Vishwa Deepak Mishra
AVP BFSI
Thane
Summary
Entrepreneurial leader with a proven track record of spearheading customer, channel development, sales, and distribution strategies across diverse sectors including Enterprise, BFSI, and Government. Demonstrated success in managing product/category portfolios at both regional and corporate levels within start-up and established environments. Proficient in driving revenue growth, forging strategic partnerships, and delivering innovative solutions in the ever-evolving landscape of IT networking and cybersecurity.
Overview
23
23
years of professional experience
Work History
AVP, BFSI
NxtGen Cloud Technologies
04.2025 - Current
- Lead end-to-end sales cycles including prospecting, pitch, negotiation, and closure for BFSI clients.
- Drive new business acquisition across banking products/insurance/investment services
- Build and maintain strong CXO-level relationships to drive upselling and cross-selling opportunities
- Collaborate with internal product, legal, and risk teams to deliver customized solutions
- Analyze market trends, competitor offerings, and customer feedback to refine go-to-market strategies
- Manage and mentor a high-performing sales team to ensure consistent delivery on KPIs
Account Executive
CISCO INDIA
01.2022 - 03.2025
- Responsible for managing the Enterprise Wireless Networking portfolio, driving market/business development, and fostering customer engagement & adoption
- Spearheading market and business development initiatives to expand Cisco's presence in target sectors.
- Leading customer engagement efforts, including high-level discussions with CIOs of top enterprises and conglomerates
- Specialized expertise in enterprise networking for large-scale projects
- Analyzing client and sector requirements to map Cisco's product and service offerings, and developing tailored solution stacks
BU Head - India & SAARC
Exclusive Networks India
09.2013 - 01.2022
- Managing the Networking and Security product line entails overseeing revenue generation, market and business development, profit margins, inventory management, credit/payment terms, fostering OEM relationships, and engaging with channel partners.
- Managing profitability and driving volume targets.
- Driving Distribution/Partner led business thru identifying and appointing partners in channel ecosystem.
- Tracking Funnel and Quarterly reviews with internal sales team, Vendor & Partners.
- Tracking weekly/monthly sales and presales activities e.g. partner trainings, lead generation, cross sell.
- Order management with Partners and Vendor to ensure achieve defined SLA.
- Plan & manage quarterly marketing promotions, events & Incentive schemes.
- Leading direct engagement with key customers and help partners on identifying and positioning solution.
- Working with channel partners sales and marketing to identify and develop new business opportunities.
Head- Sales & Marketing
SAFE INFRAPROJECTS PVT LTD
06.2010 - 08.2013
- Started and joined as an Entrepreneur Managing sales & marketing for Residential projects, forecast market needs and assist in planning project launches.
- Managing brand communication mix, handling ATL/BTL promotional activities & development of copy/content/creative and managing ad campaigns with agencies and designers.
- Design & execute lead generation program and managing relation & negotiating terms with brokers/partners/agents.
Sales Manager-West
SONY INDIA PVT LTD
04.2009 - 06.2010
- Sales Manager – west for SONY INDIA handling Maharashtra, Gujrat, MP and Chhattisgarh regions for SONY ERICSSON mobiles with a team of territory in charges for each region respectively along with 200 promoters at the store level.
- Responsible for generating revenues through Modern trade & large format retail chains like CROMA, Vijay Sales, The Mobile Store, Hot Spot, SONY ERICSSON EXPERIENCE STORES and SONY CENTRE outlets also tracking daily secondary sales and stock on hand.
- Defining & executing partner sales plan, Recruits TSI’s & Promoters, Imparting Training, Driving Marketing activities, programs & events.
- Develops a business plan and sales strategy for LFR/Modern Trade and Brand stores for the region that ensures attainment of company sales goals and profitability.
- Responsible for the performance and development of the Territory Sales In charges for Gujarat, Mumbai, MP, Chhattisgarh and Rest of Maharashtra.
Category Manager
RELIANCE RETAIL LTD
04.2007 - 03.2009
- Category Manager with Reliance Digital Retail handling IT accessories, Networking, Storage & Power category of products.
- Broad scope of responsibility included Sourcing, vendor alliances, pricing strategy, catchment analysis, assortment planning, Stock allocation & Replenishment, Inventory Control, Planning & executing ATL/BTL activities, Analyzing consumer buying patterns and predicting future trends, meeting training needs at the store, Developing customer engagement plan, Sales analysis & Review, Attending trade fairs, in the country and abroad for new collection of products.
- Highest revenue contribution (44%) in the product family.
- Achieved highest revenue/sq ft. and gross margin/sq ft. yielding a GM% close to 20% with record sales and highest contribution from Storage category.
- Highest growth recorded on MOM at 37%.
Area Sales Manager
REDINGTON INDIA LTD
04.2004 - 04.2007
- Handling named partner accounts for HP supplies as ASM for Mumbai territory with one of the leading distribution houses in IT.
- Responsible for handling channel partner accounts with Redington, managing transaction & commercial terms, timely collection of over dues and outstanding payments, claims management, Managing healthy inventory levels, Planning & Indenting Right product mix in alliance with HP’s program and quarterly biz/sales plan.
- Achieving the maximum breadth across all the potential Partners for the assigned product.
- Managing healthy relation with the Vendor for a better market information update.
- New partners mapping (broad basing) to Redington with a significant hike in revenue.
- Tracking funnel and monthly reviews with Vendor.
- Recorded highest ever revenue in a single month for HP supplies for Redington I Ltd.
- Market share (%) growth from 18% to 40% for Redington I Ltd. in HP Consumables.
Market Development Executive
AMERICAN POWER CONVERSION
06.2002 - 04.2004
- Responsible for Mumbai–western region to appoint and establish dealer/retailer network for APC.
- Channel management & Network penetration plan, Identifying, short listing & appointment of channel partners, imparting training to dealer sales team, Tracking direct dealer stock, Promotional activities like road shows, Consumer schemes.
- Implementing reliability providing program (RPP) i.e. Broad basing.
- Developing the retail and dealers’ network for the range of product.
- Registered 150 channel partners (IT channel) in APC under Broad basing program.
- Contribution of the assigned territory increased from 20% to 60% for the region.
Education
MBA - Marketing
Rajarshri Shahu Institute of Management
Aurangabad, MHB.Sc. - Computer science
L.M.College of Science & Technology
HSC - undefined
Rajasthan board
Skills
Business development
Personal Information
Date of Birth: 08/09/77
Timeline
AVP, BFSI
NxtGen Cloud Technologies
04.2025 - Current
Account Executive
CISCO INDIA
01.2022 - 03.2025
BU Head - India & SAARC
Exclusive Networks India
09.2013 - 01.2022
Head- Sales & Marketing
SAFE INFRAPROJECTS PVT LTD
06.2010 - 08.2013
Sales Manager-West
SONY INDIA PVT LTD
04.2009 - 06.2010
Category Manager
RELIANCE RETAIL LTD
04.2007 - 03.2009
Area Sales Manager
REDINGTON INDIA LTD
04.2004 - 04.2007
Market Development Executive
AMERICAN POWER CONVERSION
06.2002 - 04.2004
B.Sc. - Computer science
L.M.College of Science & Technology
HSC - undefined
Rajasthan board
MBA - Marketing
Rajarshri Shahu Institute of Management
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