Summary
Overview
Work History
Education
Skills
Certification
Languages
Timeline
Generic

Vishal Ranganath

Bangalore

Summary

Digital marketing lead with over 5 years of experience turning creative ideas into campaigns that drive real results. I lead teams, build full-funnel strategies, ideate content, and help brands grow through smart use of social, search, video, and influencer marketing. I aim to solve problems with data, collaboration, and creativity.

Overview

5
5
years of professional experience
1
1
Certification

Work History

Team Lead

Bubble Network
Bangalore
04.2024 - Current
  • Led integrated campaigns across education, real estate, F&B, and e-commerce, managing a cross-functional team of strategists, designers and developers.
  • Drove 115% YoY admissions growth for Harrow and 1.5M+ average video views through targeted social strategies and
  • Boosted conversions by 317% and increased order value by 131% for Kay Patisserie through performance-driven media.
  • Sold 80% of OneDowntown’s inventory in 6 months via high-intent lead generation and awareness campaigns.
  • Directed end-to-end website builds for Str8bat, Adarsh Palm Resort, and Shipara through cross-functional collaboration.
  • Launched and scaled performance marketing for Objetto across Meta and Google Ads, improving ROAS from 2.4 to 6.06 in 4 months through campaign optimisation and A/B testing.

Creative Manager

Zoo Media (Foxy Moron, Pollen)
Bangalore
08.2022 - 03.2024
  • Managed a team of four creative strategists to execute influencer marketing campaigns across high-profile clients (Dove, Lakme, Kingfisher, Dabur, Ponds, Tata Play, Disney+ Hotstar, and Kellogg’s).
  • Contributed to winning the ICC Cricket World Cup 2023 account by developing content-rich campaigns.
  • Led campaigns for Philips Men’s Grooming, delivering 30% visibility growth and 25% engagement lift.
  • Managed Niyo Global’s campaigns through engaging content, yielding a 15% reach improvement and a 20% engagement growth.

Lead Marketing Analyst

Kofluence
Bangalore
08.2020 - 08.2022
  • Conceptualised and executed Influencer Marketing campaigns for brands in the FnB, Tech and Lifestyle space.
  • Wrote captivating scripts for brand videos on social media and mapped influencer content to align with content goals.
  • Assisted Media Planners in analysing social trends to optimise campaigns for maximum reach and engagement.

Education

Bachelor of Engineering - Electronics and Communication Engineering

B.M.S Institute of Technology
Bangalore, India
07-2019

Skills

  • Digital marketing strategy
  • Performance marketing
  • Conversion rate optimization
  • Integrated digital campaigns
  • Website strategy and UX planning
  • Script and content ideation
  • Multi-brand management
  • Performance analysis
  • Content management systems
  • Marketing automation tools
  • SEO and SEM
  • Google Ads, Meta Ads
  • Collaborative team leadership
  • Client communication
  • Stakeholder management
  • Team motivation
  • Detail-oriented

Certification

  • Fundamentals of Digital Marketing (Google)
  • Google Ads Search Certification

Languages

English (Professional), Hindi (Conversational), Kannada (Conversational)

Timeline

Team Lead

Bubble Network
04.2024 - Current

Creative Manager

Zoo Media (Foxy Moron, Pollen)
08.2022 - 03.2024

Lead Marketing Analyst

Kofluence
08.2020 - 08.2022

Bachelor of Engineering - Electronics and Communication Engineering

B.M.S Institute of Technology
Vishal Ranganath