Summary
Overview
Work History
Education
Skills
Interests
Chef at Home, Moderate Level Guitarist
Timeline
Hi, I’m

YASH AGARWAL

Ecommerce Digital Marketing
Kolkata
YASH AGARWAL

Summary

Dedicated Digital Market professional with a history of meeting company goals utilizing consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand.

Overview

13
years of professional experience
4
years of post-secondary education

Work History

Huedee

Digital Marketing Expert
10.2018 - Current

Job overview

  • Developed innovative digital marketing strategies that aligned with overall business objectives and KPIs.
  • Managed multiple successful PPC campaigns to drive traffic and increase sales on e-commerce platforms.
  • Analyzed web analytics data to identify trends and optimize performance for improved user experience and conversion rates. Google & Meta ( Facebook )
  • Conducted competitor analysis to identify gaps in market and opportunities for growth, enabling strategic planning and execution of targeted marketing campaigns. Studying viral strategies. researching more on templates
  • Creating Content For Reels brainstorming scripts, executing with the creative team and strategizing the ad campaigns and launching and evaluating performance of campaign and overall metrics such as CPMS Roa s Break Even & Hook Ratio etc.
  • Managed multiple successful PPC campaigns to drive traffic and increase sales on e-commerce platforms
  • Coordinated social media advertising efforts across various platforms, ensuring consistency in messaging while maximizing ad spend efficiency
  • Implemented influencer marketing initiatives to effectively reach target audiences and expand brand reach
  • Managed online reputation by monitoring reviews, comments, and mentions on social media platforms; addressed any negative feedback promptly and professionally
  • Utilized Google Analytics to track campaign success, making necessary adjustments for continuous improvement in ROI
  • Conducted regular keyword research to maintain relevancy in search engine rankings while staying ahead of competitors'' tactics
  • Increased lead generation through the creation of targeted email marketing campaigns and engaging social media content
  • Optimized conversion rates by A/B testing landing pages and implementing data-driven improvements
  • Oversaw preparation of marketing copy, images, videos, emails, and other collateral

Desi Burrito

Founder
04.2014 - 05.2016

Job overview

  • Desi Burrito was aninnovative fast food chain that offered tantalizing fusion of Indian flavors and convenience of Mexican cuisine, bringing unique and exciting dining experience to customers. .
  • Key Responsibilities:
  • Championed continuous improvement efforts within the organization, streamlining operations for increased efficiency
  • Managed risk effectively by implementing comprehensive policies and procedures to mitigate potential threats to the business
  • Oversaw financial management activities such as budgeting, forecasting, and cash flow monitoring for improved financial stability
  • Conducted target market research to scope out industry competition and identify advantageous trends

The Ritz Carlton

Chef Assistant
07.2013 - 12.2013

Job overview

  • Collaborated with head chef on menu development, incorporating customer feedback and industry trends to create innovative dishes that increased repeat business.
  • Provided support during special events and catering functions, ensuring consistent quality across all offerings.
  • Enhanced customer satisfaction by creating visually appealing and delicious dishes in a timely manner.
  • Improved kitchen efficiency by proactively identifying areas for process improvement and implementing changes as needed.
  • Assisted in budget management by monitoring food costs and portion control measures for greater financial efficiency
  • Trained new staff members on kitchen procedures, contributing to the growth of a cohesive culinary team
  • Developed new recipes by incorporating seasonal ingredients, resulting in increased positive feedback from customers

Vodafone

Marketing Executive
04.2011 - 09.2011

Job overview

  • Spearheaded successful rebranding efforts which resulted in a more cohesive brand identity across all channels.
  • Negotiated favorable contracts with vendors, ensuring high-quality services at lower costs.
  • Crafted compelling press releases leading to increased media coverage and public interest in company news stories.
  • Executed influencer marketing strategies that led to stronger brand credibility and endorsement from trusted sources.

Education

Les Roches Switzerland
Switzerland

High School Diploma
04.2012 - 03.2013

University Overview

Christ University
Bengaluru, India

BBA from Marketing
03.2009 - 04.2012

University Overview

Skills

Video Marketing

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Interests

Reading, Trading, Research about updated Affairs

Chef at Home, Moderate Level Guitarist

Chef at Home, Moderate Level Guitarist

I Love cooking and I love to cook for my family passionately. 

I have always loved music, so i self taught myself to learn to play guitar and it still lives with me

Timeline

Digital Marketing Expert
Huedee
10.2018 - Current
Founder
Desi Burrito
04.2014 - 05.2016
Chef Assistant
The Ritz Carlton
07.2013 - 12.2013
Les Roches Switzerland
High School Diploma
04.2012 - 03.2013
Marketing Executive
Vodafone
04.2011 - 09.2011
Christ University
BBA from Marketing
03.2009 - 04.2012

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YASH AGARWALEcommerce Digital Marketing