E-Commerce Digital Marketing Manager
Vamshikrishna Eppanapelli
E-Commerce Digital Marketing Manager
Hyderabad,TG
Summary
Experienced digital marketing professional with a strong background in market analysis and digital advertising. Skilled in brand management and developing strategies that enhance business growth. Adept at coordinating cross-functional teams to implement innovative solutions that increase customer engagement. Committed to optimizing digital marketing efforts for maximum impact.
Overview
12
12
Work History
Digital Marketing Manager
Kiddos Stationery Pvt.Ltd
Hyderabad
06.2024 - Current
- Directed social media and digital marketing strategy, and initiatives to promote brand building, guest retention, and revenue-focused activities.
- Coordinated efforts between creative team members, such as graphic designers, or video editors.
- Implemented e-commerce sales strategies that significantly increased customer engagement.
- Managed social media accounts on platforms including Twitter, Facebook, Instagram, YouTube, LinkedIn, Pinterest, and Snapchat.
- Generated monthly reporting analysis of website traffic and social media campaigns to gauge effectiveness of online marketing efforts.
- Developed and implemented online sales strategies to increase customer engagement.
- Implemented an Amazon and FirstCry ad campaign, with an average click-through rate (CTR) of 30%.
- Listed all new products across various marketplaces, such as Amazon, eBay, Flipkart, Meesho, Myntra, Big Basket, and Shopclues.
- Orchestrated cross-functional efforts to streamline order fulfillment and inventory management.
E-Commerce Manager
The Purple Turtles Lighting Idea Pvt.Ltd
Bangalore
09.2021 - 06.2024
- Managed inventory levels by monitoring stock levels, and ordering new items when necessary.
- Maintained accurate records of orders placed online.
- Developed a comprehensive e-commerce strategy to increase online sales.
- Coordinated with the marketing team to develop promotional campaigns for products on the website.
- Managed the day-to-day operations of the e-commerce platform, including product management, website content updates, and customer service.
- Provided technical support related to e-commerce issues, such as order processing or product availability inquiries.
- Planned and implemented site content updates, merchandising of newly launched products, integrated campaigns, and promotions.
- Coordinate the creation and launch of a new website design to improve user experience, and create an online transaction system, leading to a 26% growth in online sales.
- Created monthly sales targets to exceed financial forecasts.
- Coordinated with logistics and supply chain teams to streamline online order fulfillment processes.
- Improved marketing and reporting processes, Shopify, and Tally development and maintenance.
E-Commerce Manager (Freelancer)
Singhanais
Hyderabad
05.2021 - 09.2021
- Listed all new products across various marketplaces such as Amazon, eBay, Flipkart, Meesho, Myntra, Big Basket, and Shopclues
- Offered pricing recommendations to cross-functional teams
- Maintained current inventory and ensured all items were in stock for upcoming promotions and events for marketplace partner
- Planned, created and executed digital marketing campaigns using various tools such as Google Ads Manager or Facebook Ads Manager.
E-Commerce Sales Manager
Realm Info solution
Bangalore
03.2020 - 03.2021
- Oversaw daily operations of the e-commerce platform including inventory control, payment processing and order fulfillment.
- Created new marketing campaigns to increase website traffic and conversions.
- Designed and implemented online marketing strategies that increased company's online revenue by 35 percent.
E-Commerce Operations Analyst
Fulfillment Centre Services
Hyderabad
08.2018 - 02.2020
- Worked as a seller on Amazon, eBay, Walmart, Wish, Etsy, Rakuten, Newegg, Massgenie, Notion, Groupon, Flipkart, Snapdeal, Shopclues, Vooniks, Paytm Marketplaces.
- Observed and reacted to changes in the marketplace, products, market pricing, customer preferences, and competing businesses.
- Managed the company's online product catalogue and ensured the accuracy and timeliness of product information
Senior E-Commerce Product Catalogue Team Lead
Deal maar Technologies Private Limited,
Hyderabad
08.2017 - 08.2018
- Provided leadership and guidance to team members, ensuring that tasks were completed on time and to a high standard.
- Collaborated with other departments to develop effective solutions that meet customer needs.
- · Managed accounts, sales productivity, sales reports, listings, customer satisfaction, and ratings.
- Resolved escalated customer complaints or queries promptly and efficiently.
E-Commerce Product Catalogue Team Lead
Bulkhouse Trading India PVTLTD
Visakhapatnam
11.2015 - 07.2017
- Monitored team performance against targets, taking corrective action where necessary.
- Developed strategies to increase team productivity and improve customer service levels.
- Counted inventory, resolved discrepancies and completed paperwork to keep system accurate and current.
E-Commerce Executive
TGS Group
Bangalore
06.2013 - 11.2015
- Managed website content updates to ensure accuracy of information on the site.
- Provided technical support for customers using the e-commerce platform.
- Developed and implemented e-commerce strategies to increase online sales.
- Developed a system for tracking customer orders, returns, refunds.
Education
M.Tech - Electrical, Electronics And Communications Engineering
Mahaveer Institute of Science And Technology
Hyderabad03-2014
B.Tech ECE - Electrical, Electronics And Communications Engineering
Jawaharlal Nehru Technology University
Karimnagar05-2010
Skills
- Search engine optimization
- Sales strategy
- Inventory management
- Competitor analysis
- Order fulfillment
- Online advertising
- Sales reporting
- Operations management
- Brand promotion
- Category management
- Digital marketing strategy
- Google Ads management
- Marketing campaign management
- E-commerce strategies
- Campaign optimization
- Market research
- Team leadership
- Keyword research
Affiliations
- E-commerce platforms: Magento, Shopify, WooCommerce, WordPress, CS Cart, Amazon Seller Central, eBay, Etsy, Walmart, Flipkart, Firstcry, Myntra, Ajio, Snapdeal, Jio Mart, and Blinkit
- Digital Marketing: SEO, Social Media Marketing, Keyword Research
- Tools: Excel (advanced), Helium10
Languages
Telugu
First Language
English
Proficient (C2)
C2
Hindi
Upper Intermediate (B2)
B2
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
swipe to browse
Accomplishments
- Resolved product issue through consumer testing.
- Used Microsoft Excel to develop inventory tracking spreadsheets.
- Supervised team of 15 staff members.
Work Preference
Work Type
Full TimeWork Location
On-SiteRemoteHybridImportant To Me
Flexible work hoursWork from home optionHealthcare benefitsTeam Building / Company RetreatsPaid sick leaveInterests
E-Commerce Digital Marketing Manager
E-commerce trends, smart tech, brand strategy
On the fun side, I’m into movies, food, music, travel stories, and random trivia
Software
Shopify
Magento
Wordpress
Quote
The way to get started is to quit talking and begin doing.
Walt Disney
Timeline
Digital Marketing Manager
Kiddos Stationery Pvt.Ltd
06.2024 - Current
E-Commerce Manager
The Purple Turtles Lighting Idea Pvt.Ltd
09.2021 - 06.2024
E-Commerce Manager (Freelancer)
Singhanais
05.2021 - 09.2021
E-Commerce Sales Manager
Realm Info solution
03.2020 - 03.2021
E-Commerce Operations Analyst
Fulfillment Centre Services
08.2018 - 02.2020
Senior E-Commerce Product Catalogue Team Lead
Deal maar Technologies Private Limited,
08.2017 - 08.2018
E-Commerce Product Catalogue Team Lead
Bulkhouse Trading India PVTLTD
11.2015 - 07.2017
E-Commerce Executive
TGS Group
06.2013 - 11.2015
M.Tech - Electrical, Electronics And Communications Engineering
Mahaveer Institute of Science And Technology
B.Tech ECE - Electrical, Electronics And Communications Engineering
Jawaharlal Nehru Technology University
Similar Profiles
Johnny LeJohnny Le
Medical Insurance Specialist at Kiddos Health And Urgent CareMedical Insurance Specialist at Kiddos Health And Urgent Care
Alexis DelgadoAlexis Delgado
Lead Behavioral Technician at Kiddos Educational Services: For ProfitLead Behavioral Technician at Kiddos Educational Services: For Profit
Jeff GladneyJeff Gladney
Teacher at Kiddos daycareTeacher at Kiddos daycare
Pruthvi Reddy NekondaPruthvi Reddy Nekonda
Software Engineer at BelcanSoftware Engineer at Belcan
Salva BhadhuriSalva Bhadhuri
Executive Business Administrator at Microsoft India R&D Pvt. Ltd.Executive Business Administrator at Microsoft India R&D Pvt. Ltd.