VARTA MISHRA
Delhi
Summary
A highly driven and ambitious professional with a master's degree in management from the prestigious University of Leeds Business School, ranked 6th in the UK. Seeking a dynamic career in business, equipped with extensive expertise in marketing, brand management, and strategic thinking. A diverse skill set, developed through education and hands-on experience, enables meaningful contributions to both personal and organizational growth. Currently exploring opportunities to apply strengths in marketing and brand management. A proven track record as a Associate Brand marketing Manager at DesignX, India and a Management Consultant at Amazon UK, showcasing strong strategic acumen and team leadership abilities. Skilled in cross-functional collaboration, strategic planning, and brand development.
Overview
4
4
years of professional experience
Work History
ASSOCIATE MANAGER MARKETING
DESIGNX
06.2024 - Current
- As part of the Founder's Office, led strategic initiatives, managed cross-functional projects, identified growth opportunities, expanded markets, handled investor communications, and delivered high-impact outcomes.
- Brand Transformation: Led rebranding and implemented brand guidelines for consistent messaging. Built a brand kit with updated brochures, client decks, and use-case materials.
- Digital Presence: Launched a new SEO-optimized website, increasing traffic by 40% and social engagement by 30%. Created a YouTube channel boosting views by 50%. Use-case-driven content on LinkedIn and YouTube improved lead quality and ROI.
- Lead Generation: Delivered 1,000+ MQLs in a few months, enabling demos with Trufpose, Aditya Birla, Adani Cement, Cipla, UPL, and conversions like ITC, del monte, bhane group Mondelez, Sunpharma, hygienic research.
- Thought Leadership: Led 10+ industry events, including keynote talks and a webinar, positioning the brand as a digital transformation leader and supporting lead generation.
- Public Relations: Rolled out 15+ press releases and customer success stories, collecting video and written testimonials to enhance brand credibility.
- Revenue Impact: Contributed to hitting major revenue milestones through high-performing campaigns and strategic marketing.
- Collaboration & Research: Worked with product, sales, and creative teams to align brand and business goals. Used SEMrush, Ahrefs, and other AI tools for market trend analysis and competitor benchmarking PPT & video making.
ASSOCIATE MANAGEMENT CONSULTANT
AMAZON
12.2022 - 08.2023
- Verified, validated, and finalized customer invoices to ensure utmost accuracy.
- Implemented inventory management strategies that led to Maximise the set target orders a day by 1-fold and significantly improved customer satisfaction.
- Implemented agile methodology in case of setbacks, hence reducing time loss and maximizing growth.
- Identified areas of improvement in organizational structure, leading to increased efficiencies across departments.
CUSTOMER INTERNATIONAL RELATIONS EXECUTIVE
AIESEC
08.2021 - 05.2022
- Developed international and strategic partnerships with Nepal, Egypt, and Turkey, expanding the organization's global impact.
- Led a team of 5, exceeding sales goals and fostering international collaborations.
BUSINESS DEVELOPMENT INTERN
EMO MATRIX
02.2021 - 11.2021
- Establish mutually beneficial partnerships through MOU signings.
- Raising tickets and Preparation of RCA reports for P1 & P2 tickets.
- Working on Excel, XLOOKUP & VLOOKUP usage.
Education
Master of Science - Management
LEEDS BUSINESS SCHOOL
England12.2023
Bachelor of Arts - Double Major in International Relations & History
DELHI UNIVERSITY
06.2022
A-LEVEL -
ST MARY'S CONVENT SCHOOL
06.2019
Skills
- Event marketing
- SEO
- Marketing communications
- CRM management
- Brand strategy
- Critical Thinking
- Creative direction
- Competitor analysis
- Problem solving
- Campaign planning
- Website management
- Social media strategy
Languages
English
Hindi
Turkish
Awards
- Certificate in Marketing, The Wharton School, Pennsylvania, 07/01/21
- Strategic Management, Leeds University Business School, 07/01/23, 1st
- Excel VLOOKUP & XLOOKUP Certification
- ASISC National Athlete - Silver Medalist, 2019
- GK Olympiad - International Merit and State Gold Medals
Timeline
ASSOCIATE MANAGER MARKETING
DESIGNX
06.2024 - Current
ASSOCIATE MANAGEMENT CONSULTANT
AMAZON
12.2022 - 08.2023
CUSTOMER INTERNATIONAL RELATIONS EXECUTIVE
AIESEC
08.2021 - 05.2022
BUSINESS DEVELOPMENT INTERN
EMO MATRIX
02.2021 - 11.2021
Master of Science - Management
LEEDS BUSINESS SCHOOL
Bachelor of Arts - Double Major in International Relations & History
DELHI UNIVERSITY
A-LEVEL -
ST MARY'S CONVENT SCHOOL
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