Vineel Kumar Reddy Bommareddy

Product Listing and Catalog Management:

• Creating, updating, and managing product listings of all the Lenovo categories on Amazon, Flipkart, and Quick Commerce platforms.
• Collaborated closely with the Product and Sales teams to ensure successful, well-coordinated launches of new products, optimizing visibility, positioning, and sales performance across all relevant platforms.
• Ensured content accuracy, including product titles, bullet points, descriptions, keywords, and technical specifications.
• Uploading images, A+ content, RPD, and ensure brand consistency across all platforms.

Content creation:

• Created high-conversion 'Notify Me' pages and visually engaging banners for upcoming product launches across digital platforms.
• Working with the agencies to develop high-quality callouts and A+ content.
• Ensuring listings meet platform-specific image and content guidelines.

E-commerce SEO and Keyword Optimization:

• Conducted keyword research, and implement SEO best practices to improve product search ranking.
• Optimized backend search terms and content for discoverability.

Compliance and content hygiene:

• Ensured product listings adhere to platform policies and brand standards.
• Handling listing errors, suppression issues, and reinstatement requests.

• Project: Tamil Nadu Fiber Net (TANFINET) :
• SPOC for the customers BSNL, ITI Limited and Zonal Managers, Supply chain Management team, Warehouse managers and Finance Department.
• Collating all the related documents from the Field level to the OEM and BSNL for pipelining Invoices for Billing purpose.
• Tracking Material Available vs Material consumed vs Material Involved and publishing reports every day to the management and to customers on day-to-day basis.
• Presenting daily and weekly project progress in daily meeting with customer (ITI Limited).

• Worked as an on-ground marketing person where I need to handle my team of promoters representing the brand we are promoting I was working during the peak time during Covid-19 where we promote the brand in the RWA's in housing communities I was part of Dyson, Lenovo promotion activities in Bangalore. Both the activities were successful in the city.

• Company Overview: Tetra Pak is a Swedish-Swiss multinational food packaging company. The company offers Packaging, filling machines, processing for dairy, beverages, cheese, ice cream and prepared food. Tetra Pak is currently the world's largest food packaging company in terms of sales and it has operations in more than 160 countries with over 25000 employees. It has been over 30 years in India and has partnered with Amul, Nandini, Coco-Cola, Dabur, Parle Agro.
• Organizational Study at Tetra Pak India Pvt Ltd and the respondents were the key account manager, department head and employees from different departments like Business Development, Marketing, Technical, Supply chain. The study was concentrated on the functions of various departments, responsibilities, and organizational structure and function of the interdependence of department.