Vineeta Maddhesia
New Delhi
Summary
Dynamic Senior Analyst at GlobalLogic Technologies Limited with expertise in SEO strategies and digital advertising management. Proven ability to leverage SQL proficiency and advanced Excel skills to transform data into actionable insights, enhancing campaign effectiveness. Adept at collaborating with cross-functional teams to drive impactful marketing initiatives and optimize telecom service offerings.
Overview
5
5
years of professional experience
1
1
Certification
Work History
Senior Analyst
GlobalLogic Technologies Limited
Gurugram
01.2020 - Current
- Assisted in planning and executing digital marketing strategies to promote telecom services through SEO, Google Ads, and social media campaigns.
- Analyzed subscriber behavior using data analytics and Google Analytics to tailor digital campaigns for telecom product offerings.
- Proficient in data cleansing, organizing, filtering, and converting raw data into valuable insights through Excel's robust analytical and visual tools.
- Expertise in structuring and optimizing data models in Excel, guaranteeing data integrity, accuracy, and analytical efficiency.
- Expertise in crafting intricate formulas and functions, including Vlookup, Hlookup, Xlookup, Index-match, Sumif, Countif, to effectively manipulate and analyze data.
- Expertise in writing and optimizing SQL queries to retrieve, manipulate, and analyze data efficiently from databases.
- In-depth knowledge of joining tables, using subqueries, and employing aggregate functions for complex data retrieval and analysis.
Education
Bachelor of Technology - InformationTechnology
Shri Ramswaroop College Of Engineering and Management
Lucknow, India08.2018
Skills
- SEO strategies
- Social media marketing
- Digital advertising management
- Microsoft Excel and Office
- Database management
- SQL proficiency
Certification
- Training on Android, 06/17, 07/17, CETPA Infotech Pvt. Ltd., Lucknow, Uttar Pradesh
- Certification of Successfully Completing Project, 06/17, 07/17, Certificate for successfully completing Project 'Android Blood Bank' as a part of training based on Android Technology at CETPA Infotech Pvt. Ltd., Lucknow, Uttar Pradesh
Accomplishments
Certificate of Appreciation for Participating in Quiz Event, National Level TechFest organized by SRMGPC, 10/15
Hobbies and Interests
- Cooking
- Sketching
- Reading
- Hiking and outdoor Adventure
Timeline
Senior Analyst
GlobalLogic Technologies Limited
01.2020 - Current
Bachelor of Technology - InformationTechnology
Shri Ramswaroop College Of Engineering and Management
Similar Profiles
Prabal ManhasPrabal Manhas
Senior Analyst at GlobalLogic Technologies LimitedSenior Analyst at GlobalLogic Technologies Limited
HARIKA. UGRAARAMHARIKA. UGRAARAM
GIS Analyst at GlobalLogic Technologies LimitedGIS Analyst at GlobalLogic Technologies Limited
Rahul KumarRahul Kumar
Analyst at GlobalLogic Technologies LimitedAnalyst at GlobalLogic Technologies Limited
Blessina Amulya KumarBlessina Amulya Kumar
International Public Health Consultant- Community Engagement Expert at Global Coalition of TB AdvocatesInternational Public Health Consultant- Community Engagement Expert at Global Coalition of TB Advocates
Sameer JohrySameer Johry
Lead - Keay Account Manager - National Accounts at ZomatoLead - Keay Account Manager - National Accounts at Zomato