Summary
Overview
Work History
Education
Skills
Platforms Worked
Timeline
Generic
Vinitha G

Vinitha G

Digital Marketing
Coimbatore

Summary

Accomplished Digital Marketing Professional with extensive experience in developing and executing data-driven strategies to drive brand growth and customer engagement. Expert in content marketing, social media strategy, and performance analytics, with a strong focus on delivering measurable results. Proven ability to manage budgets, and optimize digital campaigns to enhance ROI and achieve business goals.

Overview

2
2
years of professional experience
5
5
years of post-secondary education
3
3
Languages

Work History

Senior Executive

G Square Housing
05.2023 - 02.2025
  • Developed and executed targeted digital marketing strategies to drive brand growth and lead generation
  • Managed and optimized multi-channel campaigns across social media, email, and digital ads to maximize engagement and customer acquisition
  • Led content creation efforts to support brand messaging and increase online presence
  • Utilized analytics tools to track campaign performance, refine strategies, and ensure cost-effective resource allocation
  • Directed cross-functional teams to deliver seamless marketing campaigns aligned with business objectives

Management Trainee

G Square Housing
11.2022 - 04.2023
  • Assisted in the development and execution of digital marketing campaigns, contributing to lead generation and brand awareness efforts
  • Supported social media marketing strategies, creating content to increase engagement and expand the company's online presence
  • Coordinated cross-departmental collaboration to ensure the smooth execution of marketing initiatives
  • Analyzed campaign performance using analytics tools, providing insights to optimize strategies and improve efficiency

Education

MBA - Business Administration

Karunya Institute of Technology And Sciences
Coimbatore, India
01.2021 - 01.2023

Bachelor of Arts - Computer Application

Sri Krishna Arts And Science College
04.2018 - 01.2021

Skills

Digital Strategy Development

Social Media Marketing

Paid Social Advertising

Content Creation and Optimization

Influencer Marketing

Google Tag Manager

Campaign Analytics and Reporting

Email Marketing Automation

Budget Management

Platforms Worked

  • META
  • Google Ads
  • Twitter
  • Whatsapp
  • LinkedIn
  • Salesforce Marketing Cloud
  • Google Tag Manager

Timeline

Senior Executive

G Square Housing
05.2023 - 02.2025

Management Trainee

G Square Housing
11.2022 - 04.2023

MBA - Business Administration

Karunya Institute of Technology And Sciences
01.2021 - 01.2023

Bachelor of Arts - Computer Application

Sri Krishna Arts And Science College
04.2018 - 01.2021
Vinitha GDigital Marketing