Vaibhav Singh
New Delhi
Summary
Performance-driven SEO Professional with several years of experience. Exhibits strong knowledge, critical thinking and acute understanding of digital media landscape. Demonstrates phenomenal client management and leadership to drive performance and maximize traffic.
Overview
3
3
years of professional experience
Work History
Sr. SEO Exectuive
Adlift Marketing Pvt Ltd
Gurugram
02.2022 - Current
- Researched competitors' SEO tactics and identified areas of improvement in our strategy.
- I performed technical audits of websites to optimize content, page structure, and code for improved search engine visibility.
- Monitored website analytics data and identified opportunities to improve organic search rankings.
- Optimized title tags, meta descriptions, headings, andinternal linking structures to maximize keyword rankings.
- I have created reports on website performance metrics including traffic trends, engagement rates and conversion rates.
- Managed the development of high-quality content that is relevant to the target audience and optimized for search engines.
- We conducted keyword research and analysis to identify target keywords for SEO campaigns.
- Maintained up-to-date knowledge of industry trends; staying abreast of algorithm changes by Google.
- Assisted in the development of mobile SEO strategies to target users on smartphones and tablets.
- Utilized A/B testing to determine the most effective SEO strategies and content.
- Monitored website performance using tools like Google Analytics and Search Console, adjusting strategies as needed.
Skills
- Content optimization
- User Experience
- SEO proficiency
- Keyword Research
- Keyword analysis
- Adobe Creative Suite
- SEO Strategies
- Microsoft Office
- Analytical Skills
- Google Analytics proficiency
Accomplishments
- Recognized for excellence with the Silver Award for Best SEO Marketing Campaign.
- Recognized for Best Digital Media Strategy Award for Dr Agarwals Eye Hospital
Projects
- Tanishq - USA
1. Successfully Migrate the Website - SEO - Backup of Title & Description along page URLs, SEO-Backup of H1 along page URLs, SEO-Backup of Alt Attributes along with Image URLs, SEO-Backup of Canonical along Page URLs, SEO-Backup of Pagination along with main listing page, Website Architecture, Robots.txt Recommendations, Sitemap.
2. Fixes the Technical Errors in the Website drive 40X Traffic in 2 Months
- Titan Watches
CRO Analysis, Heading Tags Optimization, Navigation interlinking Store Locator Optimization, APP Store Optimization, New Landing Page Suggestion, PLP Page Optimization, PDP Pages Optimization.
- Dr Agarwals Eye Hospital
1. Optimized website speed performance and content, addressing user queries and enhancing user experience.
2. 176% YOY improvement in Non Branded Clicks.
3. 100% YOY improvement in Organic Sessions, showcasing effective SEO Strategies
4. 90% YOY improvement in New Users, indicating successful audience expansion
5. Enhanced online visibility with 270% YOY increase in Total Keywords.
- Harpic
1. In Depth Keyword Research, Created Ranking and Traffic Projection.
2. Write Meta Tags and Fixes the Technical Issues for the Website.
Timeline
Sr. SEO Exectuive
Adlift Marketing Pvt Ltd
02.2022 - Current