VINAYAGAMOORTHY L

• Leading sales and business development for trailer braking and suspension control solutions across OEM and aftermarket segments.
• Developing business with trailer OEMs, fleet operators, distributors and channel partners for TABS, TEBS, ABS/Non-ABS, LACV, air suspension, lift axle and related products.
• Managing the complete sales cycle from lead generation, technical discussions and product selection through quotation, commercial negotiations, order conversion and after-sales support.
• Conducting technical presentations, product demonstrations and application support for advanced trailer braking and suspension technologies.
• Coordinating with design, production, quality and development teams for customer-specific requirements, product applications, BOM Creation, Layout Preparation and Product localization.
• Supporting installation, commissioning, troubleshooting and field-level technical requirements while strengthening customer relationships.
• Driving aftermarket business development, customer engagement, order follow-up and proactive payment collection to maintain a low past-due rate.

Key Contributions

• Expanded customer engagement and market development for TCSPL’s trailer braking and suspension product portfolio.
• Supported adoption of advanced trailer control solutions through technical and application-based customer support.
• Contributed to customer-specific product development, localization and solution implementation.
• Ensured timely payment follow-up and maintained a consistently low past-due rate through proactive receivables management.

Role Progression:

• Oct 2020 – Dec 2022: Sales & Marketing (Trainee)– North & East Zone
  (GAT / TGT / V2SOFT Payroll)
• May 2023 – Sep 2025: Senior Engineer – OE Sales – South Zone

Key Roles:

• Managed sales and business development for the Trailer OE segment, driving customer engagement and product penetration across assigned territories.
• Managed key trailer OEMs and strategic customers, including TIVA, Satrac, YORK, JCBL, KROSS, Jost India, RSB Transmission, Black Diamond Motors and Jagdamba Trailers.
• Drove promotional and technical initiatives to increase adoption of Intelligent Trailer Products (ITP) over conventional trailer systems.
• Identified customer pain points and developed application-focused solutions, contributing to increased sales of Advanced ITP products such as Tail-Guard, Traction Support, LACV Kits, Smart Board, Opti-Turn, Steering Axle Lock and Charging Valve solutions.
• Provided technical support, installation guidance and EOL assistance to customers, enabling defect-free trailer production and reducing field-related issues.
• Developed hands-on expertise in the installation and application of ABS, EBS, ETASC, RSS, Opti-Turn, TPMS, Tail Guard, RPAS, SmartBoard, ECAS and Safe Start systems.
• Prepared and updated BOMs, system layouts and technical documentation based on customer requirements, coordinating with Product Development teams for BOM corrections and new product/application development.
• Resolved customer complaints and conducted technical training for ASCs on Intelligent Trailer Programme products, installation and service procedures.
• Oversaw customer accounts and commercial processes in SAP, ensured timely payment follow-ups and account clearances.
• Conducted extensive customer visits, product demonstrations and technical discussions across assigned territories, leveraging customer feedback and ODR data to drive product adoption.

• Increased TABS penetration in the South Region from 12% to 55% through focused OEM and customer engagement.
• Successfully converted 17+ customers to 100% TABS penetration.
• Introduced LACV with integrated Relay Valve at JAI Bellows to address recurring air-bellow failure concerns.
• Contributed to the successful installation and launch of India's first Road Train Trailer application.
• Increased Satrac customer's Trailer VPV through the adoption of Trailer Pulse, RPAS and Push-in Connectors, replacing conventional metric adapters.
• Collaborated with York and BPW teams to support the conversion of major fleet operators from conventional braking systems to TEBS.
• Supported TEBS conversion across major fleet operators, including Khambada Transports, Goel Roadways, Vikas Minerals, Adhinayak Roadways, Saizer Enterprises and Airways Logistics.

Key Roles:

• Managed sales activities for L&T Valves, ITT Goulds Pumps, and Astral & Ashirvad CPVC Pipes across the Chennai, Hosur and Puducherry regions.
• Generated and managed customer enquiries by understanding application requirements, providing suitable product solutions, negotiating with customers and converting opportunities into orders.
• Conducted regular customer meetings and product discussions to communicate product advantages, differentiate offerings from competitors and drive customer preference.
• Built and maintained strong customer relationships through consistent engagement, technical support and effective follow-up to achieve business growth and long-term customer retention.

• Managed quality inspection activities for main bearing components used in Cummins generator turbochargers.
• Documented quality check sheets to ensure compliance with production standards. and production quality documentation.
• Performed dimensional inspection and CMM-based checking of components.
• Analyzed dimensional errors caused by machining and tooling issues and supported root-cause identification to achieve zero-PPM quality objectives.