Vrushti Jignesh Kothari
Pune
Summary
Strategic marketing and content professional specialising in corporate event management, speaker acquisition, social media marketing, and website content strategy. Experienced in crafting impactful content and developing industry-focused articles within biotech, medtech, and healthcare sectors. Proven ability to manage event execution, foster professional networks, and maintain strong stakeholder relationships while meeting deadlines.
Overview
6
6
years of professional experience
1
1
Certification
Work History
Audience Growth Manager
MM Activ Sci-Tech Communications
Pune, India
04.2026 - Current
- Led and managed global media partnerships while developing high-impact marketing campaigns to enhance brand visibility, audience engagement, and international outreach.
- Planned and executed video interviews, leadership podcasts, and industry interaction series, covering key biotech, healthcare, and startup ecosystem events to enhance audience engagement.
- Conducted and executed high-impact conferences in life sciences, biotechnology, healthcare, and medtech, managing end-to-end operations including speaker acquisition, sponsorships, marketing, delegate engagement, and on-ground coordination.
- Researched biotech and healthcare trends, startup ecosystems, investments, and global collaborations, delivering editorial content, industry features, and leadership interviews across print and digital media platforms.
Asst. Manager - Industry Connect
MM Activ Sci-Tech Communications
Pune, Maharashtra
01.2025 - 03.2026
- Managed 50+ media partnerships with industry events and conferences, enhancing global visibility and branding while increasing delegate acquisition.
- Coordinated marketing and outreach for conferences, awards, webinars, and industry forums through targeted digital campaigns and media promotions, increasing engagement.
- Facilitated collaborations with institutions, bio-incubators, startups, industry leaders, and ecosystem partners, enhancing innovation and driving sectoral growth.
Asst.Manager - Startup Ecosystem
MM Activ Sci-Tech Communications
Pune, Maharashtra
01.2024 - 01.2025
- Executed targeted promotional campaigns for startups via advertisements, EDMs, newsletters, video bytes, and exclusive interviews, enhancing media presence and outreach through strategic content and digital marketing.
- Cultivated industry networks with CXOs, founders, investors, researchers, policymakers, and healthcare professionals within life sciences ecosystem, fostering collaboration and opportunities.
Business Development Executive
MM Activ Sci-Tech Communications
Pune, Maharashtra
01.2023 - 01.2024
- Managed startup-focused digital platforms with daily news coverage, founder interviews, and tracking of IPOs, funding rounds, and market developments, fostering collaborations between startups, corporates, and investors.
- Created and managed startup profiles and success stories on TheBioStartUps platform, increasing brand positioning and visibility within the industry.
- Researched prospective clients to develop and execute cold call lists.
- Developed business growth plans by identifying key clients, critical targets and priority service lines.
Sales and Marketing Specialist
Resha Merchandise Pvt. Ltd
Pune, Maharashtra
01.2021 - 01.2022
- Managed marketing and sales of Herbalife Nutrition products, enhancing customer engagement and lead generation through effective communication and relationship management.
- Coordinated with marketing associates to track sales performance and conduct review meetings, refining sales strategies to support business growth.
Data Extractor Associate
ITCube Solutions Pvt. Ltd.
Pune, Maharashtra
01.2020 - 12.2020
- Managed data extraction and processing for insurance projects, achieving high accuracy and quality standards.
- Collaborated with teams on AI-powered applications, ensuring timely project delivery and alignment with client quality benchmarks.
- Prepared and shared daily performance reports with clients, facilitating smooth communication and enhancing operational efficiency.
Education
BBA - International Business
VCACS - Pune University
Pune, India01-2021
Higher Secondary -
SM Choksey High Junior College
Pune, India01-2018
Skills
- Social Media Marketing
- Audience analytics
- Creating Content
- Market research
- Audience engagement
- Project management
- Stakeholder collaboration
- Team Coordination
- Adaptive problem solving
- Time Management
- Decision making
- Networking
- Leadership
Languages
English
Hindi
Gujarati
Marathi
Websites, Portfolios and Profiles
https://linkedin.com/in/vrushti-kothari-0405011aa
Certification
- Basic Course of Digital Marketing - Google
- Career Edge Online Certification on Communication Skills, Presentation Skills Soft Skills - TCS iON
Timeline
Audience Growth Manager
MM Activ Sci-Tech Communications
04.2026 - Current
Asst. Manager - Industry Connect
MM Activ Sci-Tech Communications
01.2025 - 03.2026
Asst.Manager - Startup Ecosystem
MM Activ Sci-Tech Communications
01.2024 - 01.2025
Business Development Executive
MM Activ Sci-Tech Communications
01.2023 - 01.2024
Sales and Marketing Specialist
Resha Merchandise Pvt. Ltd
01.2021 - 01.2022
Data Extractor Associate
ITCube Solutions Pvt. Ltd.
01.2020 - 12.2020
BBA - International Business
VCACS - Pune University
Higher Secondary -
SM Choksey High Junior College