Yogini Kapade
Malad (east), Mumbai
Summary
Proactive and achievement-orient Senior Engagement Manager bringing more than a decade of marketing and leadership experience with special emphasis helping Digital media and advertising clientele. Ability to handle multiple projects simultaneously with a high degree of accuracy. Articulate communicator, natural leader and organized manager.
Overview
15
15
years of professional experience
Work History
Senior Engagement Manager
Kinesso India Pvt Ltd
12.2021 - Current
- Leading a team of 20+ members for complete account engagement for legacy clients like American Express (AMEX), BMW and BEHR paints for their data warehouse and dashboard needs for analytics in digital media.
- Streamlined Quality Assurance process for data availability needs of AMEX and BMW, leading a team of 10+ personnel including analysts, managers across all levels.
- Identified inefficiencies & bottlenecks and implemented improvements & automations for streamlining workflows.
- Effective management of project deadlines led to not just renewal but also expansion of AMEX scope for the next year leading to significant financial gains.
- Managed the onboarding processes for BEHR paints’ data and dashboard needs like data assessment & integration, go-live process, support, feedback & iterations, while meeting hard deadlines and timely project delivery setting the base for a successful and collaborative partnership with the client.
- Standardized and raised the bar for various processes like creation of playbooks, Scope documents, training manuals, client decks etc
- Streamlined line of communication with proactive approach to client needs & expectations, leading to enhanced efficiency and quality across the board for better client deliverables, resulting in increased trust and confidence from the client.
- First POC for day-to-day work like conduction of agency meetings MOM and trainings for clients and other internal Teams
- Liaison between client and cross functional Teams for complete project management.
- Won the Spotlight Q4 ’22 Award for seamlessly handling and growing few of biggest accounts for Kinesso as Account manager followed by a fast velocity promotion to Senior Engagement Manager.
Business Head & Ops Manager
Ravenic Techmedia Pvt Ltd
03.2018 - 11.2021
- Leading organization towards growth by being involved in Business Planning, Execution, Monitoring & Risk analysis from Inception stage with Business Partnering, Vendor & Client Relationship Management.
- Handled cross functional Teams in the organization and have been actively handling international clients and partners.
- Designed and Created content for Ravenic website along with roadmap for its structural flow and User Interface Design.
- Won the sole dealer/distributor rights for the country for multiple media products by partnering with International OEMs.
- Improved the business strategy to adapt to the changing market conditions during the COVID-19 pandemic resulting in expanded sales in the Corporate and Broadcast, Media & Film Industry, exceeding YoY sales & growth targets by 40%.
- Increased Brand awareness by marketing activities like blogging and digital marketing initiatives Blog: http://www.ravenictech.com/blog/
Lecturer
Rajiv Gandhi Institute of Technology
08.2009 - 06.2015
- High performing Lecturer and in-house subject matter expert for
Datawarehouse and Business Intelligence for engineering students in the Information Technology Dept. Consistently excelled and secured a score of 90+ percent in the Student feedback system. - Development in areas of Aptitude and Soft skills training programs while serving as a Placement coordinator, resulting in a 10% YoY increase in the overall student placements.
Education
Master’s - HR & development
Jamnalal Bajaj Institute of Management
Mumbai, India10.2015
Bachelor of Engineering - IT
Sardar Patel Institute of Technology
Mumbai, India08.2009
Skills
Data Analytics
Product Development
Project Management : AGILE & SCRUM: Zepel, JIRA, Workfront, Asana
Client Relationship Management
Operations Management
Strategic Planning and Alignment
Digital Marketing
Salesforce, Tableau, Power BI
Database technologies: Oracle, MySQL, PHP, Python
MS Office Suite
Timeline
Senior Engagement Manager
Kinesso India Pvt Ltd
12.2021 - Current
Business Head & Ops Manager
Ravenic Techmedia Pvt Ltd
03.2018 - 11.2021
Lecturer
Rajiv Gandhi Institute of Technology
08.2009 - 06.2015
Master’s - HR & development
Jamnalal Bajaj Institute of Management
Bachelor of Engineering - IT
Sardar Patel Institute of Technology
Similar Profiles
AVIJIT GHOSHAVIJIT GHOSH
Head Finance and Commercial at Ionz Digital Pvt Ltd (Ideate Lab group)Head Finance and Commercial at Ionz Digital Pvt Ltd (Ideate Lab group)
UMA PRAJAPATIUMA PRAJAPATI
Tableau Developer at Accenture Pvt. Ltd.Tableau Developer at Accenture Pvt. Ltd.
Vinay MVinay M
Senior Associate Ad Operations at Kinesso India Private LimitedSenior Associate Ad Operations at Kinesso India Private Limited