Dynamic Senior Creative Producer with a proven track record at Trendloud Digital India Pvt Ltd, driving brand engagement through innovative content strategies and storytelling. Expert in script writing and team collaboration, I successfully directed over 50 brand videos, enhancing client visibility and achieving impactful marketing outcomes.
Hi, I’m
Vignesh PM
Chennai
Summary
Overview
8
years of professional experience
Work History
Trendloud Digital India Pvt LtdChennai
Senior Creative Producer
09.2020 - Current
Job overview
- Conferred with technical directors, crew members and writers to discuss details of production.
- Monitored progress against key milestones ensuring projects stayed on track and were delivered on time.
- Reviewed scripts, treatments and other written materials prior to production commencement.
- Published content on YouTube and Facebook to strengthen client brands.
- Presented creative concepts at client meetings ensuring they understood our vision before signing off any work.
- Coordinated work of lighting and sound crews to streamline production operations.
- Created concepts and content plans across linear, digital and social platforms.
- Served as Assistant Director for a web series, overseeing storytelling, scene execution, and shot compositions.
- Directed and produced 50+ brand videos with a strong focus on storytelling and marketing objectives.
- Managed high-profile campaigns, collaborating with 30+ South Indian celebrities and 40+ influencers to amplify brand reach.
Tamada MediaChennai
Director & Script Writer
05.2019 - 05.2020
Job overview
- Led content strategy for YouTube channel Arathi, scaling it from 0 to 1M subscribers in just 5 months with 2.5M average views per video.
- Directed and wrote scripts for viral digital content, optimizing engagement through data-driven insights.
- Supervised post-production edits, ensuring seamless storytelling, pacing, and visual aesthetics.
- Worked with brand partners to integrate sponsored content seamlessly into videos.
Suryan FMVellore
Radio Jockey
07.2017 - 03.2019
Job overview
- Hosted events being broadcast over television or radio.
- Provided commentary during sporting events, parades and conventions.
- Announced station breaks, commercials and public service information
- Gathered news stories, music, sound effects, and other materials for broadcasting purposes.
- Played mix of songs which matched station format and avoided dead air by closely monitoring length of each song.
- Generated creative ideas to engage listeners in the show's content.
- Collaborated with producers to create engaging shows for an audience of diverse backgrounds.
- Organized and conducted interviews with guests on-air.
- Hosted the Evening Prime Time Show, curating engaging conversations and interactive segments.
- Produced and managed content for the Morning Prime Time Show, ensuring high listener engagement.
Education
Madras UniversityChennai
Bachelor of Arts from English
05-2024
University Overview
AORS
Diploma from Radio Programming
06-2017
University Overview
Madras Christian CollegeChennai
Bachelor of Science from Visual Communication
University Overview
Skills
- Creative direction
- Content strategy
- Script writing
- Digital marketing
- Brand management
- Audience engagement
- Final draft creation
- Active listening
- Team collaboration
- Podcast production
- Studio production
- Set budgets
- Film history
- Story development
- Team management
- Shot and scene planning
- Write scripts
- Creative writing
- Social media
- Script review and revision
- New program development
- Verbal and written communication
- Digital media
Languages
Tamil
First Language
English
Advanced (C1)
C1
Brands Worked With
Brands Worked With
- Coca-Cola
- Asian Paints
- Tinder
- Sunfeast
- Sunland
- Himalaya
- Wakefit
- Glow & Lovely
- McDonald's
- Parimatch
- L'Oréal
- Geek Robocook
- Aarthi Scans
- Dr. Agarwal
- Whisper
- Veet
- Pothys
- Snehalayaa
- DAC Developers
- MP Developers
- Lalitha Jewellery
- Sri Krishna Sweets
and More..
Additional Information
Additional Information
- Proficient in Final Draft & Other Scriptwriting Software
- Strong understanding of social media algorithms & audience engagement strategies
- Expert in Tamil content writing, branding, and storytelling
- Experience in sponsored content integration & performance analysis
Timeline
Senior Creative Producer
Trendloud Digital India Pvt Ltd
09.2020 - Current
Director & Script Writer
Tamada Media
05.2019 - 05.2020
Radio Jockey
Suryan FM
07.2017 - 03.2019
Madras University
Bachelor of Arts from English
AORS
Diploma from Radio Programming
Madras Christian College
Bachelor of Science from Visual Communication
Similar Profiles
Sreekar JanjiralaSreekar Janjirala
Video Editor at TrendLoud Digital India Private Ltd.Video Editor at TrendLoud Digital India Private Ltd.
Atif AliAtif Ali
Mastering Technician at Quiver Digital Solutions India Pvt Ltd.(A Premiere digital services Company)Mastering Technician at Quiver Digital Solutions India Pvt Ltd.(A Premiere digital services Company)
Mithu Kumar GuptaMithu Kumar Gupta
Senior Executive - MIS at India Dotcom Digital Pvt. Ltd. (Formerly Zee Digital)Senior Executive - MIS at India Dotcom Digital Pvt. Ltd. (Formerly Zee Digital)