Vikas Kumar Gupta
Varanasi
Summary
Dynamic Area Sales Executive with a proven track record at Godrej Consumer Products Ltd., driving over 36 crores in annual turnover. Expert in distributor management and sales strategy, leading a team of 21 while enhancing market presence. Adept at training and development, fostering strong customer relationships, and achieving significant business growth.
Overview
14
14
years of professional experience
Work History
Area Sales Executive
Godrej Consumer Products Ltd.
Agra
09.2015 - Current
- Currently handling a business with an annual turnover of more than 36 crores.
- Volume and SKU objectives.
- Doing both primary and secondary.
- Identifying selling opportunities for different SKUs, and tapping the same.
- Making claims.
- Making daily sales reports and sending them to seniors and the team.
- Identifying gap areas and appointing new sub DBs and retailers.
- Driving a dominant presence across channels.
- Distributor Management.
- S&D's footprint in three districts of Western UP through a network of three Supers Distributors and one Car Distributor.
- Distributor infrastructure and working capital planning.
- Convince them to work on Sehyog (the company's software).
- Market Initiatives.
- Brand Initiatives - Retail Theatres: volume-based incentive to retailers.
- Solving the queries of existing dealers and customers in the market.
- Organizing events at the dealers to attract more customers.
- Currently handling a team of 11 ISRs, 8 VSRs, and 2 Supervisors.
- Training on processes, viz. Target distributions, etc.
- Working with them in the marketplace.
- Having experience in both urban and rural markets in WUP and EUP both.
- Join Godrej as an ISR. After PSR, in 2015, I joined WUP Moradabad HQ as a senior sales officer.
- And I will get a promotion as an ASE in 2024, in Agra HQ.
ISR
Godrej Consumer Product Ltd.
Varanasi
08.2011 - 03.2013
- Doing secondary in the rural market with healthy business growth.
- Get healthy growth in both personal and professional lives.
Education
Bachelor of Arts - Arts Education
BHU
VaranasiSenior secondary -
UP Board
High school -
UP board
Skills
- Sales forecasting
- Market analysis
- Distributor management
- Inventory management
- Claim processing
- Customer relationship management
- Team leadership
- Training and development
- Data reporting
- Sales strategy
- Communication skills
- Problem solving
- Strategic planning
- Sales process
- Sales operation
- Territory management
- Closing strategies
Disclaimer
I hereby declare that all the information provided above is true to the best of my knowledge.
Personal Information
- Date of birth: 07/05/1986
- Marital status: married
Timeline
Area Sales Executive
Godrej Consumer Products Ltd.
09.2015 - Current
ISR
Godrej Consumer Product Ltd.
08.2011 - 03.2013
Bachelor of Arts - Arts Education
BHU
Senior secondary -
UP Board
High school -
UP board
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