Work History
SEO & Digital Marketing Manager
1 Year 9 Months- Spearheaded digital marketing across SEO, content, social media, and paid ads, leading an 8-member team.
- Drove 700,000+ organic traffic and boosted domain authority from 13 to 60 with 19,000+ backlinks.
- Enhanced 50+ web pages and blogs, increasing search rankings and conversion rates.
- Executed LinkedIn Ads campaigns, optimizing lead generation and customer acquisition.
- Amplified social media engagement by 30% through strategic post design using Canva and Figma.
- Leveraged GA4 and Search Console data to fine-tune SEO strategies and performance.
- Showcased products at major events (BTS Tech Summit, DevOps, Startup TN), fueling 10%+ customer growth.
Freelance Digital Marketing Consultant
2 Years 2 Months- Built a landing page using WordPress and developed a go-to-market plan using free tools.
- Proposed LinkedIn content ideas, founder outreach strategies, and community growth plans.
- Conducted competitor analysis and suggested ways to stand out in the market.
- Planned blog topics, social media posts, and email ideas to attract organic traffic.
Digital Marketing Lead
1 Year 3 Months- Led a 7-member team across SEO, content, and social media.
- Drove monthly organic traffic from 90,000 to 270,000+ through targeted SEO and content strategies.
- Boosted blog traffic by 60% using insights from GA4, SEMrush, and Ahrefs.
- Enhanced landing page conversions by 25% through close collaboration with UI/UX designers.
- Resolved 1,000+ SEO issues, improving site speed by 40% and mobile performance.
- Presented monthly KPI reports and growth insights to stakeholders.
Digital Marketing Specialist
2 Years 3 Months- Started marketing from scratch and wrote the first blog in PHP, which gained 7,000,000+ page views and ranked top 4 in search results.
- Implemented on-page and off-page SEO strategies, improving website rankings and organic traffic.
- Conducted keyword research and competitive analysis using SEMrush and Ubersuggest.
- Created branding materials for Atatus and ReplayBird to build brand identity.
- Worked on HTML, CSS, Jade, and JavaScript to update web page content.
6
years of professional experience
4
years of post-secondary education
Experienced Digital Marketing Specialist with 5+ years in SEO, social media, online and offline campaigns. Skilled at increasing brand visibility and driving measurable results.
Education
Bachelor of Engineering - Computer Science And Engineering
Skills
SEO: On-page/off-page optimization
technical SEO (Core Web Vitals)
schema markup
Paid Advertising: Google Ads
LinkedIn Ads (reduced CPL by 20%)
Analytics: Google Analytics (GA4)
SEMrush
Ahrefs (tracked 500+ keywords)
Content Marketing: Blog strategy (7M+ views)
email campaigns (Mailchimp)
Wordpress
Ghost CMS
Work Preference
Work Type
Full TimePart Time
Location Preference
On-SiteRemoteHybrid
Languages
English
B1
Intermediate
Tamil
B2
Upper intermediate
Hindi
A2
Elementary
Accomplishments
- Created the first marketing blog for Atatus, achieving 7,000,000+ page views and top 4 search ranking.
- Grew website authority by securing 5,000+ backlinks.
- Increased customer base by 10%+ through event marketing.
- Successfully led a 8+ member marketing team, driving SEO, content, and social media growth.
Software
- HTML
- CSS
- Javascript