Yamini Annepu
Visakhapatnam
Summary
Creative and strategic marketing professional with over 3+ years of freelancing expertise, excelling in content marketing and strategic planning. Proven ability to enhance customer satisfaction through innovative marketing strategies and user experience optimization, resulting in increased brand awareness and engagement. Demonstrates strong analytical skills and expertise in both B2B and B2C marketing, complemented by effective public relations capabilities. Aiming to leverage skills to drive impactful marketing initiatives.
Overview
4
4
years of professional experience
Work History
Digital Marketing Executive
Varun Hospitality Private Limited
Visakhapatnam
11.2024 - Current
Digital Marketing
Freelancer
Visakhapatnam
02.2021 - 12.2024
- Managed social media platforms for 6+ brands over the past three years, driving increased traffic and engagement through compelling, audience-focused content.
- Consistently delivered measurable results, exceeding client expectations, and earning high satisfaction from business owners.
Marketing Intern
Varun Motors
Visakhapatnam
05.2024 - 06.2024
- Held a study on Customer Satisfaction
- Prepared presentations summarising research findings
Operations Intern
Andhra University Incubation Council (A-Hub)
Visakhapatnam
11.2023 - 06.2024
- Worked at Andhra University Incubation Council (A-Hub) as an operations intern
- Managed a grant program, oversaw the grant application process, evaluated proposals, monitored the progress of grant recipients, and reported on the impact of the program
- Collaborated with fellow interns on group projects and presentations
Marketing Intern
Green Park
Visakhapatnam
10.2023 - 11.2023
- Assisted in developing and implementing marketing strategies to increase brand awareness.
- Analyzed sales data to understand product performance and identify areas for improvement.
- Monitored social media for trending news, ideas and feedback.
- Utilized graphic design software to prepare storyboards and mock-ups.
- Created content for company blog, newsletters, and email marketing campaigns.
Market Research Intern
SBI Life Insurance
Visakhapatnam
10.2022 - 11.2022
- Worked as a research intern in SBI Life Insurance
- Conducted research on emerging markets and trends in the insurance industry
- Analyzed data and presented findings to senior management
- Collected and analyzed consumer data for better-targeted marketing campaigns
Education
Bachelor Of Business Administration -
Andhra University School of International Business
Visakhapatnam, India07-2024
Intermediate Education - MPC
Sri Chaitanya Jr. College
Visakhapatnam, India07-2021
Sri Chaitanya School -
Sri Chaitanya School
Visakhapatnam05-2019
Skills
- Strategic marketing
- User experience optimization
- Paid advertising
- Content writing
- Influencer marketing strategies
- Strategic planning and analysis
- Content marketing
- Public relations (PR)
- Content marketing strategy
- Social media and content creation
- Freelancing
- B2B and B2C marketing
Timeline
Digital Marketing Executive
Varun Hospitality Private Limited
11.2024 - Current
Marketing Intern
Varun Motors
05.2024 - 06.2024
Operations Intern
Andhra University Incubation Council (A-Hub)
11.2023 - 06.2024
Marketing Intern
Green Park
10.2023 - 11.2023
Market Research Intern
SBI Life Insurance
10.2022 - 11.2022
Digital Marketing
Freelancer
02.2021 - 12.2024
Bachelor Of Business Administration -
Andhra University School of International Business
Intermediate Education - MPC
Sri Chaitanya Jr. College
Sri Chaitanya School -
Sri Chaitanya School
Similar Profiles
Simranjeet KaurSimranjeet Kaur
Food and Beverage Associate at Encalm hospitality Private limitedFood and Beverage Associate at Encalm hospitality Private limited
Md. ShoaifMd. Shoaif
Assistant Manager – Finance & Accounts at Encalm Hospitality Private LimitedAssistant Manager – Finance & Accounts at Encalm Hospitality Private Limited
MAHAMOOD M MOIDUMAHAMOOD M MOIDU
Accounts Manager at Seignuer Hospitality Private LimitedAccounts Manager at Seignuer Hospitality Private Limited