Summary
Overview
Work History
Education
Skills
Timeline
Generic
Vishakha Yadav

Vishakha Yadav

Delhi

Summary

Proven expertise in enhancing customer engagement and business visibility through successful SEO strategies. Experienced in developing and executing marketing initiatives that drive business success and boost sales. Possess excellent analytical, organizational, and decision-making skills, consistently delivering impactful results in digital marketing.

Overview

8
8
years of professional experience

Work History

SR. SEO EXECUTIVE

Unibiztec- Univer Solution Pvt. Ltd
Delhi
11.2018 - Current

Roles & Responsibilities

Develop and Optimize SEO Strategies

  • Build, implement, and continuously update effective SEO strategies tailored to business needs.
  • Competitor Analysis
  • Conduct comprehensive competitor reviews to monitor and analyze their SEO activities.
  • SEO Audits and Analysis
  • Perform thorough SEO site audits to identify and address technical issues, and enhance site performance.
  • Conduct detailed SEO analysis to track progress and make data-driven decisions.
  • Keyword Research and Strategy Development
  • Perform extensive keyword research to identify high-impact keywords.
  • Develop keyword strategies to optimize content and improve search rankings.
  • Reporting and Analytics
  • Provide detailed reporting on SEO performance on a daily, weekly, and monthly basis to the SEO Manager.
  • Analyze data to measure the effectiveness of SEO strategies and make adjustments as needed.
  • On-page and Off-page SEO Activities
  • Execute on-page SEO activities such as optimizing meta tags, headers, and content.
  • Implement off-page SEO tactics including link building, guest blogging.
  • SEO Strategy Evaluation and Adjustment
  • Continuously evaluate the effectiveness of SEO strategies and make necessary adjustments to improve results.
  • Collaboration and Communication
  • Work closely with content creators, web developers, and marketing teams to ensure cohesive SEO efforts.
  • Communicate SEO insights and best practices to the team to enhance overall digital marketing strategies.

Projects

  • Unibiztec
  • Aqua Rock
  • Onyx Global
  • Superior Shipping Service Solution
  • Harry's Janitor Service
  • Big Texas Roofing
  • Tours N Travel Pro
  • Reflect Within
  • Health Mozart

SEO EXECUTIVE

Technians Softech Pvt. Ltd
Gurgaon
06.2017 - 11.2018

1. Reviewed and Optimized Client Sites:

  • Improved keyword targeting, URL strategies, website architecture, and content to enhance search engine rankings and user experience.

2. Completed Keyword Research:

  • Conducted in-depth keyword research to identify and target high-impact keywords, driving relevant traffic to client websites.

3. On-page and Off-page SEO Activities:

  • Implemented on-page SEO techniques, including meta tags optimization, content enhancement, and internal linking.
  • Executed off-page SEO strategies such as link building, social bookmarking, and guest posting.

4. Website Analysis and Audits:

  • Performed comprehensive audits to identify and address performance issues, improving website speed, usability, and search engine visibility.
  • Analyzed clients' websites to provide actionable insights and recommendations for optimization.

5. Reporting and Analytics:

  • Provided weekly and monthly reports to the Team Leader, detailing SEO performance and progress.
  • Utilized Google Analytics to generate detailed reports and analyses on client website statistics, tracking key metrics such as traffic, bounce rate, and conversions.

6. Google Search Console Management:

  • Maintained Google Search Console accounts, monitoring for crawling and indexing issues to ensure optimal search engine performance.

7. Competitor Analysis

  • Researched and analyzed competitor websites to gain insights into their SEO strategies, identifying opportunities for improvement and new keyword targets.

8. Guest Posting:

  • Searched for and identified high-quality guest post sites, successfully publishing over 100+ guest posts for Oyo Rooms, significantly enhancing their online visibility and authority.

9. Strategy Development and Improvement:

  • Tracked, reported, and analyzed website analytics to drive strategic decisions and improve user experience.
    Continuously researched industry trends and SEO best practices to refine and enhance overall SEO strategies.

Projects

  • oyorooms.com
  • Loveforprettythings.com
  • suresolutions.in
  • koyoele.in
  • ddsplm.com
  • jagdambaeyehospital.com
  • it4tsolutions.com
  • skricegroup.com
  • outdooradvertising.company
  • productivitymanagementgroup.com
  • razorex.in
  • updateprints.com
  • accoladescreens.com.au
  • sparksflyhospitality.com

SEO EXECUTIVE

Shoogloo Digital Pvt. Ltd
Gurgaon
08.2016 - 06.2017

1. Keyword Research

Conducted thorough keyword research to identify high-value opportunities for SEO and content optimization.

2. On-Page and Off-Page Activities

Implemented and managed on-page SEO techniques such as optimizing meta tags, headers, and content structure. Executed off-page SEO strategies including link building and social media engagement to boost site authority and visibility.

Projects

  • paylesser.com

Education

BBA - Bachelor of Business Administration

Chaudhary Charan Singh University
Meerut, U.P
01.2015

Skills

  • Website Analysis
  • Search Engine Guideline Knowledge
  • Social Media Posting
  • Keyword Analysis
  • Blog Writing
  • Content Writing
  • Guest Posting
  • Article Writing

Timeline

SR. SEO EXECUTIVE

Unibiztec- Univer Solution Pvt. Ltd
11.2018 - Current

SEO EXECUTIVE

Technians Softech Pvt. Ltd
06.2017 - 11.2018

SEO EXECUTIVE

Shoogloo Digital Pvt. Ltd
08.2016 - 06.2017

BBA - Bachelor of Business Administration

Chaudhary Charan Singh University
Vishakha Yadav