Vikram Kumar
Co-Founder & Chief Marketing Officer
New Delhi
Summary
Self-motivated professional successful in seizing viable opportunities for expansion and innovation in business. Background in increasing profits, reducing costs and transforming customer service standards. Experienced in leading and supervising operational and sales teams.
Overview
3
3
years of professional experience
Work History
Co-Founder
Prepeat
08.2023 - Current
- Developed key operational initiatives to drive and maintain substantial business growth.
- Studied market to determine optimal pricing of goods and capitalize on emerging opportunities.
- Created organization's mission and vision statements for use by employees.
- Defined company roles and responsibilities to establish and enhance processes.
- Established organizational mission statement through extensive collaboration and review.
- Established, optimized and enforced business policies to maintain consistency across industry operations.
- Formed senior leadership team through rigorous interviews and extensive candidate research.
- Formulated and executed strategic initiatives to improve product offerings.
- Analyzed industry trends and tracked competitor activities to inform decision making.
Co-Founder
Firststore
07.2023 - Current
- Established foundational processes for business operations.
- Involved in product development and function.
- Conducted target market research to scope out industry competition and identify advantageous trends.
- Developed key operational initiatives to drive and maintain substantial business growth.
- Aligned organizational objectives with company mission to increase business growth and integrate work strategies.
- Established team of motivated and highly skilled employees to help run business.
- Improved operational efficiencies to reduce costs and improve productivity.
Co-Founder & Chief Marketing Officer
Firstricoz Private Limited
02.2021 - Current
- Established foundational processes for business operations.
- Aligned organizational objectives with company mission to increase business growth and integrate work strategies.
- Conducted target market research to scope out industry competition and identify advantageous trends.
- Developed key operational initiatives to drive and maintain substantial business growth.
- Identified business development challenges and customer concerns for proactive resolution.
- Networked with other businesses and customers to increase sales opportunities and contacts.
- Conducted target market research to discover customer needs and analyze competitor trends.
- Introduced new methods, practices, and systems to reduce turnaround time.
- Managed branding campaigns and event marketing initiatives in print, video, web and social media.
Marketing Manager
Foogi
11.2020 - 02.2021
- Managed workflow between staff, coordinating documents, planning, and creative material distribution.
- Utilized market trends and target audience statistics to effectively and appropriately market products.
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.
- Managed Door to Door marketing campaigns to create brand awareness and customer onboarding.
- involved in daily app downloads to create awareness among users.
Education
Bachelor of Arts - Political Science
B.N. Mandal University
Purnea 04.2001 -
Skills
Stakeholder Communication
Strategic Partnerships
Stakeholder Relations
Business Development
Business Growth
Strategic Planning
Marketing Expertise
https://www.linkedin.com/in/vikramgupta-k/
Timeline
Co-Founder
Prepeat
08.2023 - Current
Co-Founder
Firststore
07.2023 - Current
Co-Founder & Chief Marketing Officer
Firstricoz Private Limited
02.2021 - Current
Marketing Manager
Foogi
11.2020 - 02.2021
Bachelor of Arts - Political Science
B.N. Mandal University
04.2001 -