Veena Shravani
Business Consultant
Bangalore
Summary
Business Consultant with 5 years of experience in Consumer Products and Retail, combining commercial strategy, market intelligence, account analysis, CRM, and data analytics. Experienced in analyzing business priorities, customer and market trends, operational KPIs, and technology ecosystems to identify opportunities and support data-driven decision-making. Skilled in translating complex business information into actionable insights using Excel, Power BI, and structured stakeholder analysis.
Overview
5
5
years of professional experience
1
1
Certificate
Work History
Business Consultant
Ernst & Young
10.2023 - Current
- Gained expertise in various industry sectors by conducting extensive primary and secondary research activities.
- Business Acumen: Strong understanding of business principles and concepts, including financial analysis, market research, and value proposition development.
- Ability to collaborate closely with various internal teams, including sales, marketing, and product development, to ensure alignment and success in achieving sales objectives.
- Strong problem-solving skills to identify client challenges, propose solutions, and address objections effectively during the sales process.
- Maintained up-to-date knowledge of relevant technologies and best practices through ongoing professional development efforts.
Technology Sales Brand Representative
TheMathCompany
10.2020 - 10.2023
- Experienced (3 years) in software product marketing in AI, ML, data Science, SaaS technologies for a face-paced start-up, catering to B2B clients including VPs/CXOs of top 50 Fortune 500 organizations
- Proven success in technology sales, with a focus on acquiring new clients.
- Developed lead generation strategies resulting in a 10% increase in qualified leads within just 3 month
- Held 2 to 3 discovery/introductory meetings with prospects on a weekly basis
- Promoted to associate level within 2 years of joining; provided constructive feedback to boost outcome and achieve weekly targets
- Generated new business prospect opportunities from industry verticals like CPG, Retail, Pharma, Healthcare, Telecom, Financial/Banking services, Manufacturing.
- Conducted extensive research, account planning for new accounts on industry trends for USA/Canadian markets to design campaigns and outreach strategy using zoom info, annual reports, Sales Navigator, Rocket reach.
- Successfully identify key decision makers of Director/VP/CXO in new accounts of top fortune 500 organizations in US geographies by leveraging excel data cleaning techniques.
- Nurtured early-stage opportunities and maintained customer relationships by sharing relevant material, that resulted in return of 1/3 prospects for in depth use case conversations
- Network on social media like LinkedIn, Navigator to understand business opportunities and pitch AI/ML use cases for business leaders of top fortune 500 organizations
- Thrived in a fast-paced environment, adapting quickly to changing priorities and leveraging interesting angles to engage prospects.
- Managed the entire sales process, from prospecting to closing, collaborating closely with cross-functional teams to ensure client satisfaction.
Education
MBA - Marketing Management And Research
SDM Institute For Management Development
Mysore 07.2018 - 02.2020
Bachelor of Science -
Mount Carmel College
Bangalore 06.2015 - 03.2018
Skills
Business analysis
Market Intelligence
Data analytics (Excel, Power BI)
SQL
Sales Operations
Commercial Strategy
Account Mining
CPG/Retail
Marketing Automation Tools- (Hubspot, Mailchimp)
Salesforce Admin
Accomplishments
- Promoted to associate level within 2 years of joining ; Oversaw outreach strategy of team of 2-3 people
- Consistently achieved and exceeded sales metrics, maintaining a year-over-year quota attainment record.
- Initiated research fuelled email campaigns that boosted
pipeline by 20% - Manage healthcare portfolio, present better outreach
strategies, ensure team meets weekly targets.
Certification
Lean Six Sigma
Timeline
Business Consultant
Ernst & Young
10.2023 - Current
Technology Sales Brand Representative
TheMathCompany
10.2020 - 10.2023
MBA - Marketing Management And Research
SDM Institute For Management Development
07.2018 - 02.2020
Bachelor of Science -
Mount Carmel College
06.2015 - 03.2018