Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Generic
Vishal Sharma

Vishal Sharma

Gurugram

Summary

Retail and e-commerce leader with over 13 years of experience in category management, business development, sales, and strategy across Flipkart, Paytm, and Snapdeal. Proven track record in P&L ownership, scaling manufacturers, launching new categories. Recognized for transformational growth, innovative pricing strategies, and building high-performing teams.

Overview

14
14
years of professional experience

Work History

Senior Manager – Strategic Programs

Flipkart
01.2024 - Current
  • Overseeing of an annual portfolio worth ₹1600-2000 Crores while managing profitability with eight Cluster Managers.
  • Identified growth opportunities in manufacturing clusters focused on fashion, home products, auto accessories, toys, and etc.
  • Crafted design programs for manufacturers, enhancing education in cataloging, order management, P&L, advertising strategies, and returns processing, etc.
  • Scaled onboarding efforts to integrate over 1,200 manufacturers, added more than ₹1,000 crore ARR in softline BUs, with 0.2 million additional selection.
  • Refined pricing strategy by implementing a 10% reduction in ASP across 200+ categories to boost competitive value.
  • Developed new product clusters for Flipkart that generated significant contributions from household, Furnishing, Apparels and other key verticals.

Manager – Business Development & Category Management

Flipkart
06.2022 - 12.2023
  • Achieved over 1,500 crores in monthly GMV by driving the footwear marketplace business with 30% YOY growth, respectively supported by 4 TLs and 30+ Account Managers.
  • Formulated comprehensive category strategies, including assortment plans and pricing models for effective fulfillment.
  • Partnered with cross-functional teams to reach monetization targets through innovative advertising and account management.
  • Facilitated category expansion with 30k new selections in affordable shoes, and fashionable sandals, etc.
  • Executed value engineering initiatives for top-trending designs.
  • Created Flipkart-owned brands licensed to sellers, ensuring proper assortment and a robust ARR of 30 Cr.

Manager – Business Development & Category Management

Paytm
04.2015 - 06.2022
  • Worked in different categories with 7 years of experience in the gift card category, multiple categories, footwear, stationery and office supply, and auto accessories.
  • Established new business categories, including O2O and omni-channel strategies with clear execution plans.
  • Achieved yearly GMV exceeding 500 crores while leading a team of 10+ RMs, managing 200 FOS.
  • Owned P&L management, marketing strategies, and discount tactics to optimize top and bottom-line funnels.
  • Acquired new customers by selling gift cards and implementing O2O processes in brand stores. (~28% of overall units sold)
  • Implemented marketing communication and engagement programs, enhancing customer acquisition through promotions.
  • Onboarded and managed over 50 key brands, expanding partnerships for diverse product offerings.
  • Improved category contribution margin from -4% to 1.5%, achieving fivefold growth within two years.
  • Integrated 1000+ stores into omni-channel ecosystem, increasing product availability with over 20,000 assortments.

Sr. Executive – Business Development

Snapdeal
11.2013 - 04.2015
  • Managed major key accounts in E-Learning, Services, and Books categories to drive growth.
  • Launched new E-Learning category, onboarding brands and establishing online delivery processes.
  • Introduced innovative offerings, including free courses and ₹1 products, enhancing user engagement.
  • Sourced deals and negotiated with vendors to secure competitive pricing and exclusive promotions.
  • Accountable for meeting category targets, gross margin, and revenue goals to ensure performance consistency.
  • Executed promotional strategies and stock forecasting to formulate exclusive deals driving sales.
  • Oversaw a diverse brand portfolio including prominent names such as Edureka and Simplilearn.

Procurement Executive

Flipkart
09.2011 - 09.2013
  • Oversaw the entire purchasing operation for the Books inventory, including managing new releases and Sales Order Replenishment (SOR).
  • Led the end-to-end process from PO creation to in-warding in the warehouse, managing returns, and ensuring accurate stock accounting for purchase orders.
  • Acted as the primary point of contact for day-to-day vendor interactions, addressing operational issues, closing demand gaps, and resolving queries efficiently.
  • Managed operational issues in coordination with the warehouse team and business development (BD) team, ensuring smooth workflow and timely resolution of challenges.
  • Selecting Inventory planning and proactively controlling stock ageing.

Education

MBA -

Managalmay Institute of Mgmt & Tech
Gr. Noida
01.2011

B.Com -

Dronacharya College
Gurugram
01.2009

Skills

  • Category management and expansion
  • P&L oversight
  • Strategic business planning
  • Team leadership
  • E-commerce operations
  • Vendor relations
  • Business development

Accomplishments

  • Rank #1 – GMV growth during BBD (Flipkart, Jan 2024)
  • Mission impossible for achieving quarterly targets and sellers' transition to the new rewards program (Flipkart, July 23)
  • Instant karma for setting up the process for investment deployment and offers for the entire MP, (Flipkart, March 23)
  • Rockstar Award – Sales Growth (Paytm, 2019)
  • Employee of the Year – Paytm (2016 and 2017)

Timeline

Senior Manager – Strategic Programs

Flipkart
01.2024 - Current

Manager – Business Development & Category Management

Flipkart
06.2022 - 12.2023

Manager – Business Development & Category Management

Paytm
04.2015 - 06.2022

Sr. Executive – Business Development

Snapdeal
11.2013 - 04.2015

Procurement Executive

Flipkart
09.2011 - 09.2013

MBA -

Managalmay Institute of Mgmt & Tech

B.Com -

Dronacharya College

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Vishal Sharma