Varsha Moolchandani

Promoted to marketing lead overseeing strategic alliance relationships, including legal agreement management and contract renewals.

• Collaborated with legal, solutions engineering, sales, design, content, and branding teams to fulfill partner requirements.
• Led RFI/RFP analysis and solution positioning with engineering teams to ensure competitive bidding.
• Drove go-to-market initiatives through development of client-facing presentations and executive communications.
• Planned and executed webinars, podcasts, workshops, and partner marketing campaigns to enhance market visibility.
• Identified and pursued new partnership opportunities and joint initiatives to accelerate business growth.
• Developed comprehensive marketing strategies that improved brand positioning and drove demand generation.
• Managed creation of impactful marketing collateral and customer communications to support sales enablement.

• Working for CDU testing, also known as Litmus Project. Under the direction of the Program manager, oversees and manages the project operation.

• Working for Roche, also known as Hoffmann-La Roche AG, a client in the UK. Under the direction of the Program manager, oversees and manages the project operation.
• Worked as a project lead for EPICX Program.
• Coordinating with Project Manager and Program manager to achieve objectives and tracked progress to ensure project milestones were completed on time, on budget and with the desired results.
• Build and manage stakeholder relationship and worked closely with the business and customer facing teams to understand the business needs, identify requirements & scope, define project plans, assess organizational readiness to deliver.
• Worked as Demand Manager and ensured quick fulfillment as per SLAs.
• Responsible for status updates at Tactical & Strategic Governance levels and acted as first point of escalation with regards to delivery.
• Tracked and maintained cross-functional program plans and drove core team accountability to meet committed program plans.
• Used conflict resolution skills to resolve disputes between employees, clients, and vendors typically within minutes of being made aware of the issue.
• Coordinated project communications including planning and creating team meeting agendas, conducting daily and weekly meetings with key stakeholders covering status, risks, issues, change requests. Overall Liaising with all for Operation issues and Delivery issues.

• Managed new business development and account management for Castellum labs for India and USA.
• Collaborated closely with the Team to manage a specific geographical territory.
• Scheduled demonstration for customers and understanding their requirement to execute POCs.
• Implemented successful “Cross Selling” services, gaining new clients & Revenue by selling services.
• Derived services sales in the assigned territory, through structured account planning and a comprehensive pursuit action plan.
• Actively involved in the complete sales cycle involving presales activities, level presentation, POC, negotiations, order execution, implementation, resources allocation, support, timely collections etc.
• Developed sales and customer service strategy, conducted needs analysis and increasing client engagement by 30%.

• Worked with Support, engineering cross functional team to resolve customer problems, improve operations and provide exceptional customer service. Keep them up to date with latest developments in the product and help them understand the product road map.
• Negotiated agreements between employees to clarify misunderstood directions and resolve conflicts affecting performance.
• Drove and operational improvements that resulted in significant savings and improved profit margins.
• Increased Customer Satisfaction and repeat business through relentless pursuits f resolutions to problems arising from (Product or services) protecting Company reputation and loyal client base.
• Monitored social media and online sources for industry trends.
• Managed quality assurance program including on site evaluations, internal audits and customer NPS surveys.
• Saved cost by researching and implementing cost-saving initiatives and creating fresh new approaches to long-standing problems.
• Resolved conflicts and negotiated agreements between parties to reach win-win solutions to disagreements and clarify misunderstandings.

• Establish new account relationships through direct marketing and cold calls.
• Maintain relationships with all Industry IT, Telecom Semiconductor, E-Commerce, BFSI, Retail, Analytic, Media, Infrastructure, ITES, EPC, Pharma and Service industries.
• Responsible for increase in wallet share with existing clients and increase business opportunities with existing client.
• Ensuring timely deliverable as per the agreed SLA's and collections of Invoices.
• Margin Improvements to be done with existing customers.
• MIS & Reporting Deliveries on budgetary projections.
• Handling client for India and USA.
• Creating a national account management structure for better servicing of our key clients.
• Won award for best Sales in 2014.
• Played a key role in the implementation of Best Practices across all geographies.
• Met Highest Average value per fitment in the ITES and Non-IT business 2014 to 2016 70% of business.

• Established new account relationships through direct marketing and cold calls.
• Maintained relationships with staffing firm and all corporate companies.
• Client retention, reselling and up-selling.
• Liaison between channels, customers and sales team and support team.
• Responsible or acquiring, retaining and supporting clients for 99ATS (Cloud -based CRM and Applicant Tracking.
• Key professional with proven abilities to showcase product demonstrations.
• Demonstrated an unwavering commitment to customer service, adding new customers while maintaining premium service levels with existing accounts.
• Hands on experience in requirements gathering, analysis, work-flow design and implementation.
• Helping team in their interaction with key accounts.
• Creating business & sales plans for teams and execute the same.
• Driving team motivation and excitement as and when planned.
• Ensuring continuous & incremental business from existing accounts.
• Responsible for the sales cycle from initial point of contact, presentations, proposals, negotiations and execution.
• Responsible for smooth implementation practice designed for new accounts as per SLA's.
• Notable accomplishments included: Award for Best License in 2012.