Competent Digital Marketer with 10+ years of experience in paid marketing, Google Ads, paid social marketing, DV360, Salesforce Marketing cloud. Especially seasoned in performance marketing and brand building.
• Develop, implement, and optimize online marketing campaigns for different business verticals' brand initiatives. Provide leadership, direction, and technical expertise to design, develop, and support digital properties.
• Design and implement 360 degree integrated digital marketing communication for product launches. Create promotional & seasonal campaigns to achieve sales objectives.
• Work with the Marketing team to devise and manage digital marketing campaigns with partnering agencies and ad networks to maximize transactions. Ensure measurement metrics for online campaigns. Take decisions based on results.
• Taking ownership of entire Digital Marketing (Google Ads, SEO, Social Media Marketing, Email Marketing, SMS) activities for our clients. Managing team of 15 which included IT professionals and sales executives.
• To ensure and achieve monthly(40 Lacs) and quarterly(1.5 Cr) targets set by the management and to foresee possible clientele to be approached and the best marketing plans for them.
• Digital -Custodian of the Common floor and Common floor Brands and Constant analysis of digital performance across all channels and responsible for media planning for the required clients.
• Good product knowledge of Common floor product and have developed a product to help promoter market and to increase the revenue for Common floor
• Responsible for Monthly revenue targets w.r.t deliveries assured
• Responsible Optimizing the campaigns on a day-to-day basis to deliver more results and quality leads to the clients with sharing of useful inputs
• Strong Knowledge on paid search and web analytics
Set up entire client servicing team and successfully serviced the accounts based on the criticality keeping revenue in Mind
Google Ads, Facebook, Twitter, Instagram, LinkedIn