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YEDULA SRIKANTH
Area Sales Manager
Hyderabad,Telangana
Summary
Driven Area Sales Manager with 14+ years of experience in management capacity and strong competitive sales drive, adaptability, and perseverance. Well-honed listening skills and problem-solving attitude to uncover needs and overcome objections to close sales and achieve goals within multiple assigned territories. Successfully motivates and develops sales teams in results-driven and customer-focused environments with a positive attitude toward achievement. Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy.
Overview
15
15
years of professional experience
3
3
Certifications
3
3
Languages
Work History
Senior Sales Manager
AU Small Finance Bank
03.2023 - Current
- Responsible for managing new and existing programs related to core products and cross-selling products to ensure timely deliveries as per stated plans
- End-to-end ownership of data acquisition, team management, ensuring target is achieved within the defined cost of acquisition
- Accountable for achieving sales target through pre-defined (Branch//DSA) channel within the defined cost of acquisition
- Works towards maintaining and enhancing relationships with key customer accounts and prospective customers to ensure business continuity and growth under the overall supervision of the Leaders
- Ensures cross-selling at the time of sale for a high level of spending enablement
- Keep up-to-date knowledge on products, policy, and competition
- Works closely with a different vertical of Credit Card / Branch in providing support for the resolution of delinquent and escalation cases
- Works on providing timely resolution of all discrepancies raised during application processing
- Managing team of 20 supervision line
- MIS tracking and should assist with recruitment, training, and development of the team to requisite skill sets for achieving defined goals
- Acquiring credit card business from in-house and open market clients from various modes available
- This will involve pitching credit cards to Internal Bank customers of the resp Branch catchment or through Open market visitation, corporate visits, Tele Sales, etc
- Lead generation of customers and closure by tele-calling, e-mailing and direct mailing, and tapping walk-ins wherever possible
- Tracking business picked for timely submission and processing
- Application to be completed in line with the policy guidelines and once completed the pick from the client is to be submitted to the Processing unit dailyTaking over newly acquired clients and connecting with them to explain spending offers available to them for increasing card usage and other X-sell sales
- Additional Responsibilities: Cross-sell other products of the bank
- Liabilities/Assets/Core X-sell products to generate revenue & ensuring customer stickiness
- Selling Loans to eligible clients of Credit Cards basis their pre-approved eligibility
- Handling client queries or card-related issues raised to branches and channels like corporate salary or during activities
- This helps in increasing spending and reference generation
- Documentation & Compliance: Ensuring data security through regular monitoring and feedback
- Ensures team adheres to provided guidelines and delivers target as per business requirement
- To ensure all documentation and other requirements are submitted by the team with adherence to established guidelines and maintenance of the highest quality standards of documentation, client communication, and process compliance
- Works in close coordination with relevant BUs to ensure smooth and quick turnaround of transactions as and when required
- Self/Team Management Responsibilities: Defines performance goals at the start of the year in discussion with the reporting manager and ensures that the goals are monitored and achieved during the working tenure
- Takes ownership of his/her learning agenda by identifying development needs in consultation with the reporting manager and working towards bridging the gaps through various means which go beyond just training.
Team Manager
American Express Banking Corporation
12.2015 - 03.2023
- Optimized resource allocation to maximize team output while minimizing costs for the organization
- Collaborated with cross-functional departments to drive cohesive efforts towards common goals and objectives
- Championed process improvements within the department by identifying inefficiencies, proposing solutions, and leading change initiatives
- Ensured compliance with company policies as well as industry regulations through diligent oversight of daily operations and staff adherence to guidelines
- Maintained high-quality service standards, addressing client concerns promptly and professionally
- Maximized revenue generation by prioritizing high-value prospects within target segments
- Delivered outstanding service levels that consistently exceeded customer expectations by understanding individual needs.
Sales Branch Manager
Srinivasa Communications
07.2012 - 07.2015
- Working as a Branch Coordinator and Team management Give support to team member for better use of company's product Bank products
- Formulating and Implementing results-oriented technical support and plans to achieve target and ensure remove the problems
- Sales and business development
- Major products credit cards, personal loans
- Essayed a key role in a banks on number And channel partner and freelancer
- Actively qualified most of the competitions declared by personal loans home loans & business loans
- Mapped corporative Banks as corporate agents.
Sales Executive
Reliance Communications Hyderabad
06.2009 - 07.2012
- ROLE: Filed Executive
- Door stop marketing, to sale the broadband connections, leased lines, fixed wire line sales
- Maintained the daily sheet, flow the generated leads
- After May 2011 promoted as Team leader
- Team management, motivate the team members achieve their targets
- Key Result Areas: Sales & Marketing: Handling the marketing and sales operations for achieving increased growth & profitability
- Selling broadband products through the customers Identifying new streams for revenue growth & developing plans to build consumer preference
- Using sales forecasting to ensure the sale & profitability of products; analyzing business developments & monitoring market trends
- Business Development: Identifying prospective clients, generating business from new accounts & developing them to achieve consistent profitability
- Initiating contact with potential customers for developing leads, sales & cross-selling broadband products
- Building and maintaining healthy business relations with major clientele, ensuring maximum customer satisfaction by achieving performance parameters delivery & quality norms
- Organizing various promotional activities for business expansion
- Customer Relationship Management: Maintaining cordial relations with customers to sustain the profitability of the business
- Maximizing customer satisfaction level by on-time delivery, monitoring customer complaints, providing efficient services
- Handling customer grievances and resolving their issues for customer retention.
Education
MBA - Marketing & HR
KLR College of Business Management Studies
Kothagudam04.2009
B.Com - Computers
Vagdevi Degree College, Kakatiya University
Intermediate - C.E.C
Annapurna High School
SSC - undefined
Annapurna High School
Skills
DOS
Windows
MS-Office
Sales process
New Business Development
Direct Sales
Territory Management
New Hire Onboarding
Vendor Management
Closing Techniques
Leads Prospecting
Certification
CPSP - Certified Professional Sales Person
Accomplishments
- The Big Leap award-winning premium card high premium card source sales manager at American Express
- Different types of awards and rewards given by CEOs and national management
- Named "Manager of the Year" in 2017
Linguistics Abilities
- English
- Hindi
Marital Status
Married
Projects
Customer perception, Philips, Hyderabad, 45 Days
Interests
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
There is a powerful driving force inside every human being that, once unleashed, can make any vision, dream, or desire a reality.
Tony Robbins
Timeline
Senior Sales Manager
AU Small Finance Bank
03.2023 - Current
Team Manager
American Express Banking Corporation
12.2015 - 03.2023
Sales Branch Manager
Srinivasa Communications
07.2012 - 07.2015
Sales Executive
Reliance Communications Hyderabad
06.2009 - 07.2012
MBA - Marketing & HR
KLR College of Business Management Studies
B.Com - Computers
Vagdevi Degree College, Kakatiya University
Intermediate - C.E.C
Annapurna High School
SSC - undefined
Annapurna High School