Summary
Overview
Work History
Education
Skills
Extracurricular Activities
Disclaimer
Timeline
Generic
Vishal Sharma

Vishal Sharma

Area Sales Manager
Chandigarh

Summary

Dynamic, creative & customer-focused professional with over 10 years of Sales, Distribution, Channel Management experience within the Key Account & HoReCa/ FMCG & Food industry; highly skilled in forging prolific partnerships to increase brand visibility, awareness, and revenue generation through innovative business models.


Extensive experience leading the end-to-end Sales & Business development function including distribution, channel development, key account management, supply chain management, product portfolio management, budgeting & forecasting, P&L management.


Possess strong business & commercial acumen, adept at strategic sales planning, driving compelling go-to-market strategies thereby building a positive brand image for the products, proven expertise in exploring & capitalizing on potential business avenues for achieving increased business growth.


Proven excellence in assessing the market demand, monitoring competitor’s activities, clear understanding of market dynamics, developing contingency plans to tackle prevailing market dynamics, skilful in leveraging market analysis and price tracking to arrive at best price scenario.


A skilled negotiator capable of managing large corporate sales accounts; recognized for developing and negotiating lucrative partnerships with distributors/ channel partners enabling exponential product sales & market growth.


Possess collaborative leadership style, skilled at providing strategic direction through effective communication of sales goals, effective mentoring & coaching of the team with apex level focus on quality, customer satisfaction & development of business.

Overview

12
12
years of professional experience
4
4
Languages

Work History

Area Sales Manager

Mccain Foods India Pvt. Ltd
10.2021 - Current

• Leading the Business Development across Rajasthan-Haryana region across HoReCa & key accounts n Cinema, Hotels & Restaurant segments.
• Owning the P&L for the region, driving market expansion and revenue growth for the Brand.
• Sales & Business development, distribution/channel development, customer acquisition, price management in line with profit margins.
• Developing and executing both long term and short terms operational goals for the brand, product, and company.
• Effectively identifying customer's need while analyzing sales volume, creating budget and ensuring effective marketing campaign is executed as targeted.
• Monitoring the business performance against goals to ensure progress is adherence to annual budgets.
• Streamlining Sales & Operations, engaging with sales team across regions.
• Appointing Distributors for the company and coordinating with all the Stake holders of the Company.
• Working towards Achieving Target through Enhanced visibility and Availability at the Stores
• Team & performance management, training & coaching of Sales personnel.

Key Account Manager

Mccain Foods India Pvt. Ltd.
1 2021 - 9 2021
  • Conducted regular account reviews with clients to assess performance, identify areas for improvement, and strategize future growth opportunities.
  • Analyzed sales and customer data to identify trends and opportunities for increased profitability.
  • Analyzed market trends, identifying opportunities for expanding product offerings within key accounts.
  • Strengthened client relationships through regular communication and effective problemsolving.
  • Developed customized proposals for potential clients, demonstrating the value of the company''s products and services.
  • Developed and delivered presentations to key customers to position products and services.
  • Built and maintained strong client relationships to drive business growth.
  • Proactively identified potential issues within key accounts, taking corrective action to prevent loss of business or dissatisfaction.
  • Maintained a high level of industry knowledge by attending relevant conferences, seminars, and workshops, contributing to the development of innovative solutions for clients.

Territory Manager

Mccain Foods India Pvt. Ltd
07.2016 - 12.2020
  • Developed strong relationships with key decision-makers, fostering trust and loyalty in the assigned territory.
  • Improved customer satisfaction and retention through frequent visits, timely response to inquiries, and effective problem resolution.
  • Optimized sales pipeline management through diligent follow-ups on leads, resulting in higher conversion rates across the territory.
  • Organized regular training sessions for team members to enhance their product knowledge and overall sales skills.
  • Worked closely with regional distributors to ensure optimal inventory levels were maintained consistently throughout the year – avoiding stockouts or overstock situations.

Business Development Executive

General Mills
05.2014 - 06.2016
  • Built strong relationships with clients, leading to increased customer satisfaction and repeat business.
  • Communicated directly with customers and partners to build strong business networks and relationships.
  • Identified business development challenges and customer concerns for proactive resolution.
  • Developed customized solutions for clients, addressing their unique needs and helping them achieve their goals.
  • Managed a portfolio of accounts, ensuring timely delivery of products/services while maintaining high levels of customer satisfaction.

Business Development Executive

Cremica Food Industries
05.2012 - 04.2014

• Managed Food Service Business for Chandigarh Tri-city with 2500 outlets while handling a team of 2 off-role people.
• Coordinated with the sales team & aligning them to achieve the target results.
• Aligned & coordinated among sales, finance & logistics function to ensure smoother process.

Intern

Share Khan Pvt. Ltd.
03.2012 - 04.2012

Conducted research with the help of SPSSSoftware W.R.T studying the perception of people about stock market and risk management.

Education

Bachelor of Commerce -

Govt. College of Commerce And Business Administration, PU
Chandigarh

Marketing & Finance, Master of Business Administration -

Gian Jyoti Institute of Management & Technology, PTU
Mohali, Punjab

Skills

Sales and Marketing Management

Extracurricular Activities

Represented cricket at district level. Participated in various cultural activities during my post-graduation in GIAN JYOTI INSTITUE OF MANAGEMENT & TECHNOLOGY, Phase II Mohali, Punjab Technical University.

Disclaimer

I, Vishal Sharma, hereby declare that the information contained herein is true and correct to the best of my knowledge and belief.

Timeline

Area Sales Manager

Mccain Foods India Pvt. Ltd
10.2021 - Current

Territory Manager

Mccain Foods India Pvt. Ltd
07.2016 - 12.2020

Business Development Executive

General Mills
05.2014 - 06.2016

Business Development Executive

Cremica Food Industries
05.2012 - 04.2014

Intern

Share Khan Pvt. Ltd.
03.2012 - 04.2012

Bachelor of Commerce -

Govt. College of Commerce And Business Administration, PU

Marketing & Finance, Master of Business Administration -

Gian Jyoti Institute of Management & Technology, PTU

Key Account Manager

Mccain Foods India Pvt. Ltd.
1 2021 - 9 2021
Vishal SharmaArea Sales Manager