WINSTON ANTONY ALMEIDA

• Designed CAD plans through Merch 3D Software and created Planograms that assisted in Increasing store sales by 80% for Fitness Sports
• Design and implementation of New Showroom Structure resulting in T/O growth of 113% on equipment
• Application of internal search terms for naming convention resulting in Add to Cart from 9% to 13%
• Application of SPID to edit Product information as per Local needs helped in the conversion rate from 2% to 4%
• Built and cemented our authority as the top sport online by investing heavily in google shopping, search ads, complemented by a strong focus on SEO through product tagging and updating of content on category pages
• Currently focusing on retention through Push Notification, Journey Email's, and Commercial offers.

Additional Responsibilities :

• Created a Director Plan for Nutrition India and was involved in the launch of Whey protein Bars and Whey Protein Isolate.
• Assisted in Defining the United Implantation Logic for Fitness and created the Commercial and Communication Calendar for United Fitness 2021 and 2022.
• Validated Trainer for Merch 3D software

• Forecasted Sales to +/- 10% and Purchase Quantities to +/- 5% Accuracy
• Ensured the availability and SLT Balance of the Range to 95 Days at the Country Level (Store + Warehouse)
• Reduced Packaging Costs for a sustainable and eco-friendly Business Model by 5%
• Implemented Made in India Products in the Catalogue to reduce import costs and dues on Weights and Equipment - 40% Models.

Achievements :

• Best Shortage rate for AW19 ≤ 10% for Bodybuilding Consisting of 90 Models.

• Lead the City Project for Bangalore on Cross-Training and Bodybuilding and engaged stores to actively initiate and negotiate partnerships with external Fitness Studios
• Ensured the Merchandising in the Layouts is Safe, secure and as Per CAD Plans
• Identified and Initiated Future Needs and requirements of the Users, compile and present to the Brand.

Additional Responsibilities :

• Recruitment Referent for Decathlon Bannerghatta.
• Product Trainer - Bangalore

• Responsible for safety and security of the store, teammates, and our customers.
• Initiated and Installed systems in place to cut Inventory costs by 45% over 6 Months.
• Managing the Availability and accuracy of Stock through frequent optimization of Warehouse to Store Delivery Channels >98%.
• Carrying out Maintenance, the anticipation of future expenses, and the running expenses of the Store.

Additional Responsibilities :

• Initiated and led a Country Project on the Same Day Delivery to customers - Project was live for Entire North Zone.
• Partially Managed Domyos and was a product trainer for North Zone.
• Stock and Flow referent for Delhi NCR Stores.

• To Recruit, Manage and Develop a Team at the service of the Store, focused on Customers
• To Manage Department's Profit and Loss statement
• To Pilot future needs of the Sport and Set Ambitious Targets at the Department level.

Additional Responsibilities :

• Communication + Stock and Flow Manager for Raipur.
• Product Trainer - East

• Creation of RFx's (Request for Information, Request for Proposal, Request for Quotation, Reverse/Forward e-Auctions)
• Training and conducting workshops for suppliers and stakeholders to educate them on how to complete the tenders online
• Create and Conduct Online Auctions- (Reverse Dutch, Reverse English, and Forward Auctions and Sealed bids) on Neogrid System.

• Help the Procurement Team to build the range & Assist merchandisers by raising orders
• Complete Analysis to ensure profitable sales to the Category of Electronics
• Handled the Quality Check for the team.