Overview
Work History
Education
Skills
Projects
Certification
Timeline
Generic
Vanshika  Singhal

Vanshika Singhal

Delhi

Overview

4
4
years of professional experience
1
1
Certification

Work History

Market Intelligence Associate

Monotype, India
Noida
09.2023 - Current
  • Contributed to strategic projects for high-profile accounts, including Rolls-Royce, Nando’s, Capri Holdings (Michael Kors, Versace, and Jimmy Choo), Reckitt, and Standard Chartered, supporting brand consistency and compliance.
  • Closed deals with Mr Price Group and Halfords Group by preparing and reporting statistical data.
  • Collaborate extensively with 20+ sales representatives to address client and prospect needs, ensuring timely and accurate deliverables aligned with business goals.

Event Marketing Manager

PETCOM
Meerut
11.2021 - 12.2021
  • Accomplished the set target of incorporating 80 dogs and over 200 individuals for the event.
  • Performed outreach activities, content designing, and conducted market research on several parameters.
  • Created social accounts to ensure maximum organic reach, combined with SEO, increased awareness by 60%.

Social Media Manager

Nutrition Science
Meerut
01.2021 - 08.2021
  • Collaborated with 20+ influencers, shot and edited 100+ videos, highlighting the benefits of a healthy lifestyle.
  • Managed to increase a 200% growth in the followers count (from 3.2K to 9.6K).
  • Researched social media trends and audience preferences for maximum post performance.
  • Increased the company's revenue by 50%.

Education

Digital Marketing Post Graduate Programme - Marketing

IIDE - Indian Institute of Digital Education
Delhi
02-2025

BBA - Marketing

OP Jindal Global University
Sonipat
08-2023

Skills

  • Google Ads
  • Meta Ads
  • Search Engine Marketing
  • Excel

Projects

  • SEM, CultFit (IIDE Project) - Executed a Google Ads SEM campaign to drive website traffic and gym subscriptions, using search and display/YouTube ads for targeted reach.
  • Client Pitch, Moxie (IIDE Project) - Developed Hero, Hygiene, and Hub campaigns to boost brand awareness and created a media plan for execution.
  • SMO, Neeman's (IIDE Project) - Designed two campaigns highlighting the brand’s core USPs and developed a two-month social media calendar for strategic content planning.
  • Google Ads Volunteer (GNMI), The Blind Relief Association, Delhi - Executed Google Ads campaigns to drive website traffic for the NGO. Due to strong performance, was entrusted with running ads for their Blind School Diwali Mela.

Certification

  • Google Search Ads
  • Google Display Ads
  • Digital Marketing, MyCaptain
  • Business Communications Skills, Linkedin

Timeline

Market Intelligence Associate

Monotype, India
09.2023 - Current

Event Marketing Manager

PETCOM
11.2021 - 12.2021

Social Media Manager

Nutrition Science
01.2021 - 08.2021

Digital Marketing Post Graduate Programme - Marketing

IIDE - Indian Institute of Digital Education

BBA - Marketing

OP Jindal Global University
Vanshika Singhal