Travelling
Yash Patel
Digital Marketing Manager
Hof
Summary
Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.
Overview
4
4
years of professional experience
3
3
years of post-secondary education
2
2
Languages
Work History
SEO and SMO Executive
Growme Envious PVT. LTD.
Ahmedabad
11.2019 - 06.2021
- Optimized websites and landing pages for search engine marketing purposes.
- Provided detailed reporting and analyses on client website demographics and statistics using Google Analytics.
- All the reports and analyses are made up in Excels and powerpoint.
- Maintained knowledge of current market trends and algorithm updates of top search engines.
- Optimized Social Media Platforms ( Facebook, Instagram, Linked IN and Youtube ) with interactive content posting for generating traffic.
- Specialized in Local Business pages ( Google my Business, Bing business and Apple Business )
- Performed in-depth analysis of new client sites.
- Completed keyword research to target clients based on keyword targeting.
- Managed campaign expenses to stay on budget, estimating monthly costs and reconciling discrepancies.
Marketing Manager
Garagians Automotive PVT. LTD
Ahmedabad
01.2017 - 06.2019
- Managed marketing budget and associated P&L to develop and execute marketing strategies, budgets and sales plans for business segments.
- Recruited and hired capable team members to add value and diverse skills set to marketing department.
- Worked with graphic designers and writers to establish theme and tone for content.
- Executed search engine marketing, advertising and public relations campaigns to generate demand and sales leads.
- Managed budget allocation and resource utilization to maximize marketing ROI.
- Conducted market research to identify new opportunities and target markets.
- Created and managed social media campaigns to increase brand engagement.
- Improved website visibility through development and implementation of SEO strategies.
Education
MBA - Master in General Management
Hochschule Hof - University Of Applied Science
Hof, Bavaria 10.2022 - Current
BBA - Business Administration
The ICFAI University
Tripura 06.2018 - 06.2021
Skills
Campaign management
Interests
Reading
Meditation
Journalizing
Sports
Timeline
MBA - Master in General Management
Hochschule Hof - University Of Applied Science
10.2022 - Current
SEO and SMO Executive
Growme Envious PVT. LTD.
11.2019 - 06.2021
BBA - Business Administration
The ICFAI University
06.2018 - 06.2021
Marketing Manager
Garagians Automotive PVT. LTD
01.2017 - 06.2019