Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

VAMSHI REDDY

Digital Marketing Specialist/ Social Media Manager/ Business Development Executive/ Photographer/ Videographer/ Image & Video Editor
Toronto

Summary

Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy. Organized and dependable candidate who is successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals. To seek and maintain a full-time position that offers professional challenges utilizing interpersonal skills, excellent time management skills, and problem-solving skills.

Overview

4
4
years of professional experience
4
4
years of post-secondary education
9
9
Certifications

Work History

Digital Marketing Specialist

Checkbox Digital Marketing Agency
01.2019 - 02.2023
  • Successfully plan, develop, and execute digital marketing campaigns for clients across diverse industries, resulting in a 20% increase in website traffic and a 15% increase in sales
  • Manage and expand social media platforms, generating a 25% growth in followers through curated and engaging content.
  • Expert in handling top social media channels like (TikTok, Instagram, YouTube, Twitter, Facebook and Snapchat)
  • Mentored and trained teams in KPI analysis and performance evaluation using Google AdWords and Google Analytics.
  • Created reports on digital marketing efforts using analytics tools to track and measure digital marketing success for management. directed a high-value marketing program with consistent adherence to deadlines and budget constraints.
  • optimized the company website to improve engine ranking, user experiences, and conversion rates.
  • Created social media content with innovative brand messaging to support new product launches. Created pay-per-click campaigns to drive targeted traffic to the company website. Implemented new strategies to improve click-through rates and conversion.
  • Optimized e-commerce campaigns through A/B testing to increase online sales.
  • Conducted market research by analyzing industry trends, consumer demographics, and competitor activities to inform marketing strategies.
  • Developed digital marketing strategies by creating and implementing plans to reach and engage target audiences. Implemented marketing automation tools to streamline and automate repetitive marketing tasks.
  • Managed digital projects from initial concept through final implementation and live monitoring. Evaluated market trends to stay current on consumer and competitor changes.
  • Helped clients develop website portals and social media pages to promote businesses. Conducted market research and competitor analysis to inform search marketing strategies.
  • Collaborated with designers, copywriters, and developers to create effective search marketing campaigns. Created and deployed social media content, engaged with target audiences, and boosted reach with strategic ad placements.
  • Increased brand awareness with ambassador partnerships and targeted email campaigns. Collaborate with clients and internal teams to align marketing strategies with business objectives and target audiences
  • Conduct keyword research, on-page optimization, and link building to boost search engine rankings and organic traffic
  • Create and manage email marketing campaigns with a 30% increase in engagement and a 10% increase in sales
  • Conducted market research and competitor analysis to inform search marketing strategies. Completed keyword research and analyzed competitor SEO and PPC campaigns to identify gaps and opportunities.

Photographer, Cinematographer and Editor

Saboo Group & Freelance
01.2021 - Current
  • I photographed high-quality images for various print and digital projects, which include social media platforms, websites, and so on. Scheduled and booked locations for photo shoots, working collaboratively with clients and contacts.
  • Elevated video quality through creative and tasteful sound design and color grading. Performed research on available locations, sun position, props, and weather conditions at prospective film sites. Shot and edited the videos for all top social media platforms by conducting daily research on trending content.
  • Digitally edited photos to enhance their appearance. Edited, toned, captioned, and uploaded photographs for publication and for all the social media platforms.
  • Planned and prepared for on-location and studio shoots. Oversaw post-production activities by performing editing, color corrections, and motion graphic design, guaranteeing high production value.
  • professional in using top Adobe software like Photoshop, Premiere Pro, Lightroom, After Effects, Audition, and Illustrator. Professional in using many other image and video editing software's, which include FCP, Sony Vegas Pro, Canva, Inshort, Splice, Adobe Premiere Rush, and Snap Seed.
  • Conducted daily audio equipment tests to identify and resolve potential technical issues. Took photos from different angles and perspectives to capture perfect images. Collaborated with colleagues to find creative solutions to challenges facing the team.
  • Directed the work of up to 12 crew members. Assisted clients in selecting poses, wardrobe, and backgrounds to photograph different looks, concepts, and locations.

Sales Associate Manager

Snow BG
04.2021 - 12.2022
  • Maintained relationships with customers and found new ones by identifying needs and offering appropriate services. Handled customer relations issues, enabling quick resolution and client satisfaction.
  • Collaborated with sales leadership to drive prospecting and enhance engagement through sales promotions. Trained personnel on policies, procedures, and communications for in-person and telephone etiquette.
  • Recruited and hired new sales staff by coordinating the advertisement of open positions and conducting interviews.
  • Conducted performance reviews and handled employee matters relating to job performance, grievances, promotions, transfers, and terminations. Assisted with new business sales calls and persuaded customers to drive product sales.
  • Led staff meetings to discuss customer service and sales goals, operational problems, or procedural changes. Created and implemented sales performance reporting tactics using Salesforce and Tableau.
  • Grew sales and boosted profits by applying proactive management strategies and enhancing sales training. Motivated and led the sales team to achieve performance targets for initial prospect interaction, scheduling, engagement during the sales process, and closing.
  • coached employees in successful selling methods and encourage cross-selling to drive revenue. Identified, hired, and trained highly-qualified staff by teaching best practices, procedures, and sales strategies.

CERTIFICATIONS

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  • Hootsuite Social Marketing Certification, Hootsuite (2019)
  • Google Analytics Certification, Google (2019)
  • Google Digital Marketing & E-commerce Professional Certificate
  • Google Ads Search Certification, Google (2018)
  • HubSpot Content Marketing Certification
  • HubSpot Email Marketing Certification
  • Professional Photography Certification, Premier Studios (2016)
  • Adobe Tools Certification, including Photoshop, Lightroom, After Effects, and Premiere Pro (2017)
  • Fashion Designing Certification, Hamstech College (2015)

Education

Bachelor of Arts - Mass Communication's And Journalism

St. Joseph's Degree College, Osmania University
Hyderabad, India
04.2016 - 03.2019

Graduate Certificate - Business Management

Canadore College
Canada
05.2021 - 12.2021

Human Resources Management

Canadore College
Canada
01.2022 - 08.2022

Skills

Photography, Cinematography, and editing

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Certification

Hootsuite Social Marketing Certification, Hootsuite

Timeline

Human Resources Management

Canadore College
01.2022 - 08.2022

Graduate Certificate - Business Management

Canadore College
05.2021 - 12.2021

Sales Associate Manager

Snow BG
04.2021 - 12.2022

Photographer, Cinematographer and Editor

Saboo Group & Freelance
01.2021 - Current

HubSpot Email Marketing Certification

12-2019

HubSpot Content Marketing Certification

11-2019

Google Digital Marketing & E-commerce Professional Certificate

02-2019

Hootsuite Social Marketing Certification, Hootsuite

01-2019

Google Analytics Certification, Google

01-2019

Digital Marketing Specialist

Checkbox Digital Marketing Agency
01.2019 - 02.2023

Google Ads Search Certification, Google

10-2018

Adobe Tools Certification, including Photoshop, Lightroom, After Effects, and Premiere Pro

02-2017

Bachelor of Arts - Mass Communication's And Journalism

St. Joseph's Degree College, Osmania University
04.2016 - 03.2019

Professional Photography Certification, Premier Studios

02-2016

Fashion Designing Certification, Hamstech College

02-2015

CERTIFICATIONS

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VAMSHI REDDYDigital Marketing Specialist/ Social Media Manager/ Business Development Executive/ Photographer/ Videographer/ Image & Video Editor