Overview
Work History
Education
Skills
Certification
Websites
Affiliations
Timeline
Generic

Yash Sharma

Jaipur

Overview

8
8
years of professional experience
1
1
Certification

Work History

Associate Marketing Manager

Brane Enterprises
Hyderabad
05.2023 - 09.2024
  • Designed & executed go-to-market strategy for an Edtech product, conducting market research & competitor analysis to target key audiences.
  • Developed a digital marketing strategy, including SEO, SEM, and social media initiatives, to drive organic traffic and generate qualified leads.
  • Optimized performance marketing using Google Ads and Facebook Ads, reducing Customer Acquisition Cost (CAC) by 15%.
  • Created engaging content strategies (blogs, social media, webinars).
  • Leveraged Google Analytics & CRM tools to track KPIs, measure ROI & optimize campaign effectiveness, achieving a 20% increase in efficiency.
  • Strengthened brand positioning through alignment of messaging and timing across product, sales, design teams.
  • Conducted competitor research to identify product differentiation, driving targeted strategies and improving market positioning.
  • Took Initiative & Directed 2 corporate events to promote knowledge sharing among cross functional teams.

Marketing Intern

TruVitals
04.2022 - 05.2025
  • Spearheaded a product sampling campaign, engaging over 12,000 participants and significantly increasing brand awareness
  • Created a comprehensive new product framework for the health-food FMCG sector, analyzing 100+ products across 20+ parameters.
  • Contributed to SEO strategies by optimizing backlinking processes.

Live Project

Mindworkzz
11.2021 - 02.2022
  • Collaborated with business development team identifying potential clients, boosting lead pipeline by 15%.
  • Optimized strategies for sales presentations, leading to improved engagement with clients.

Live Project

Merkle Sokrati
11.2021 - 12.2021
  • Analyzed market trends focusing on customer actions, product branding methods, and competitive approaches.
  • Provided actionable insights to enhance marketing strategies for Baidyanath’s product portfolio.

Teacher

Commerce and Computer Point
Jaipur
11.2017 - 01.2020
  • Delivered structured lessons to 30+ students, enhancing understanding & improving performance by 15%.
  • Designed custom content & learning plans, showcasing strong communication & content development skills.

Education

MBA -

IIM Udaipur
04-2023

M.com - Accounting And Business Statistics

University of Rajasthan
01-2018

B.com - Business Economics

University of Rajasthan
01-2016

Skills

  • Go-to-market strategy development
  • Business development
  • Digital marketing
  • Content coordination
  • Market analysis
  • Product development
  • Competitor analysis
  • Project management
  • Marketing campaign management

Certification

  • Agile with Atlassian Jira - Atlassian - 03/2024
  • Foundations of Project Management - Google - 03/2024
  • Digital Product Management: Modern Fundamentals - University of Virginia - 12/2023
  • Certified Lean Six Sigma Green Belt - ISCEA - 11/2022

Affiliations

  • Achieved a top 5th rank in PMIT'19 among 1,00,000+ teams (Esports)
  • Events Vertical Head - Utkrisht - Sports Fest - IIMU
  • Representative - LakeSiders -Sports Committee - IIMU

Timeline

Associate Marketing Manager

Brane Enterprises
05.2023 - 09.2024

Marketing Intern

TruVitals
04.2022 - 05.2025

Live Project

Mindworkzz
11.2021 - 02.2022

Live Project

Merkle Sokrati
11.2021 - 12.2021

Teacher

Commerce and Computer Point
11.2017 - 01.2020

MBA -

IIM Udaipur

M.com - Accounting And Business Statistics

University of Rajasthan

B.com - Business Economics

University of Rajasthan

Similar Profiles

CREATE PROFILE
Yash Sharma