VELSETTY SAI PRASAD

• As a CM360 expert, maintaining positive business relationships with advertisers, both through agencies and client direct channels
• Tracking, reporting and troubleshooting the unusual behavior in the accounts.
• The clients: APAC, AMER, and EMEA regions (general and priority clients)
• Analyzing campaign objectives based on the Ad settings, ad rotation, Audience Segmentation and optimizing with best suitable strategies to meet required KPI's
• Worked very closely with the agencies and clients helping them resolve their issues with trafficking, Reporting, discrepancies and other technical issues related to the Google's Campaign Manager 360 (CM360) and GTM
• Determined and supported keyword selection, audience retargeting and remarketing
• Ensure the campaigns, floodlights, and audiences were set up and working properly.
• Creating new accounts and escalating unusual behavior on behalf of the clients, for further feedback from the internal technical teams.
• Worked on Data Transfer and API setup Worked on First-Party and Third-Party
• Helping clients, Account Managers & different marketing agencies with creative and proactive solutions, in meeting their advertising goals
• Mentored new associates on the floor with the daily operations and guiding them with the tickets of the clients and helping them solve the issues
• Worked on multiple integrations with CM360 - DV360/Studio/Google Ads/Google Analytics

• Identifying hardware and software solutions.
• Troubleshooting technical issues.
• Resolving network issues.
• Talking customers through a series of actions to resolve a problem.
• Providing support in the form of procedural documentation.
• Managing multiple cases at one time.

• Role is to perform Quality checks.
• Highlighting areas where operators are committing errors
• Provide Support to the operations team with their doubt cases.
• Maintain Quality Assurance procedure documentation.