Head of Content, Ops
Inagiffy
- Led brand strategy and campaigns for top companies including NAS.io, Motilal Oswal, Zomato, OnePercent Club, Policybazaar, Decathlon, ICICI Bank, Tanmay Bhat, and Ankur Warikoo.
- Created impactful newsletters, marketing campaigns, and WhatsApp communities that boosted engagement, conversions, and overall brand presence.
- Scaled Albus to $3,500/month in ad revenue through data-driven content and campaign optimization.
- Sent 1B+ newsletters, consistently achieving 60%+ open rates and 12% CTR.
- Drove client revenue growth—e.g., increased monthly revenue for NourishWithSim by up to ₹3 Lakhs through optimized campaigns.
- Strengthened omnichannel marketing by integrating email into larger brand strategies, ensuring consistency across touchpoints.
- Blended data insights with storytelling to deliver campaigns that were not just creative but also measurable in their results.
