Summary
Overview
Work History
Education
Skills
Languages
Professional Snapshot
Year
Hobbies and Interests
Disclaimer
Personal Information
Timeline
Generic
Vinay Muniswamy

Vinay Muniswamy

Bangalore

Summary

Results-driven and highly experienced Public Relations professional with over 12 years of expertise. Currently serving as a Senior Account Manager at AdFactors PR, successfully managing clients across diverse sectors including startup, tech, health, CSR, real estate, corporates, education, auto, gaming, and hospitalit, aviation etc... Thrives in demanding work environments under tight deadlines and high-pressure conditions. Known for a flexible and detail-oriented approach, professionally committed and responsible, easily adapting to new situations. Skillfully combines creative and organizational abilities to handle a wide range of functions. Proficient in developing corporate communication and digital marketing strategies. Adept at establishing long-range objectives and implementing innovative strategies to achieve them.

Overview

21
21
years of professional experience

Work History

Sr. Account Manager

Adfactors PR
03.2022 - Current
  • Strategy & Planning and execution of PR and communication campaigns for brands
  • Client portfolio includes market leaders in sports, Corporates, Auto, real estate, educational institutions, start-ups, Tech, Industry bodies, Corporates
  • To mention a few of clientele list are ICICI Bank, DBS Bank, Mahindra LifeSpaces, Mahindra Infotech, Mahindra & Mahindra, Happiest Minds, Lava Mobiles, Oppo Phones, Honda 2wheelers, Apna.com etc…

Sr. Account Manager

Kaizzen PR
03.2020 - 02.2022
  • Strategy & Planning and execution of PR and communication campaigns for brands
  • Client portfolio includes market leaders in sports, real estate, educational institutions, start-ups, Industry bodies, Corporates
  • To mention a few of clientele list are FICCI Arise and Healthcare, Wadhwani Foundation, IDP education, Adidas, Fareye, FreshToHome, Education Ireland, Talent Edge, I2Cure, Sommet University, Rise Against Hunger India, Culturelytics, Ascent HR, Adidas, Hilton Hotel, Speech and Debate India, Games24
  • 7, AIGF etc
  • Experience in press announcements, crisis communications, product launches, brand repositioning, events and conference visibility, social media and bloggers outreach amongst others
  • Experiential tours for media allowing for brand familiarity and attribute takeaways
  • Core messaging development for brands across industries based on communication objectives
  • Building sustained media relations for brands thereby garnering quality editorial write-ups, features, business interviews, RBM’s, editor visits, product placement shoots etc
  • Authored article placements in editorial pages of publications garnering thought leadership positioning for brands
  • Ghost writing of responses to media queries, press releases and collaterals
  • Product reviews in leading publications

Account Manager

Star Squared PR
07.2018 - 02.2020
  • Strategy & Planning and execution of PR and communication campaigns for brands
  • Client portfolio includes market leaders in sports, real estate, educational institutions, start-ups, political parties etc
  • Experience in press announcements, crisis communications, product launches, brand repositioning, events and conference visibility, social media and bloggers outreach amongst others
  • Experiential tours for media allowing for brand familiarity and attribute takeaways
  • Core messaging development for brands across industries based on communication objectives
  • Building sustained media relations for brands thereby garnering quality editorial write-ups, features, business interviews, RBM’s, editor visits, product placement shoots etc
  • Authored article placements in editorial pages of publications garnering thought leadership positioning for brands
  • Ghost writing of responses to media queries, press releases and collaterals
  • Product reviews in leading publications

Sr. Account Executive

Newsman PR
07.2017 - 07.2018
  • Strategy & Planning and execution of PR and communication campaigns for brands
  • Client portfolio includes market leaders in political campaigns, Political Parties, sports, real estate, educational institutions, start-ups etc
  • Experience in press announcements, crisis communications, product launches, brand repositioning, events and conference visibility, social media and bloggers outreach amongst others
  • Experiential tours for media allowing for brand familiarity and attribute takeaways
  • Core messaging development for brands across industries based on communication objectives
  • Building sustained media relations by garnering quality editorial write-ups, features, business interviews, RBM’s, editor visits, product placement shoots etc

PR Consultant

Strategic PR
08.2014 - 06.2017
  • Strategy & Planning and execution of PR and communication campaigns for brands
  • Client portfolio includes market leaders in sports, real estate, educational institutions, start-ups, political parties etc
  • Experience in press announcements, crisis communications, product launches, brand repositioning, events and conference visibility, social media and bloggers outreach amongst others
  • Experiential tours for media allowing for brand familiarity and attribute takeaways
  • Core messaging development for brands across industries based on communication objectives
  • Building sustained media relations for brands thereby garnering quality editorial write-ups, features, business interviews, RBM’s, editor visits, product placement shoots etc

Senior Team Lead

First American (India)
11.2008 - 07.2014
  • Manage day to day production, delivery and meeting SLA for respective teams
  • Responsible for delivering the Daily, Weekly and Monthly reports to MIS Team
  • Conducted regular meetings with operations team and other support teams as per the business requirement
  • Coordinate with onshore, training lead on training requirement, methodology and any other requirements and needs from time to time
  • Tracked the performance of projects in charge, suggested ideas to refine the process
  • Managed periodical production planning as per requirement of the Customer
  • Conducted open house sessions at regular sessions and provided feedback to Process Executives GTF (Trainer) & Leads
  • Actively participated in activities like Goal setting, Training and Development, Career Planning, Performance coaching & evaluation
  • Implemented Job Instruction Sheet and Job Breakdown Sheet as a part of TWI program
  • Helped Leads in doing SWOT analysis of individuals and self, training sessions were conducted on the areas which required improvement
  • Achieved Quality, Productivity and Efficiency targets set by the Management
  • Responsible to take independent action to resolve or prevent problems
  • Responsible for focusing on ascertaining and meeting customer needs

Media Executive

Vaishnavi Corporate Communications
03.2004 - 11.2008
  • Tracking of Print, Electronic & Web Media
  • Media dossiers for print and electronic coverage
  • Qualitative and Quantitative Analysis for the media reportage
  • Preparing Media impact reports

Education

Bachelor’s Degree - Commerce

Bangalore University

Digital Marketing -

Digital Academy 360

Skills

  • Digital marketing
  • Strategic planning
  • Client servicing
  • Media Relations
  • Crisis Management
  • Teamwork and collaboration
  • Event planning

Languages

English
Hindi
Kannada

Professional Snapshot

10, Sr. Account Manager, AdFactors PR, Startup, Tech, Health, CSR, Real Estate, Corporates, Education, Auto, Gaming, Hospitality, Developing Corporate communication and Digital Marketing strategies, Establish long-range objectives and innovative strategies, Flexible & detail-oriented attitude, Professionally committed and responsible, BCOM, Bangalore University, 6 years in BPO Operations

Year

2025

Hobbies and Interests

  • Listening to Music
  • Sports
  • Travelling & Moto Vlogging
  • Fitness

Disclaimer

I declare that the information given above is true to the best of my knowledge.

Personal Information

  • Passport Number: H7344478
  • Father's Name: G. Muniswamy
  • Mother's Name: Jayalakshmi B
  • Date of Birth: 11/22/83
  • Nationality: Indian
  • Marital Status: Married

Timeline

Sr. Account Manager

Adfactors PR
03.2022 - Current

Sr. Account Manager

Kaizzen PR
03.2020 - 02.2022

Account Manager

Star Squared PR
07.2018 - 02.2020

Sr. Account Executive

Newsman PR
07.2017 - 07.2018

PR Consultant

Strategic PR
08.2014 - 06.2017

Senior Team Lead

First American (India)
11.2008 - 07.2014

Media Executive

Vaishnavi Corporate Communications
03.2004 - 11.2008

Digital Marketing -

Digital Academy 360

Bachelor’s Degree - Commerce

Bangalore University
Vinay Muniswamy