Conducted market research & analysis to optimize donor outreach strategies.
Applied communication & interpersonal skills to engage and retain donors.
Utilized data-driven decision making to exceed fundraising targets.
Marketing Specialist
Hotel Neelkamal
08.2020 - 12.2022
Managed digital marketing platforms (Google Ads, Facebook Ads) to drive online engagement.
Implemented brand development & positioning strategies, increasing visibility by 40%.
Used CRM software (Salesforce, Zoho) to enhance customer relationship management.
Organized influencer events and improved Google Maps presence for businesses.
Led the branding strategy for Hotel Neelkamal, ensuring a strong market presence and alignment with customer expectations.
Conducted competitor analysis and customer research to refine brand positioning and messaging.
Trading & Investment Intern
Saral Investment
01.2020 - 04.2020
Conducted market research & analysis to identify profitable investment opportunities.
Applied data-driven decision making to optimize trading strategies.
Developed project management & coordination skills through financial portfolio handling.
Education
MSc - International Business Management
University of Strathclyde
Glasgow Scotland
01.2023
BBA - International Business Management
MIT-WPU
Pune
01.2021
Skills
Market Research & Analysis
Digital Marketing Platforms (Google Ads, Facebook Ads)
Brand Development & Positioning
Data-Driven Decision Making
Communication & Interpersonal Skills
Project Management & Coordination
Google Analytics
MS Excel
Developing comprehensive marketing plans
Certification
Facebook Blueprint Certification - Facebook
Google Analytics Individual Qualification (IQ) - Google.
Google Project Management: Professional Certificate
Fundamentals of digital marketing certification by Google Digital Garage
Commercial Affairs Researcher at Ministry of Commerce, Industry and Investment PromotionCommercial Affairs Researcher at Ministry of Commerce, Industry and Investment Promotion