I craft nifty digital products across domains. Powered by UX research and a love for storytelling, I turn messy problems into meaningful experiences—without losing sleep (most days).
Overview
6
6
years of professional experience
Work History
Product Designer
PROXIMITY WORKS
10.2023 - Current
Led multiple design initiatives for ESPNcricinfo at Proximity Works across web and mobile.
Revamped legacy features and contributed to the Design System.
Developed a motion and haptics framework, boosting app rating from 3.4 to 4.6 on the App Store.
Designed a B2B stats dashboard used by TV sports broadcasters for live match analysis.
Founder
SUSHI LABS
02.2023 - 09.2023
Built Sushi Labs to help early-stage founders design and launch micro-SaaS products.
Designed B2B SaaS for Dental Stack, a dental tech startup focused on tooth alignment.
Co-created CoffeeWriter and PhotoShip, Figma plugins with 3K+ users and 250–300 MAUs.
Worked hands-on with devs to ship fast, test ideas, and iterate like crazy.
Product Designer II
SWIGGY
01.2022 - 01.2023
Redesigned the Help & Support Center, leading to a 22% drop in support tickets raised by delivery partners within 3 months.
Designed the DE referral journey end-to-end, leading to a 30% increase in successful referrals and smoother onboarding for new delivery partners.
Designed the Swiggy School experience to help delivery partners learn app features, safety protocols, and best practices through bite-sized, easy-to-access modules.
Crafted contextual push notifications for delivery partners during festivals and New Year, resulting in a 25% uplift in engagement and 18% boost in app opens during campaign periods.
UX Researcher
SWIGGY
02.2021 - 01.2022
Led UX research for Swiggy’s Delivery and Meat verticals, collaborating with product and marketing teams to align on business goals.
Conducted user interviews, field studies, and usability tests to uncover actionable insights and inform product decisions across multiple touchpoints.
Internships
KULIZA & O9 SOLUTIONS
01.2020 - 01.2021
Redesigned existing banking interfaces at Kuliza to create high-fidelity mockups used in client pitches, helping the team showcase product vision and win new banking partnerships.
Worked on data visualization, interaction design, and crafted 150+ custom icons for o9’s enterprise platform.
Education
10K DESIGNERS
01.2022
Btech - Information Science and Engineering, Human Computer Interaction