Vikrant Gupta
Sales & Marketing
Mumbai,Maharashtra
Summary
Dynamic professional with 8 years of experience in sales and channel management. Successfully handled categories such as telecom, fin-tech, and Alco-beverages. Expertise in developing new markets, introducing new products, and establishing strong sales and distribution infrastructure. Demonstrated track record of delivering business results through effective problem-solving skills and adept team management abilities.
Overview
9
9
years of professional experience
15
15
years of post-secondary education
Work History
Sr. Sales Executive
B9 Beverages Limited (Bira91)
Kalyan
08.2023 - Current
- Handling Off-Premise channel, 1 distributors and 185 Retailers of Mumbai( Kalyan to Badlapur)
- Looking for secondary & tertiary outlet to outlet basis and make the plan to increase sale
- To motivate & Guide channel partners for their SKU's & their Impact in Customer Mind Share to gain Market.
- Develop and implement marketing strategies to enhance brand visibility and increase market share
- Managing the of 3 DSM & 1 Merchandiser to achieve sales targets and drive business growth.
- Planning of scheme disbursement & Event handling for Dealers & Retailers
- Collaborate with channel partners to establish strong relationships, negotiate contracts, and optimize distribution channels
Territory Sales Manager
PhonePe Pvt. Ltd.
Navi Mumbai
03.2022 - 07.2023
- Handling Airoli & Rabale market
- Taking care of more than 20 BDE
- Maintaining Market Share of my assigned market with help of maintaining relationship with merchants & maximum visibility in Area
- Maintaining relationship with existing merchant & acquiring new merchant to grab maximum competitors market share
- Hiring new BDE's and train them and maintain attendance
- Analyze data of BDE's performance & take review of the BDE on gap on daily basis & make the plan for betterment
- Analyzed sales data to identify opportunities for improvement and implemented targeted action plans accordingly.
Team Leader
VIVO India Pvt. Ltd.
Thane
01.2018 - 03.2022
- Handling Thane market with more than 50 retailer
- Taking care of more than 25 ISPs
- Handling brand's market Inventory according to their category levels
- Looking for secondary & tertiary outlet to outlet basis and make the plan to increase sale
- Arranging activity and branding support to retail
- Developed team members'' skills through targeted coaching sessions, resulting in improved individual performance.
Management Trainee
VIVO India Pvt. Ltd.
Thane
03.2017 - 12.2018
- VIVO Brand Advisor (VBA) from (15th March.17 to 20th June.17)
- Worked as sale promoter in General trade outlet to understand how bottom line work on field
- To understand the competition's product and scheme and give valuable feedback to seniors
- Promotion Executive from (1st July 17 to 31st September 17)
- Worked in promotion team as VBW to how to do the promotional activity on field
- Work is to increase the foot fall of the given store by engaging the customer by promotional activity
- Product Team from (1st October 17 to 31st December 17)
- New product launch plan and allocation for the demo & secondary plan for the retailers
- Make scheme for NPL & EOL to boost the sale of the product
- To identify the product life cycle and take the corrective action to increase the product life
Intern
Motilal Oswal Securities Ltd.
Mumbai
05.2016 - 06.2016
- Empanelment of IFA's (Independent Financial Advisors) based on eligibility criteria designed by the company and supporting IFA's in terms of joint calls for driving sales of Financial products
- Profiling of channel partners and division of sales strategy for late entrance in B2B business
- Supported staff members in their daily tasks, reducing workload burden and allowing for increased focus on higher-priority assignments.
Education
M.M.S - Marketing
Rizvi Institute of Management Studies & Research
Mumbai 04.2015 - 05.2017
B.M.S - Finance
K.M Agarwal College
Mumbai, India 06.2011 - 05.2014
HSC - Commerce
K.M Agarwal College
Mumbai, India 06.2009 - 06.2011
S.S.C -
R.K Hindi High School
Mumbai, India 04.2001 - 03.2009
Skills
Channel sales
Business development and planning
Sales team leadership
Relationship building
Distributor Management
Territory management
Client relationship management
Negotiation expertise
Channel sales
Additional Information
· Member of the cultural committee at Rizvi Institute of Management Studies & Research in 2016.
· Participated in Cancer Awareness Program organized by Indian Cancer Society held in association with Rizvi institute of management and research in Oct 2015.
· Volunteer in college event “Falcon” in December 2011 at K.M. Agarwal College.
· Completed Course on Retail Management, Transformational Leadership, Sales Objection Handling During Lockdown.
Timeline
Sr. Sales Executive
B9 Beverages Limited (Bira91)
08.2023 - Current
Territory Sales Manager
PhonePe Pvt. Ltd.
03.2022 - 07.2023
Team Leader
VIVO India Pvt. Ltd.
01.2018 - 03.2022
Management Trainee
VIVO India Pvt. Ltd.
03.2017 - 12.2018
Intern
Motilal Oswal Securities Ltd.
05.2016 - 06.2016
M.M.S - Marketing
Rizvi Institute of Management Studies & Research
04.2015 - 05.2017
B.M.S - Finance
K.M Agarwal College
06.2011 - 05.2014
HSC - Commerce
K.M Agarwal College
06.2009 - 06.2011
S.S.C -
R.K Hindi High School
04.2001 - 03.2009
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