Vijay Kumar V
Vijayawada
Summary
Top Revenue Leader offering 17 years that reflects year-on-year success in achieving business growth objectives by investigating new business opportunities, maximizing the competitive strength for long-term success. Subject Matter expert of FMCG, Telecom, Petroliam, and Lighting Industry bolstered business through identification of new Channel partners and Retail. Leader & Organizational Change Agent, delivering business results focused on improving business processes to improve reliability, increase simplicity, and enable scalable growth. Expertise in heading the Profit Centric Operations along with managing strategic relationships, market analysis & expansion, and competency development. Emerged as a decisive leader with excellence in optimizing complete range of products and services to its valued clientele, investigating new business opportunities, maximizing its competitive strength for long-term success. Driving revenue growth by consolidating the retail channel network and proactively conducting opportunity analysis in accordance with the market trends/competitor moves to achieve market-share metrics. Exceptional Motivator & Strategist who addresses cost issues head-on, strengthening productivity and accelerating profit at challenged operation.
Overview
18
18
years of professional experience
Work History
Senior Area Sales Manager
Philips Domestic Appliances India Ltd. (Preethi Brand)
Vijayawada
09.2018 - Current
- Spearheading Zone for Kitchen Appliances business while handling multiple channels like Distribution/Key accounts/Exclusive showrooms
- AOP planning & Scheme preparation based on requirement
- Formulating channel sales strategies to improve the market share of all products, in shop Branding and BTL activities planning
- Conducting regular sales review to ensure consistency in meeting / surpassing revenue objectives including formulation of mid-course correction plan wherever needed
- Leading business planning and performance management of channel/distribution partners, including development and execution of sales plans, local area marketing, staff coaching, recruitment and hosting constructive meetings
- Establishing financially strong and reliable channel partners for deeper market penetration
- Conducting demand forecasting; ensuring optimum supply levels with channel partners to ensure timely deliveries to the customers
- Providing consistent partner management to ensure partners developed their sales, pre-sales, and delivery capabilities in-line with designed strategy
- Analyzing latest marketing trends and tracking competitors’ activities and providing valuable inputs for fine tuning sales and marketing strategies
- Leading and monitoring the performance of team members to ensure efficiency in day-to-day operations.
Asst. Zonal Manager
Vritti Solutions Ltd.
BANGALORE
11.2017 - 08.2018
Area Sales Manager
Reliance Communications
01.2017 - 10.2017
Area Sales Manager
Sistema Shyam Teleservices Ltd. (MTS)
08.2013 - 01.2017
Sales Manager
Reliance Communications
02.2010 - 03.2013
Senior Sales Officer
Nestle India Ltd.
BANGALORE
10.2005 - 01.2010
- Worked as a Senior Sales Officer at Madurai since Dec’08-Jan’10 - Handling Trade for Madurai City, Sivagangai Dist, Usilampatti and Andipatti
- Worked as an Activation Officer for 7 Districts since Jun’07-Nov’08 - Handling all Promotional activities to increase the Brand Awareness and Sales in the respective geography
- Worked as a Sales Officer at Nellore from October 2005 to May 2007
- Handled Trade for Nellore and Ongole regions.
Education
Masters of Business Administration (Marketing) -
Arulmigu Meenakshi Amman College of Engineering, Kancheepuram
B.Sc. (Computer Science) -
Rao’s Degree College, Nellore
Skills
- MS Office
- Programming in C
Summer Internship Projects
- A study on Retailer Perception towards Amul Masti Dahi in Chennai with special reference to Gujarat Cooperative Milk Marketing Federation Ltd-Chennai, April–May’05
- Measuring effectiveness of distribution channel of The Cheyyar Co-Operative Sugar Mills Ltd- Cheyyar, Feb-Mar’04
Core Competency
- Sales & Distribution
- Business Development
- Revenue Generation
- Market/Competitor Analysis
- Stake Holder Management
- Strategy Planning
- Liaising & Coordination
- Team Building and Leadership
Personal Information
Date of Birth: 04/20/80
Languages
- Telugu
- Tamil
- Kannada
- Hindi
- English
Timeline
Senior Area Sales Manager
Philips Domestic Appliances India Ltd. (Preethi Brand)
09.2018 - Current
Asst. Zonal Manager
Vritti Solutions Ltd.
11.2017 - 08.2018
Area Sales Manager
Reliance Communications
01.2017 - 10.2017
Area Sales Manager
Sistema Shyam Teleservices Ltd. (MTS)
08.2013 - 01.2017
Sales Manager
Reliance Communications
02.2010 - 03.2013
Senior Sales Officer
Nestle India Ltd.
10.2005 - 01.2010
Masters of Business Administration (Marketing) -
Arulmigu Meenakshi Amman College of Engineering, Kancheepuram
B.Sc. (Computer Science) -
Rao’s Degree College, Nellore
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