Vaibhav Pravin Shinde
B/3, Pushp Darshan CHS, Shastri Nagar, Dombivli West, Thane
Summary
Creative Social Media Community Manager, Community Content Management Specialist, Quality Analyst & Subject-Matter Expert with 7+ years of overall experience in Technology, Internet, E-commerce & Pharmaceutical industry. A Mass Media candidate specialized in Advertising with a demonstrated history of working in the Internet & Technology, E-commerce, Digital Media & Pharmaceutical industry.
Ex Accenture & TikTok (India & Europe region) Content Management and Senior Quality Analyst with Trust & Safety department, currently holding a Social Media Community Manager position at Glowderma Labs, mainstream dermatology based pharmaceutical company.
Overview
7
7
years of professional experience
1
1
Certification
Work History
Social Media Community Manager
Glowderma Lab Pvt Ltd
Mumbai
01.2024 - Current
- Managing & maintaining social media platforms including Instagram, Facebook & LinkedIn.
- Monitored social media analytics and reported on key metrics, such as follower growth, reach, and engagement rates via Social Pilot.
- Stayed up-to-date with industry trends and best practices in social media marketing.
- Developed and implemented social media strategies to increase brand awareness and engagement.
- Managing a team of web developer, content writer and graphic designer for premium quality and engaging posts.
- Analyzed competitor activity on social media platforms to identify areas of improvement.
- Prepared monthly calendar to manage online content across multiple platforms.
- Developed content for blog posts, landing pages and social media platforms to further marketing endeavors.
- Created social media strategies to increase sales and brand awareness across multiple platforms.
- Interviewed and hired talented individuals to add value to marketing team.
Community Content Management Specialist
ByteDance TikTok (India & Europe)
Mumbai
09.2018 - 01.2024
- Protect and manage the content regulation, quality and the parameters of ongoing trending content in the current market
- To moderate the live content in-app and bifurcate it as per the trending factors and take down the violations to safeguard the application from any type of penalties
- Collate the relevant information about Indian & international social media market and edit the existing policies as per the trend to guide the moderation team and look after the moderators for high quality returns.
- Participated in project planning meetings to provide input on workflow optimization opportunities related to content management processes.
- Met with artists, content creators, typesetters and production managers to discuss projects and resolve problems.
- Provided feedback to content creators on best practices for creating engaging content.
- Performed moderation tasks such as deleting, editing, and suspending accounts.
- Provided guidance and support to new moderators in order to ensure high quality standards are met.
- Tracked metrics related to key performance indicators such as response time, resolution rate., in order to measure effectiveness of moderating activities.
- Held weekly editorial meetings to generate publication ideas and review staff recommendations.
Content Moderator
Accenture
Mumbai
10.2017 - 12.2018
- Analyzing the E-commerce shopping website and categorizing the product list online for better reach and understanding of the consumers
- To identify the counterfeit branded products listed by a third party vendors and take down an inappropriate selling method by any vendor or a brand, to protect the regulation of the website
- Manage an overall quality of the original brands and their products & to make sure a hassle-free online shopping experience for the consumers.
- Investigated complaints regarding inappropriate or offensive material.
- Applied knowledge of relevant laws, regulations, and industry best practices when making decisions about content moderation.
Project Coordinator
Shuddhi Productions
Mumbai
05.2017 - 08.2017
- Worked with India's one of the well-known clothing brand Spykar Jeans as a Project Coordinator via Shuddhi Productions for one of their successful fashion campaign
- Generated weekly reports summarizing key performance indicators.
- To assist the artists, DOP and look into an overall management of the production including the catering part.
- Performed regular reviews of project documentation and communicated results with relevant personnel.
- Coordinated with internal departments as well as external vendors to ensure successful completion of tasks.
Education
Bachelors in Mass Communication & Media - Advertising
Siddharth College of Commerce & Economics
Mumbai 01.2016
Class XII - Arts
Kelkar College Or Arts, Commerce & Science
Mumbai01.2013
Class X -
Swami Vivekananda Vidyamandir
Dombivli, Thane01.2011
Skills
- Content Management & Development
- Subject Matter Expert
- Content Creation & Curation
- Quality Analyst
- Project Coordination
- Social Media Management & Optimization
- Photography and Videography
- Community Engagement
- Instagram, Meta, LinkedIn, YouTube
Personal Information
- Total Experience: 7+ years
- Date of Birth: 09/10/1995
- Gender: Male
- Marital Status: Single / Unmarried
Certification
- Advertising Foundation
- Brand And Marketing Integration
- Content Marketing For Social Media
- Introduction To Business Analytics
- Social Media Marketing: Strategy And Optimization
- Brand Management For Beginners
- Brand Management
- Marketing And Sales Strategies From Famous Brand Names
Languages
- Marathi
- Hindi
- English
Timeline
Social Media Community Manager
Glowderma Lab Pvt Ltd
01.2024 - Current
Community Content Management Specialist
ByteDance TikTok (India & Europe)
09.2018 - 01.2024
Content Moderator
Accenture
10.2017 - 12.2018
Project Coordinator
Shuddhi Productions
05.2017 - 08.2017
Bachelors in Mass Communication & Media - Advertising
Siddharth College of Commerce & Economics
Class XII - Arts
Kelkar College Or Arts, Commerce & Science
Class X -
Swami Vivekananda Vidyamandir
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