Vishal KM
Assistant Manager - Copy Editor
Bangalore,KA
Summary
Content Writer/Copywriter/Feature Writer/Copy Editor with 8+ years of experience and ready to take on varied and diverse writing and editing projects.
Equally skilled at delivering content/technical whitepapers and promotional ad copy. Known for fulfilling duties typically assigned to several writers and editors. Keen to take ownership of brand identity initiatives and customer outreach efforts.
Overview
8
8
years of professional experience
Work History
Senior Copy Editor
Landmark Group
04.2022 - Current
- Edited content produced by writers, modifying text to conform to company-wide branding standards and publication guidelines.
- Determined readiness of written pieces, made changes and approved final versions for publication.
- Reviewed articles for grammar, spelling, punctuation, syntax, accuracy and compliance with quality standards.
- Communicated directly with writers to collaboratively assess work and guide editorial improvements.
- Wrote advertising copy for online content, adhering to employers' overarching brand identity and personality.
- Managed a team of writers and junior editors to deliver accurate and engaging content.
- Received 'Dynamic Dynamite' and 'Best Team Player awards for handling multiple Content, Marketing Copy, AI Automation and SEO projects.
- Played an instrumental role in proofreading product descriptions for all Landmark Group's online products and Ad hoc projects.
- Producing original, creative content for promotional advertisements and marketing materials.
Senior Copywriter
Landmark Group
12.2018 - 04.2022
- Writing social media outreach posts on both informational and promotional topics.
- Playing instrumental role in providing product descriptions for all Landmark Group's online products.
- Producing original, creative content for promotional advertisements and marketing materials.
- Presenting clients with unique copy options based on overall marketing objectives.
- Incorporating SEO keywords into copy to increase search result rankings.
- Edited content produced by writers, modifying text to conform to company-wide branding standards and publication guidelines.
- Conducted research to identify audience demographics, incorporating collected data into future copy.
- Wrote advertising copy for online content, adhering to employers' overarching brand identity and personality.
- Reviewed and edited final copy for accuracy and to correct grammar errors.
- Received 'Dynamic Dynamite' Award for handling multiple Content, Marketing and SEO projects.
Content Head
Woovly India
06.2017 - 11.2018
- Developed and managed content calendar to meet deadlines and engagement goals
- Conducted regular content audits to identify gaps and redundancies of content
- Collaborated with designers and developers to deliver on-brand content in alignment with brand vision
- Approved, reviewed and edited content flowing to website
- Monitored website analytics and metrics to track content performance and identify areas of improvement
- Used content management system to analyze user engagement and website traffic metrics
- Maintained content marketing calendar to schedule creation and delivery deadlines
- Assisted in creating and implementing user-friendly and SEO-driven content guidelines
- Utilized analytics and site metrics to determine areas of improvement
- Edited and proofread content for accuracy and readability
- Curated content across social media platforms, leveraging algorithm strategies to increase engagement
- Directed content of website by gathering information and integrating data from other departments
- Conducted research and collaborated with subject matter experts to develop accurate content
- Developed strategies to optimize website content for search engine visibility
- Managed content distribution to online channels and social media platforms
- Utilized SEO techniques to optimize content for search engine rankings
- Selected relevant images to accompany content for maximum impact
- Pitched content strategies and managed asset acquisition
- Delegated and tracked each staff member's assignments and deadlines
- Drove accuracy of content through careful proofreading and fact-checking
Content Writer
Magical Imagination S.A
02.2017 - 06.2017
- Handled content for all products of Magical Imagination.
- Evaluated project requirements and content standards for each project in order to produce copy in line with a creative structure.
- Wrote and edited high-quality content and visually impactful programs under deadline pressure with exciting, captivating and authentic approach.
- Managed competing deadlines with efficiency.
- Played crucial role in HR Team by interviewing candidates for all roles.
Education
B.Tech - Mechanical Engineering
Vemana IT
Bengaluru, India 04.2001 -
Skills
Content Writing
My Hobbies
- Writer by day and an aspiring novelist by night. Always wanted to be a novelist and tell stories. I blog about topics varying from films, politics, standup comedy and culture.
- Few of my writeups and articles have been published in online magazines and have also gone viral.
- Photography is another hobby I enjoy. I've also started a photostory novella compiling of my photography collections which is soon going to be out on a self-publishing platform.
- I enjoy reading any fictional page-turner.
- A big fan of Stand-Up Comedy(George Carlin, Kenny Sebastian, Vir Das).
Timeline
Senior Copy Editor
Landmark Group
04.2022 - Current
Senior Copywriter
Landmark Group
12.2018 - 04.2022
Content Head
Woovly India
06.2017 - 11.2018
Content Writer
Magical Imagination S.A
02.2017 - 06.2017
B.Tech - Mechanical Engineering
Vemana IT
04.2001 -
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