Vinay Singh

• # Managing Sales & Business Operation in entire Rajasthan with 5000+ retail partners along with 75 distributors with approx revenue of INR 1000cr/annum.
• # Responsible for Primary | Secondary | Sellin & Sellout
• # Demand | Supply | Forecast -For entire state along with coordination at HO on monthly basis.
• # Leading a team size of 5 ZM | 22 ASM | 15 Back-office along with 500+ Sales Promoter Team.
• # Highly responsible for Partners Wealth & Health in terms of ROI.
• # Collaboration with Retail/Marketing teams, executing High Impact Consumer Traffic Generation/Conversion & Trade Promotional Activities
• # Demonstrated strong organizational and time management skills while managing multiple projects
• # Developed strong organizational and communication skills through coursework and volunteer activities
• # Demonstrated leadership skills in managing projects from concept to completion
• # Demonstrated respect, friendliness and willingness to help wherever needed
• # Exercised leadership capabilities by successfully motivating and inspiring others
• # Proven ability to learn quickly and adapt to new situations

• # Handle Sales,Retail and business development through channel of Distribution (MDDs) with a business size of INR 450cr / annum.
• # Responsible for Secondary, Tertiary & Sellout of Channel ( MDDs – Retailers-End-users).
• # Analyzed and improved performance across zone using sales metrics and performance reports.
• # Established performance goals for employees and provided feedback on methods for reaching those milestones.
• # Sales goals and processes for each region based on zone metrics and company objectives.
• # Conducted comprehensive performance evaluations of staff members annually; provided constructive feedback for improvement purposes
• # Streamlined operational processes for increased efficiency by analyzing workflow and implementing improvements

• # Developed a distribution strategy for a New Mobile Company “Gionee” in the market with RDS concept in Bihar.
• # Set-up a new Team and Chanel Partners for the Business.
• # Lead and guided the Team for the Direct Sales, Stores and Mass Trade channels and provide clear objectives by guiding them with daily tasks and functional responsibilities to the team.
• # Supervision of day-to-day operations.
• # Ensure WOD to achieve and maintain distribution targets.
• Set, monitor & ensure SKUs wise / TLs & SEs wise dealer-distribution targets by extending coverage and range distribution in outlets under direct coverage

• # Developed distribution strategy for a new baby Tab & GSM to penetrate deeper in the market with RDs concept in West Bengal & ROB.
• # Experience of New Product Launch & its placement Index.
• # Appointing distributors across covered network area to increase Sales (Secondary & Tertiary).
• # Plan town wise coverage basis on their population, profile, number of outlets, business potential etc.
• # Ensure systematic coverage of the territory. Evaluate & modify the same at regular intervals keeping in mind the business growth, outlet expansion, required coverage frequency & cost effectiveness.
• Set, monitor & ensure SKU wise / ASMs & SOs wise dealer-distribution targets by extending coverage and range distribution in outlets under direct coverage

• # Identifying and appointing Distributor Channels in assigned area of Bihar & Jharkhand based at Patna.
• # Primary and secondary target phasing of the territory and C & F ~ Distributors.
• # Handling unique work aspects while developing the distribution network and appointing them, cost control, logistics planning and managing the C & F ~Distributor ~ Retailers..
• # Responsible for delivering the Value through distribution along with the set up of a strong infrastructure.
• # Setting the targets Value wise, beat wise, day wise and planning for these accordingly so as to achieve outstanding results in the assigned Territory.
• # Maintaining the supply chain management for optimum inventory level.

# Successfully handled sales & marketing operations in the assigned region of Bihar and Jharkhand with the focus on generating business.

# Successfully handled entire Bihar & Jharkhand state/territory’s mass retail distribution (ISD Channel) while being based at Patna.

# Involved in target allocation and ensuring achievement in terms of Volume, Value & ASP.

# Handling marketing communications, customer relationship, advertising & promotions to increase the brand visibility. Handling Events Managements, e.g. Retailers meet to keep them updated about the latest products & ensuring viability in the market.

# Actively involved in planning retail demos, drives (Mass Retail Drives) & scheme operation and new product launch plan.

# Conduct competitor analysis by keeping abreast of market trends & achieve Market Share metrics.

# Actively involved in appointing new Distributors and Dealers.

# Responsible for business development by maximizing the sales through channel partners.

# Job also involved earning total customer satisfaction & delight.

# Tracking competitor activities and providing valuable inputs for fine-tuning of operations.

# To provide all the necessary information to my reporting head and all the concerned departments as per the company norms.

# Achieved sales goals and service targets by cultivating and securing new customer relationships.