Waseem Akram M
Bengaluru
Summary
Dynamic sales leader with a proven track record at STERNE INDIA PVT LTD, driving a GMV of 480cr through strategic market analysis and vendor management. Expert in revenue forecasting and relationship building, fostering high-performance teams to exceed targets and enhance profitability. Committed to delivering impactful business solutions and sustainable growth.
Overview
7
7
years of professional experience
Work History
Manager – Category
STERNE INDIA PVT LTD
Bangalore
06.2019 - 11.2023
- Analyzed insights to determine industry and consumer trends for Mobile Trading generating an annual GMV of 480cr. Pan India.
- Handling 150+ Top Buyer and supplier in India (Exporter, Traders, Ecommerce seller, Brands, Retailer)
- Fostered trust relationships with vendors to achieve better revenue.
- Coordinate with 6 regional key account managers across pan India to place KAM wise target and meets consumer demands.
- Liaise with the marketing team to determine competitive pricing and promotional activities for respective categories.
- Collaborated with buyers and merchandisers to expand product categories from Smart Phones to smart accessories, and so on.
- Made forecasts for product demand based on past trends and future plans to ensure the sustainability of inventory and keeping it as less as possible.
- Onboarding Direct Brands and managing the same to achieve better profitability and GMV metrics(On boarded Redmi, One plus and Real Me and managed their entire businesses directly)
- Conceptualizing & implementing strategies for acquiring business and utilizing potential of existing & new Vendors and Brands
- Mapping requirements and providing customized business solutions through new proposals, presentations
- Planning effective manpower deployment & works scheduling of qualified workforce
- Maintaining quality service by establishing and enforcing organization standards
- Setting the required objectives and designing/ streamlining the processes to ensure smooth functioning of operations
- Creating and sustaining a dynamic environment that fosters career development opportunities and motivates high performance amongst team members
Sales Manager - Category
M.B.S INDIA PVT LTD
Blore
07.2018 - 04.2019
- Company Overview: (MOBIISTAR)
- Responsible for managing and introducing new products and categories, spearheaded the launch of the Mobiles category in Bangalore, generating from 0 to 1cr. revenue.
- Create a long-term market analysis plan and development strategy. Conduct and evaluate competitive analysis.
- Supervise 2 active Distributors and 300+ retail outlets across south Bangalore, actively assist the merchants in achieving better numbers.
- Ensure optimal inventory and timely availability of stock across merchants to ensure efficient and timely stock movement from supply centers in coordination with the logistics team.
- Strategic Planning for pricing of new and existing products, develop schemes for Distributors and retailers.
- (MOBIISTAR)
Senior Area Sales Manager
LAVA INTERNATIONAL LTD
Blore
08.2017 - 07.2018
- Driving Primary and Secondary Sales in assigned Zone.
- Monthly sales planning target setting and scheme margins for KRO (key retail outlets) within the specified budget.
- Perpetually increased coverage by achieving a higher width (WOD) and depth in distribution.
- Managed and handled key accounts (KRO) and ensured business by driving KRO through scheme margins, incentives, offers and discounts.
- Ensuring the right product placement at the right outlet for better productivity.
- Coached, trained and led distributors’ manpower and worked to improvise outliers DSEs performance.
Samsung Experience Consultant (Promoter)
IKYA Human Resource
Blore
08.2016 - 08.2017
- Maintaining Samsung assets.
- Selling Premium Handsets.
- Handling customers issue and resolving all problem from sales to till service.
Territory Sales Manager- Sales
Celkon Impex Pvt Ltd
- Driving Primary and Secondary Sales in assigned Zone.
- Planning and strategizing of targets at beginning of every month.
- Planning Tertiary sales with Team Leader & Increasing WOD for business growth.
Education
MBA - Marketing Management
Institute of Business Studies & Engineering
Delhi06-2018
BBA - Marketing
Immanuel Institute of Social Science
New Delhi01.2015
Skills
- Market analysis
- Inventory management
- Sales strategy
- Revenue forecasting
- Vendor management
- Customer relationship
- Team leadership
- Business development
- Project management
- Strategic planning
- Regulatory compliance
- Relationship building
- Employee onboarding
- Salesforce management
- Operations management
- Revenue management
- Financial management
- Partnership development
- Business planning
- Brand management
- Sales management
- Performance evaluations
Accomplishments
- Achieved – Mountain mover Award in Arzooo.com
- Top Performer in every Quarter
Languages
- English
- Hindi
- Kannada
- Marwadi
Personal Information
- Date of Birth: 11/01/93
- Marital Status: Married
- Place of Birth: Rajasthan
Affiliations
- 🏆 "Mountain Mover Award" – Arzooo.com
Recognized for exceptional contribution in scaling GMV and vendor onboarding. - 🥇 Top Performer – Multiple Quarters
Consistently achieved highest sales targets and operational KPIs. - 💡 Innovation in Category Expansion
Played a key role in introducing new product verticals and partnerships, driving profitability. - 🧭 Leadership Excellence Recognition
Acknowledged for effective team leadership and collaboration across regional teams (if you’ve received any internal recognitions).
Timeline
Manager – Category
STERNE INDIA PVT LTD
06.2019 - 11.2023
Sales Manager - Category
M.B.S INDIA PVT LTD
07.2018 - 04.2019
Senior Area Sales Manager
LAVA INTERNATIONAL LTD
08.2017 - 07.2018
Samsung Experience Consultant (Promoter)
IKYA Human Resource
08.2016 - 08.2017
Territory Sales Manager- Sales
Celkon Impex Pvt Ltd
MBA - Marketing Management
Institute of Business Studies & Engineering
BBA - Marketing
Immanuel Institute of Social Science