Yatinder Sheel Bhatnagar
Gurgaon
Summary
Results Driven Business Development Leader
Leveraging 10+ years of Hospitality experience, I drive revenue growth and sales excellence in the corporate and hospitality sectors. My expertise spans managing the entire RFP cycle, business development, and revenue management, with a strong focus on financial acumen, strategic planning, and guest service excellence. I'm a seasoned people developer and leader, with a hands-on management style that inspires high-performing teams. With a proven track record of delivering results in revenue and operational performance, I'm a strategist, effective communicator, and achiever dedicated to smart working and continuous improvement.
Overview
12
12
years of professional experience
1
1
Certification
Work History
Director of Sales
ibis Gurgaon- ACCOR
Gurgaon
09.2023 - Current
- Analyzed customer data to identify trends, opportunities, and areas of improvement.
- Identified new markets and developed strategies to capture them.
- Developed and implemented sales and marketing plans to maximize profitability.
- Created and managed budgets for sales and marketing initiatives.
- Collaborated with leadership teams on product launches, strategy development.
- Planned promotional events such as trade shows, conferences, webinars.
- Monitored competitor activities and created strategies accordingly.
- Established key performance indicators for evaluating success of sales efforts.
- Developed creative content including brochures, videos, website copywriting.
- Hired, led and inspired [Number]-person sales team to highest sales levels via training, modeling, support and financial incentives.
- Developed and implemented strategic marketing plans, sales plans and forecasts to achieve corporate objectives for products and services.
- Planned and oversaw print advertising and social media and recommended product positioning strategy to attain long-term market share.
- Conducted individual account manager reviews to determine training needs and improve sales performance.
- Coached, developed and motivated team to achieve revenue goals.
- Cultivated strong professional relationships with suppliers and key clients to drive long-term business development.
- Improved profit margins by effectively managing expenses, budget and overhead, increasing closings and optimizing product turns.
Assistant Director of Sales- Regional Sales Office
Pride Plaza Limited
Delhi NCR
06.2022 - 09.2023
- Heading the RSO - Corporate Segment for Delhi NCR
- Managing & grooming a team of 10 seasoned Sales resources
- Cracked 2 Base accounts for the Hotel, 1 with 1 Cr Annual production & 1 account with 70 Lakhs Annual Production
- Assisting Vice President- Sales in redesigning Hotel sales strategies & SOP's
- Formulating Reports for VP-Sales to analyze the sales team performance
- Developing Budget, Goal Setting, Forecasting, putting effective strategies to achieve them
- Effective relationship building and stakeholder management i.e
- With guests, corporates, vendors, team, corporate office, owners, peers and seniors
- To innovate, recommend, develop and implement strategies to maximize sales revenue and ensure customer satisfaction
- Ensuring target sales/ revenue achievement by constantly monitoring and updating key performing indicators
- Direct reporting to VP Sales India.
- Organized trade shows and other events that promoted the organization's visibility specially in the GDS accounts
- Identified areas of improvement within existing processes in order to increase efficiency.
- Conducted regular meetings with the sales team to review performance and discuss objectives.
- Created monthly reports for senior management outlining progress against goals.
- Recruited, trained, managed and evaluated sales staff members according to company standards.
Consulting Analyst
American Express Global Business Travel
04.2020 - 04.2022
- Handling a team of 5 direct reporting analysts & 5 auxiliary analysts and mentoring them in their entire project management
- Providing regular coaching & feedback to the team members
- Effectively managing issues and risks that arise during the RFP cycle of client projects, review & validate data, analyze, develop options/alternatives and create insightful recommendations in context of total engagement
- Working & compiling complex large data to make it presentable and easy to understand in form of reports for stakeholders
- Working with stakeholders across GBT to understand complex business needs, develop hypotheses and identify data to evaluate based on client needs
- Recommend & implement room pricing strategy in consideration with hotel's market positioning & target
- Handling complete global RFP cycle of Top Corporates & assisting in soliciting the Hotels.
Assistant Director of Sales
DoubleTree by Hilton Gurgaon
Gurgaon
09.2018 - 04.2020
- Spearheading Rooms & Banquet Sales for 5
- Deluxe business hotel strategically located at The Golf Course Road Gurgaon with 2020 projected INR 65 Cr+ Turnover
- Cracked 3 Base accounts for the Hotel, 2 with 1200 Room night's yearly production & 1 account with 8,000 Room night's yearly production
- Exceeding targets YoY in both rooms and C&E, giving double-digit growth in RGI, in all unit managed segments, ADR %, Rev Max % and growth in STR positioning
- Proven track record all set KRAs i.e.: GOP, RevPAR Index, Room Revenue, C&E Revenue, Global Team Member Survey Ranking, BDRC (Internal Quality Check) Audits
- Developing Budget, Goal Setting, Forecasting, putting effective strategies to achieve them
- To innovate, recommend, develop and implement strategies to maximize sales revenue and ensure customer satisfaction
- Develop & lead the strategy for achieving the RGI and leadership position of the hotel
- Recommend & implement room pricing strategy in consideration with hotel's market positioning, target customer and desired mix
- Analyze trends and data to develop selling strategies to cope with changing trends
- Effectively managing an engaging a dynamic team of 13 members, mentoring them to achieve their individual goals, got 99% in AON team member survey, focused on people development
- Direct reporting to DOSM & GM.
Sales Manager
DoubleTree by Hilton Gurgaon
Gurgaon
07.2017 - 08.2018
- Developed and implemented sales strategies to increase market share.
- Created and presented monthly reports to management on sales performance.
- Monitored industry trends and competitor activities to stay ahead of the competition.
- Managed daily operations of sales department, including supervision of staff members.
- Trained, coached, and mentored junior sales personnel to ensure success in their roles.
- Conducted regular meetings with staff members to review goals and objectives for the quarter and year.
- Developed sales plans, goals, strategies and objectives to achieve team goals and revenue objectives.
- Analyzed business and sales targets using critical problem-solving skills.
- Reduced process gaps by hiring, supervising and coaching employees on sales strategies and protocols, optimizing performance, growth and profitability.
Sales Manager
ibis Hotel Gurgaon
Gurgaon
04.2016 - 07.2017
- Manage and Develop Corporates for Ibis Hotel, Gurgaon
- Cross sell other Accor hotels in India (Sofitel, Pullman, Novotel, Mercure, Ibis and Formule1)
- Develop strong potential pipeline and retain existing accounts
- Ensure Self-knowledge & Awareness of the facilities provided by the Hotel
- Ensure Execution of Sales Plan & Strategies
- Assist the DOS in Managing the Day to day Team Management
- Maintain seamless Co-ordination & Co-operation with all departments of the Hotel
- Timely response to queries with Brand guidelines
- Ensure Cost effective use of the Resources
- Submit Monthly & Weekly sales plan as defined & regular market analysis
- Track productivity against goals on a regular basis
- To always ensure ethical standards while conducting business
- Brand awareness
- Be ready for any kind of job designated by the management
- Created Base Accounts for Hotel to ensure maximum Occupancy
- Generated and close mice lead for Hotels in India
- Successfully made a strong presence in the market amongst Corporates & Mice Companies
- Pitch Corporates (MICE organization) and place Accor Hotels as a Product for business activities & for leisure as well.
Assistant Sales Manager
ibis Hotel Gurgaon
Gurgaon
04.2015 - 03.2016
- Negotiated customer contracts and maintained relationships with existing clients.
- Implemented new processes for managing customer accounts and improving lead generation efforts.
- Created marketing materials including brochures, flyers, and presentations for potential customers.
- Cultivated strong relationships with key decision makers within target markets.
- Resolved escalated customer inquiries or complaints in a timely manner.
- Performed competitive analysis to evaluate pricing structures of rival companies.
- Promoted exceptional levels of customer service by asking open-ended questions and assisting clients on sales floor.
- Reviewed past-due accounts and communicated with customers to promote timely payments.
Sales Executive
ibis Hotel Gurgaon
Gurgaon
02.2014 - 03.2015
- Cultivated relationships with existing customers to encourage repeat business.
- Identified new potential markets and developed plans for targeting them.
- Negotiated contracts with clients on behalf of the company.
- Attended industry events to build relationships with key contacts in the field.
- Generated reports summarizing sales performance metrics and presented findings to management team.
- Monitored feedback from customers regarding product quality and suggested improvements accordingly.
- Collaborated with internal teams such as marketing, engineering, finance, operations., to ensure successful execution of projects.
Guest Service Executive -F&B
Courtyard by Marriott
09.2013 - 01.2014
- Managing VIP Clientele
- Ensure staff is working together as a team to ensure optimum service and that guest needs are met
- Complete opening and closing duties including setting up necessary supplies and tools, cleaning all equipment and areas, locking doors, etc
- Monitor dining rooms for seating availability, service, safety, and wellbeing of guests
- Follow all company and safety and security policies and procedures; report accidents, injuries, and unsafe work conditions to manager; and complete safety training and certifications
- Welcome and acknowledge all guests according to company standards, anticipate and address guests' service needs, assist individuals with disabilities, and thank guests with genuine appreciation
- Perform other reasonable job duties as requested by Supervisors
- Develop and maintain positive working relationships with others, support team to reach common goals, and listen and respond appropriately to the concerns of other employees
- Ensure adherence to quality expectations and standards; and identify, recommend, develop, and implement new ways to increase organizational efficiency, productivity, quality, safety, and/or cost-savings.
P.G.T - Food Production
Jawahar Navodaya Vidyalaya
Dhanansu Distt. Ludhiana
08.2012 - 05.2013
- Done set-up of entire Food production kitchen in Navodaya in collaboration with NCHMCT (an autonomous body under the Ministry of Tourism, Govt
- Of India)
- Done entire set-up of syllabus of NCHMCT for Navodaya Schools in India in collaboration with CBSE
- 100% Score in C.B.S.E results
- Handled Placement of the students in different 5 Star hotels in India
- Helped students to manage admissions in Hotel Management Institute for higher studies.
Education
Master in Hotel Management -
Maharshi Dayanand University, Rohtak
01.2012
B.S.C in Hospitality & Hotel Administration -
I.H.M Dehradun
01.2010
Higher Secondary -
Secondary Education -
Skills
- Strong business & financial acumen
- Sales and revenue focused
- Guest service excellence
- People developer
- Hands-on management style
- Quick learner
- Attention to detail
- Inspiring leadership skills
- Smart-Working
- Administration skills
- Interpersonal skills
- Sales & Marketing
- Client acquisition
- Customer Portfolio Management
- Reference selling
- Performance Evaluations
- Budgeting & Forecasting
- Problem Solving
- Training & Development
- Negotiation
- People Handling
- Strategist
- Good Communicator
- Business Intelligence
- Achiever
- Sales leadership and training
- KPI analysis
- Sales Training
- Revenue Forecasting
Personal Information
Date of Birth: 06/07/1988
References
On Request
Hobbies and Interests
- Swimming
- Yoga
- Running
- Playing Basketball
- Travelling
Training
- Train the Trainer
- First Aid
- Appraisals and Disciplinary
- Conflict Management
- Revenue & Yield Management
- Complaint handling
- Hilton GC&E Winning Connections
- Fundamentals of Selling
- Sales Negotiation Training
- Customer Focus Selling
Affiliations
- Playing outdoor games with my kids
- Love to do swimming & playing Basketball.
- Love to be in Nature
Accomplishments
- Won -Sales Person of the Year- Thrice
- Won -Manager of the Year
Certification
- Completed C++ from NIIT
- Completed Digital Distribution Training
- Completed Train the Trainer program
- Attended Webinar & trainings on
Conflict Management/Sales Negotiations/Customer Focused Selling/Revenue & Yield Management/Fundamentals of Selling
Timeline
Director of Sales
ibis Gurgaon- ACCOR
09.2023 - Current
Assistant Director of Sales- Regional Sales Office
Pride Plaza Limited
06.2022 - 09.2023
Consulting Analyst
American Express Global Business Travel
04.2020 - 04.2022
Assistant Director of Sales
DoubleTree by Hilton Gurgaon
09.2018 - 04.2020
Sales Manager
DoubleTree by Hilton Gurgaon
07.2017 - 08.2018
Sales Manager
ibis Hotel Gurgaon
04.2016 - 07.2017
Assistant Sales Manager
ibis Hotel Gurgaon
04.2015 - 03.2016
Sales Executive
ibis Hotel Gurgaon
02.2014 - 03.2015
Guest Service Executive -F&B
Courtyard by Marriott
09.2013 - 01.2014
P.G.T - Food Production
Jawahar Navodaya Vidyalaya
08.2012 - 05.2013
Master in Hotel Management -
Maharshi Dayanand University, Rohtak
B.S.C in Hospitality & Hotel Administration -
I.H.M Dehradun
Higher Secondary -
Secondary Education -
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