VARTA MISHRA
Delhi,delhi
Summary
A highly driven and ambitious professional with a master's degree in management from the prestigious University of Leeds Business School, ranked 6th in the UK. Seeking a dynamic career in business, equipped with extensive expertise in marketing, brand management, and strategic thinking. A diverse skill set, developed through education and hands-on experience, enables meaningful contributions to both personal and organizational growth. Currently exploring opportunities to apply strengths in marketing and brand management. A proven track record as a Brand Marketing Manager at DesignX India and a Management Consultant at Amazon UK, showcasing strong strategic acumen and team leadership abilities. Skilled in cross-functional collaboration, strategic planning, and brand development
Overview
4
4
years of professional experience
Work History
Associate Brand Manager
DESIGNX
06.2024 - Current
- As a part of founder office executed strategic initiatives, managed cross-functional projects, identified growth opportunities, drove market expansion, handled investor communications, built strategic partnerships, optimized operations, and led high-impact projects.
- Enhanced Digital Presence: Spearheaded a 40% growth in website traffic and social media engagement by revamping the website with SEO, fresh designs, blogs, and launching targeted content campaigns across LinkedIn and YouTube
- Lead Generation Success : Generated over 1000 MQLs in a few months, facilitating demo calls with prominent industry players like trufpose, Aditya Birla, Adani Cement, Cipla, and UPL and conversion like Johnson & Johnson, otis, Mondelez.
- Public Relations Impact: Released over 15 press releases, shared ROI-driven customer success stories, and collected video and written testimonials to enhance brand credibility
- Internal Brand Development : Introduced a comprehensive brand kit including updated brochures, client decks, and use case presentations to strengthen brand identity
- Revenue Contribution : Supported business growth to reach the revenue Milestone through effective marketing strategies and campaigns
- Collaborate with product development, sales, and creative teams to align brand initiatives with broader business goals, along with budget management
- Conduct thorough market research to identify consumer trends, assess the competitive landscape, and uncover growth opportunities and using Semrush, ahrefs, & other marketing tools
ASSOCIATE OPERATIONS MANAGEMENT CONSULTANT
AMAZON
12.2022 - 08.2023
- Verified, validated, and finalized customer invoices to ensure utmost accuracy
- Implemented inventory management strategies that led to Maximise the set target orders a day by 1-fold and significantly improved customer satisfaction
- Implemented agile methodology in case of setbacks, hence reducing time loss and maximizing growth.
- Identified areas of improvement in organizational structure, leading to increased efficiencies across departments.
CUSTOMER INTERNATIONAL RELATIONS MANAGER
AIESEC
08.2021 - 05.2022
- Developed international and strategic partnerships with Nepal, Egypt, and Turkey, expanding the organization's global impact
- Led a team of 5, exceeding sales goals and fostering international collaborations.
BUSINESS DEVELOPMENT ANALYST
EMO MATRIX
02.2021 - 11.2021
- Establish mutually beneficial partnerships through MOU signings
- Raising tickets and Preparation of RCA reports for P1 & P2 tickets
- Working on Excel, XLOOKUP & VLOOKUP usage.
Education
MSC MANAGEMENT (MIM) -
LEEDS BUSINESS SCHOOL
England 12.2023
A-LEVEL -
ST MARY’S CONVENT SCHOOL
06.2019
BACHELOR’S - ARTS
DELHI UNIVERSITY
Delhi, India06.2022
Skills
- Event marketing
- SEO
- Marketing communications
- CRM management
- Brand strategy
- Critical Thinking
- Creative direction
- Competitor analysis
- Problem solving
- Campaign planning
- Website management
- Social media strategy
Languages
Additional Information
- The Wharton School, Pennsylvania - Certificate in Marketing (July’21)
- Strategic management - Leeds University business school – 1st position (July’23)
- Excel VLOOKUP & XLOOKUP certification
- ASISC National Athlete - Silver medalist (2019)
- GK Olympiad - International merit and state gold medals
Timeline
Associate Brand Manager
DESIGNX
06.2024 - Current
ASSOCIATE OPERATIONS MANAGEMENT CONSULTANT
AMAZON
12.2022 - 08.2023
CUSTOMER INTERNATIONAL RELATIONS MANAGER
AIESEC
08.2021 - 05.2022
BUSINESS DEVELOPMENT ANALYST
EMO MATRIX
02.2021 - 11.2021
MSC MANAGEMENT (MIM) -
LEEDS BUSINESS SCHOOL
A-LEVEL -
ST MARY’S CONVENT SCHOOL
BACHELOR’S - ARTS
DELHI UNIVERSITY
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