Seasoned professional with an experience in Digital marketing focused on Performance Marketing, Programmatic and AdTec
Overview
5
5
years of professional experience
1
1
Language
Work History
Analyst
Annalect
03.2023 - Current
Campaign setup in Prisma as well as in DCM and conducting Actualization during the month end. Interacting with clients directly.
Performing Quality Check for the campaigns worked by subordinates to ensure the task is completed with quality and within the TAT
Prepare and maintain Process Specification Document
As a POD, maintaining direct and regular communication with Onshore team members as the Point of Contact for assigned brands.
Communicating with All direct partners via email during month end to receive invoices spent to perform actualization.
Concerning the day-to-day task coordinating the daily allocation of work
Training and mentoring junior resource
Junior campaign specialist
Genisys Group
02.2022 - 03.2023
As a trafficker I used to build the complete campaign setup for Video and display ads through ad server DCM and verification provider Double verify and setting up the camping in Yahoo DSP (Verizon).
Asking the query’s and communicating with client Directly through Slack.
Client Service Analyst
Theorem
12.2020 - 12.2021
Performing Quality Check for the campaigns worked to ensure the task is completed with quality and within the TAT.
Played an active role during client call for new updates, process change and improvements.
Reviewing Mobile Ads on Android and IOS devices to make sure they run smoothly on both platforms before they are implemented in real time.
Assigning accurate and appropriate IAB categories to each of the Ads, to properly categorize their industry and segment.
Implementation of various types of creatives like Standard, Rich Media, Flash Files, Video HTML5 banners as per IAB standards.