Timeline
Work History
Overview
Education
Skills
Summary
Work Preference
Generic
Vikash  Kumar

Vikash Kumar

SEO/CRO/ ASO Specialist
Noida,UP

Timeline

Senior SEO Specialist

Baby Forest
03.2025 - Current

SEO Executive

Aryson Technologies
02.2024 - 02.2025

SEO Executive

TechSecuro
01.2023 - 01.2024

Bachelor of Arts - Psychology

LNMU Darbhanga
01.2017 - 12.2020

Work History

Senior SEO Specialist

Baby Forest
03.2025 - Current

Results-driven Senior SEO Specialist with over 3 years of expertise in SEO, CRO, and ASO optimization, delivering measurable growth in traffic, rankings, and conversions. Skilled in developing and executing data-driven digital strategies to enhance online visibility and user experience. Proficient in WordPress, Shopify, and other leading CMS platforms, with a proven track record of optimizing websites for both search engines and customers. Adept at keyword research, on-page/off-page SEO, technical audits, and performance tracking to maximize ROI. Passionate about leveraging analytical insights to drive sustainable business growth and improve digital presence.

SEO Executive

Aryson Technologies
02.2024 - 02.2025
  • Improved website rankings by conducting comprehensive keyword research and optimizing on-page content.
  • Boosted organic traffic through the implementation of technical SEO strategies, including site speed optimization and schema markup.
  • Completed keyword research to target clients based on keyword targeting.
  • Collaborated with editorial and marketing teams to drive SEO in content creation and content programming.

SEO Executive

TechSecuro
01.2023 - 01.2024
  • Utilized search engine optimization and emphasized importance of link building.
  • Completed keyword research to target clients based on keyword targeting.
  • Implemented pay-per-click campaigns to increase website traffic and conversions.
  • Developed effective local SEO strategies to increase visibility in specific geographic markets.
  • Created customized marketing materials to increase product awareness.
  • Generated reports to monitor and analyze website performance, search engine rankings, or domain authority.

Overview

3
3
years of professional experience
4
4
years of post-secondary education

Education

Bachelor of Arts - Psychology

LNMU Darbhanga
Darbhanga
01.2017 - 12.2020

Skills

Off-page optimization

SEO project management

On-page optimization

Website speed optimization

Core web vitals

SEO proficiency

Voice search optimization

Competitor analysis

HTML and CSS

Conversion rate optimization

Online reputation management

Google analytics mastery

Link building strategies

Rich results optimization

Featured snippet optimization

Schema markup application

Broken link building techniques

SEO tool proficiency

Guest posting strategies

Structured data implementation

E-commerce SEO expertise

Topic cluster model application

Advanced keyword research

Duplicate content resolution

Content marketing planning

Robotstxt management

Canonicalization techniques

Local SEO proficiency

Backlink profile analysis

User experience optimization

Google my business management

SEO copywriting techniques

XML sitemap creation

SERP feature targeting

Technical SEO expertise

Google search console proficiency

SEO strategy development

Social media integration

Long-tail keyword targeting

Mobile SEO techniques

Google algorithm updates awareness

Keyword analysis

Keyword optimization

KPI reporting

Project management

Content strategy

Test planning

Marketing support

Problem-solving

Decision-making

Verbal and written communication

Microsoft office

Microsoft Excel

Writing and editing

Team building

Self motivation

Summary

SEO Specialist | Digital Growth Strategist | Content Optimization Expert | B2C| B2B|
Helping Brands Rank, Reach, and Resonate Online

With a deep passion for data-driven strategies and over two years in the digital marketing space, I specialize in transforming online visibility into measurable results. As an SEO/ASO expert, my mission is simple: help businesses grow organically, sustainably, and strategically.

From conducting comprehensive site audits and keyword research to developing content that ranks and converts. I use proven white-hat techniques that align with ever-evolving search engine algorithms.

My approach is not just about rankings; it’s about building long-term authority and driving qualified traffic that truly matters.
My Core Strengths:

Technical SEO & On-Page Optimization

High-Intent Keyword Research & SERP Analysis

Backlink Strategy & Off-Page SEO

Content Strategy & Optimization

Website Migration & Performance Audits

Google Analytics, Search Console, SEMrush, Ahrefs, Screaming Frog

Whether it’s boosting your site's traffic, improving page speed, resolving SEO errors, or crafting content strategies that drive engagementSEO Specialist | Digital Growth Strategist | Content Optimization Expert Helping Brands Rank, Reach, and Resonate Online With a deep passion for data-driven strategies and over two years in the digital marketing space, I specialize in transforming online visibility into measurable results. As an SEO expert, my mission is simple: help businesses grow organically, sustainably, and strategically. From conducting comprehensive site audits and keyword research to developing content that ranks and converts. I use proven white-hat techniques that align with ever-evolving search engine algorithms. My approach is not just about rankings; it’s about building long-term authority and driving qualified traffic that truly matters. My Core Strengths: Technical SEO & On-Page Optimization High-Intent Keyword Research & SERP Analysis Backlink Strategy & Off-Page SEO Content Strategy & Optimization Website Migration & Performance Audits Google Analytics, Search Console, SEMrush, Ahrefs, Screaming Frog Whether it’s boosting your site's traffic, improving page speed, resolving SEO errors, or crafting content strategies that drive engagement

Work Preference

Work Type

Full TimeGig WorkContract Work

Work Location

On-SiteHybrid

Important To Me

Work-life balanceCareer advancementCompany CultureFlexible work hoursTeam Building / Company RetreatsHealthcare benefits
Vikash KumarSEO/CRO/ ASO Specialist