Vinay Sharma
Chandigarh
Summary
Results-driven Marketing Specialist adept at creating innovative marketing materials for various projects. Implements precise standards and reinforces procedures to ensure consistent, top-quality outcomes. Possesses expertise in Marketing Automation (HubSpot), email marketing campaigns, and ABM. Proficient in Salesforce, Asana, Sales Databases (Seamless AI, Zoom info, Clay, Apollo.io), Sendoso, Splash, WordPress, and Integrated Marketing Operations. Exhibits a high level of perseverance in overcoming challenges and obstacles.
Overview
7
7
years of professional experience
1
1
Certification
Work History
Associate Marketing Operations Manager
Daxko
06.2024 - 07.2024
- Creating reports and dashboards in HubSpot to track marketing, customer support, and product integration performance. I analyze the data to find ways to improve.
- Making sure data flows smoothly between HubSpot, Salesforce, and other tools used by the sales, marketing, and customer support teams.
- Building campaign workflows and analyzing their effectiveness using Salesforce, HubSpot, Seamless AI, Sendoso, and Splash.
- Managing landing pages, forms, workflows, email campaigns, and templates within the HubSpot platform. Streamlined marketing processes for improved efficiency and cost savings.
- Ensuring data accuracy within HubSpot by importing, exporting, and cleaning data.
- In addition, I also handle revenue forecasting, support and training, operations and analysis, data management and reporting, as well as GTM stack management.
Marketing Analyst (Hubspot)
Net Solutions
03.2021 - 04.2024
- Responsible for maintaining and growing prospect data in our HubSpot databases, ensuring accuracy and consistency.
- Managing user access, permissions, and configurations for the marketing/sales tech stack.
- Collaborating with the Marketing Operations team to develop training plans and provide support for innovative marketing technologies and processes.
- Creating advanced data models, dashboards, and reports for tracking measurements and providing insights to Innovation Managers and partners.
- Utilizing data and analysis platforms such as ZoomInfo, Lusha, Sales Navigator, Apollo, 6sense, and others to build audiences and account lists.
- Conducting secondary research and data mining to identify decision-makers across various industries and academic markets, and sharing high-quality customer data with the global team.
Senior Market Research Analyst
Beyond Codes Inc.
07.2017 - 10.2020
- I assisted in M&A due diligence efforts by thoroughly evaluating potential acquisition targets' markets and competitive positioning.
- I conducted in-depth data analyses using traditional and advanced methods such as Hoovers, Zoominfo, LinkedIn, Discoverorg, Rainking, Bloomberg, Everest, Nelson Hall, etc.
- Provided pre-sales support with in-depth product knowledge to clients throughout the entire sales process, assisting with both pre-sales and post-sales queries.
- Identified and generated key decision makers and influencers for clients as per the specified accounts and offerings mentioned.
- Worked across a range of reports/subjects covering ICT, BFSI, FMCG, Retail, CPGs, Healthcare, Automobile, and Mobile Technology, with a primary focus on international (US and Europe) retail/technology markets.
- I have a passion for next-gen technologies and analyzed information from multiple sources (offline and online) to create research reports in a simple, straightforward, and appealing manner.
Education
Diploma - Information Technology, India
Lovely Professional University
Punjab08.2014
Skills
- HubSpot(Sales, Marketing, Service, CMS Hubs & Clear bit)
- Marketing/Sales Databases(6Sense, SeemlessAI, Apolloio Zoom) info
- Asana, ClickUp
- Salesforcecom
- Marketing campaigns/ABM
- Product Development
- WordPress
Certification
- HubSpot Certifications: Sales, Marketing, Reporting
- Marketing: Competitive Market Analysis
Languages
English
Advanced (C1)
Hindi
Bilingual or Proficient (C2)
Hobbies
1. Biking
2. Travel Distant Lands
3. Organic Farming
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline
Associate Marketing Operations Manager
Daxko
06.2024 - 07.2024
Marketing Analyst (Hubspot)
Net Solutions
03.2021 - 04.2024
Senior Market Research Analyst
Beyond Codes Inc.
07.2017 - 10.2020
Diploma - Information Technology, India
Lovely Professional University
- HubSpot Certifications: Sales, Marketing, Reporting
- Marketing: Competitive Market Analysis
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