Deepak Raj Pathak
New Delhi
Summary
07 + years of rich experience in Sales & Marketing, Product Planning & Development, Business Development and Client Relationship Management. Currently associated with Paytm Delhi, designated as Senior Manager (Team Lead) - Sales Proficiency in developing relationships with key decision-makers in target organizations for revenue; recognized for organizational skills, creativity, public relations and an ability to consistently show growth. A keen strategist with expertise in managing entire sales & marketing and business development operations for contributing towards enhancing business volumes & growth and achieving revenue & profitability norms. Expertise in developing and managing many strategic advertising campaigns resulting in leadership market, brand recognition and incremental sales. Adept in advertising and brand building; implementing marketing strategies to build consumer preference and drive volumes; conducting competitor analysis by keeping abreast with market trends and competitor moves to achieve market share metrics. Excellent presentation, communication & leadership skills with the experience of working with people from multiple cultures owing to the international exposure during several projects.
Overview
7
7
years of professional experience
Work History
Senior Manager
Paytm (One97 Communications Ltd)
Delhi
02.2023 - 11.2024
- To ensure the growth of transactions through Paytm at the outlets.
- Team Manager of a batch consisting of 15 key account managers.
- Training and development of team leaders and key account managers with product knowledge (QR, EDC, Sound-box, Paytm StoreCash, and Paytm Deals).
- Leading and ensuring the team meets or exceeds its entire monthly given target parameters.
- Onboarding Merchant (for Digital Payment – EDC, and QR Acquisition).
- Closing Cross Sale/Upsell Merchant Loan, Insurance (Shop & Health), Soundbox, Paytm Deals, and Paytm Store Cash.
- To make a profitable business, revisit the inactive merchant base by resolving their issues.
- Preparing a good sales funnel in order to achieve a 100%+ target.
- Targeting regional brands and emerging brands by providing them with the best industry offerings and closing a deal on a profitable margin.
- In order to gain profitable business, I used to target enterprises and regional chain accounts so that I could secure a bulk deal.
- Managing a portfolio consisting of over 100 merchant brands, such as RG Sons & Others LLP, Chicago Pizza, Hira Sweets, Rolls King, Ivy Restaurant, Nutriobox, Desi Vibes, Foresta Café, Baskin Robbins, Jungle Jamboree, Kaleva, Burger Club, Wat A Burger, Ascent Liquors, Kuber Shoppe, Dream Ovens, Dana Choga, etc.
- Ensuring growth in the GMV of the assigned portfolio of merchants.
- Generating leads through referrals by providing better service to the existing portfolio.
- Strong relationship management with all the merchants, leading to overachieving sales targets.
- Managing queries and providing timely resolution to clients, ensuring excellent service satisfaction.
- Developed new business opportunities in existing customer portfolios to meet, upgrade, and cross-sell revenue targets.
Territory Sales Manager
IDS Next Business Solutions Pvt Ltd
07.2022 - 02.2023
- Traveling throughout an assigned territory to do cold callings and client meetings
- Maintaining solid working relationships with client by ensuring that their needs are met and resolving complaints in a timely manner
- Continually meeting or exceeding sales targets by persuading client within an assigned territory to purchase company products and services
- Analyzing sales and marketing data to determine the most effective sales and marketing techniques
- Developing innovative sales strategies to increase sales within an assigned territory
- Conducting surveys to better understand customer needs
- Ensuring that brand awareness within an assigned territory meets company expectations
- Monitoring competitors’ sales activity within an assigned territory
Key Account Manager
Paytm (One97 Communications Ltd)
10.2021 - 04.2022
- Use relationship management techniques to develop selling opportunities within 180 portfolio accounts, penetrate new divisions within the organization, and develop new direct selling opportunities in new accounts through strategic sales.
- Schedule and attend sales calls/meeting appointments with key accounts on a regular basis.
- Utilizing a consultative approach, discuss business issues with key accounts.
- Develop an account plan to sell EDC (card swipe device) as a product by generating business needs.
- Build and strengthen the business relationship with key accounts and new prospects.
- Provide status information to the manager, including forecast and pipeline information.
- Provide or facilitate training opportunities for my accounts.
- Responsible for account onboarding for EDC on the Salesforce.
- I’m responsible for the Merchants' Transaction Count and GMV growth.
Relationship Manager
Petpooja (Prayosha Food Services Pvt Ltd)
11.2020 - 10.2021
- Acquisition of various key and standalone accounts in the F&B industries for billing POS.
- Interaction with clients and acquiring them on the Petpooja platform.
- Revenue generation from new, as well as existing, clients by selling the VAS services.
- Account management and building customer relationships with the client to help determine the success of the solution in comparison to competitors.
- Visiting markets and mapping them with respect to the presence of competitors.
Key Account Manager
Paytm (One97 Communications Ltd)
11.2017 - 11.2020
- Responsible for the offline sign-ups and transactional usage in the city.
- Achieved revenue target through EDC, POS, Customer Loyalty, Brand Vouchers, and Brand On-boarding.
- Management of a portfolio consisting of over 600 food standalone and chain account merchants, such as Chicago Pizza, Keventers, Subway, Baskin Robbins, Giani’s, Emoi, Jungle Jamboree, Kaleva, The Burger Club, Wat A Burger, etc.
- Promoting Paytm as the aspirational mode of payment at outlets through aggressive trade marketing.
- Strong relationship management with all the merchants, leading to overachieving sales targets.
- Managing queries and providing timely resolution to clients, ensuring excellent service satisfaction.
Education
Bachelor of Arts - Political Science
Delhi University
07-2017
Skills
- Business Development & Promotion
- Product Planning & Development
- Product Launch & Promotion
- Leadership
- Client Relations
- Problem Solving
- Key Account Acquisition & Retention
- Cross & Upselling
- Knowledge of CRM tools like; Salesforce, Lead Squared & Zoho
Accomplishments
- Recognised as best territory manager across north India in Q4 of FY 2023-24 - Paytm.
- Achieved 250% of monthly target in SB and QR Acquisition - Paytm (Oct’23).
- Achieved Revenue based Quarterly Target in the 1st month of the Quarter itself (Q3 - 2022) – IDS Next.
- Accomplished Pan India highest revenue across F&B vertical (Jan’23) – IDS Next.
- Best Debutant Awards in Pan India for highest number of POS Sales – Petpooja.
- Awarded as the Rock-star of the Month at Pan India level for overachieving the targets in Month of May'19, June'19, July'19, Feb'20, Mar'20, April'20 & May'20 - Paytm.
Personal Information
- Date of Birth: 11/03/95
- Marital Status: Single
Hobbies and Interests
Travelling
Locationpreferences
Delhi & NCR, Country wide
Timeline
Senior Manager
Paytm (One97 Communications Ltd)
02.2023 - 11.2024
Territory Sales Manager
IDS Next Business Solutions Pvt Ltd
07.2022 - 02.2023
Key Account Manager
Paytm (One97 Communications Ltd)
10.2021 - 04.2022
Relationship Manager
Petpooja (Prayosha Food Services Pvt Ltd)
11.2020 - 10.2021
Key Account Manager
Paytm (One97 Communications Ltd)
11.2017 - 11.2020
Bachelor of Arts - Political Science
Delhi University
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