VishnuNarayan Balasundaram
Coimbatore
Summary
Results-oriented Senior Manager with 15 years of experience in the foundry industry, specializing in the sales and technical services of foundry consumables. Expertise in driving revenue growth and improving customer satisfaction by delivering tailored solutions in molds, cores, fluxes, and other essential foundry materials. Proven success in managing key client relationships, identifying new business opportunities, and leading teams to achieve organizational goals. Adept at providing technical support to optimize foundry operations, enhance product performance, and ensure customer success. Skilled in developing and executing sales strategies, managing budgets, and forecasting sales trends. Strong communicator and negotiator, bridging technical and commercial needs to offer innovative solutions and maintain long-term partnerships. Dedicated to delivering exceptional results and value in a competitive market, with a deep understanding of the foundry industry's challenges and opportunities.
Overview
15
15
years of professional experience
1
1
Certification
Work History
Senior Manager - Sales & Technical Services
Forace Specialty Chem Pvt Ltd
Coimbatore
10.2024 - Current
- Established new accounts and serviced existing accounts maintaining professional relationships.
- Collaborated with other departments such as marketing, finance, operations.
- Developed comprehensive presentations outlining products and services features and benefits.
- Established relationships with key customers and industry partners to maximize profitability.
- Conducted weekly meetings with the sales team to review performance, goals and objectives.
- Oversaw daily operations of the sales department including budgeting, forecasting and staffing needs.
- Gained market share in new sales performance through aggressive team training.
- Strategically managed revenue streams by establishing sales targets, deployment strategies, and go-to-market initiatives.
- Hired and motivated high-performing sales team.
- Developed and significantly grew assigned territory using strong engagement and marketing skills.
- Identified opportunities for growth within existing accounts as well as new markets.
- Used change methodologies to increase sales and led projects for increased productivity.
- Oversaw regional and local sales managers and staff.
- Improved profit margins by effectively managing expenses, budget and overhead, increasing closings and optimizing product turns.
- Developed and implemented sales strategies to increase profits and expand market share.
- Developed sales plans, goals, strategies and objectives to achieve team goals and revenue objectives.
- Built sales forecasts and schedules to reflect desired productivity targets.
- Cultivated strong professional relationships with suppliers and key clients to drive long-term business development.
- Facilitated improvement in sales outcomes by holding performance evaluations to assess team members' strengths and weaknesses and counsel on improvement strategies.
- Promoted products at trade shows across region, connecting with prospects, and improving market penetration.
- Developed and presented creative ideas to internal stakeholders and customers to initiate new programs and successful sales initiatives.
- Coordinated Daily Field Reports (DFRs) and distributed to clients.
- Supported sales team members to drive growth and development.
- Coached, developed and motivated team to achieve revenue goals.
- Delivered sales presentations focused on offerings and unique advantages over competitors.
- Performed sales consultations and educated clients on products and services.
- Conducted market research and reported on competitors.
Assistant Manager - Production
SEFORGE LTD
Coimbatore
03.2011 - 09.2024
- Castings poured ranging from 5MT to 27MT in single moulds and achieved almost 4000MT per month continuous last full year
- Wrote standard operating procedures and adjusted policies to meet changing demands
- Met regularly with production team and managers to analyze problems and plan cost-effective and high-quality product delivery
- Applied accounting and financial management acumen to every area of film production
- Determined best and most efficient uses of available resources, labor and equipment
- Oversaw discipline, safety and good housekeeping systems
- Managed resource utilization and continuous improvements to streamline operations and reduce costs
- Planned and assigned daily duties to staff members
- Organized repair and routine maintenance of production equipment
- Reviewed raw data and production trend forecasts to effectively plan operations
- Recommended process improvements to enhance product quality
- Reviewed production reports to spot and correct issues early
- Developed new ways of manufacturing and improved existing manufacturing processes
- Remained composed and highly professional in fast-paced and constantly changing environment, effectively handling challenging situations and difficult individuals to achieve objectives
- Conducted meetings with staff to discuss production progress and to attain production objectives
- Completed regular inventory counts to verify stock levels, address discrepancies, and forecast future needs
- Made hiring recommendations to increase company's productivity and profitability with quality workers
- Supervised day-to-day operations to meet performance, quality and service expectations
- Increased employee performance and job satisfaction to strengthen retention and engagement
- Evaluated employee performance and conveyed constructive feedback to improve skills
- Mentored team members to enhance professional development and accountability in workplace
Graduate Engineering Trainee
Sandfits Foundries - Unit 2
Coimbatore
05.2010 - 02.2023
- Assisted senior engineers and management with clerical duties to keep department functioning and workflows running smoothly
- Collaborated with senior engineers on projects and offered insight
- Studied manufacturing processes to improve overall knowledge
- Interpreted blueprints and technical drawings to analyze upcoming projects
- Participated in failure analysis and debugging report activities
- Evaluated quality control processes and made recommendations for improvements in quality control
- Conducted root-cause analysis of component failure
- Analyzed and planned workflow, equipment placement and space requirements to improve manufacturing efficiency
Education
M.Tech - Manufacturing Management
BITS PILANI - WILP
Rajasthan12.2025
Bachelors in Mechanical Engineering - Mechanical Engineering
Tamilnadu College of Engineering
Coimbatore05.2010
Skills
- Sales Projection
- Market analysis
- Technical proficiency
- Business analysis and reporting
- Sales channel analytics
- Team development
- Business planning
- Revenue forecasting
- Business performance management
- Sales forecasting
- Customer relationship management
- Sales presentations and training
- Multitasking abilities
- Performance goals management
- Sales funnel optimization
- Effective communication skills
- Defect and failure analysis
- Problem solving
- Production planning
- Cost management
- Inventory control
- Operations management
- Lean methodologies
- 5S and Kaizen practices
- Bottleneck identification
- Continuous flow improvement
- Root cause analysis (RCA)
- Value stream mapping (VSM)
Certification
- Lean six sigma - Black Belt
- 5S Internal Auditor
Accomplishments
- Increased overall productivity and quality by below 3% by implementing training programs designed to increase performance levels.
- Proficiently supervised production lines, oversaw materials inspection, scheduled production and conducted weekly physical inventories.
- Trained and supervised more than 30 production staff over 5 years time period and trained more than 200 casual laborers in 8 years.
- Documented and resolved rejections which led to lower rejections.
- Lowest rejection of below 3% in last 3 of 5 years.
- Zero rejection in 2 months attained.
- Kaizen of the years and Kaizen of the month achieved many times.
Languages
Intermediate, Upper intermediate, Upper intermediate, Intermediate
Training
- Industrial safety
- Lean Six Sigma - Black Belt
- FMEA
- Root Cause Analysis
- 8D
- Why Why Analysis
- Supplier Development Program
- TUV - Certified Internal Auditor
- 5S
- TPM training
- Poka Yoke training
- FMEA training
- Basic First Aid training
Personal Information
- Father's Name: BALASUNDARAM .N
- Date of Birth: 05/22/88
- Nationality: Indian
- Marital Status: Married
- Religion: Hindu
Timeline
Senior Manager - Sales & Technical Services
Forace Specialty Chem Pvt Ltd
10.2024 - Current
Assistant Manager - Production
SEFORGE LTD
03.2011 - 09.2024
Graduate Engineering Trainee
Sandfits Foundries - Unit 2
05.2010 - 02.2023
M.Tech - Manufacturing Management
BITS PILANI - WILP
Bachelors in Mechanical Engineering - Mechanical Engineering
Tamilnadu College of Engineering
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