Conducted market research & analysis to optimize donor outreach strategies.
Applied communication & interpersonal skills to engage and retain donors.
Utilized data-driven decision making to exceed fundraising targets.
Marketing Specialist
Hotel Neelkamal
08.2020 - 12.2022
Managed digital marketing platforms (Google Ads, Facebook Ads) to drive online engagement.
Implemented brand development & positioning strategies, increasing visibility by 40%.
Used CRM software (Salesforce, Zoho) to enhance customer relationship management.
Organized influencer events and improved Google Maps presence for businesses.
Led the branding strategy for Hotel Neelkamal, ensuring a strong market presence and alignment with customer expectations.
Conducted competitor analysis and customer research to refine brand positioning and messaging.
Trading & Investment Intern
Saral Investment
01.2020 - 04.2020
Conducted market research & analysis to identify profitable investment opportunities.
Applied data-driven decision making to optimize trading strategies.
Developed project management & coordination skills through financial portfolio handling.
Education
MSc - International Business Management
University of Strathclyde
Glasgow Scotland
01.2023
BBA - International Business Management
MIT-WPU
Pune
01.2021
Skills
Market Research & Analysis
Digital Marketing Platforms (Google Ads, Facebook Ads)
Brand Development & Positioning
Data-Driven Decision Making
Communication & Interpersonal Skills
Project Management & Coordination
Google Analytics
MS Excel
Developing comprehensive marketing plans
Certification
Facebook Blueprint Certification - Facebook
Google Analytics Individual Qualification (IQ) - Google.
Google Project Management: Professional Certificate
Fundamentals of digital marketing certification by Google Digital Garage
Timeline
Marketing Representative
Atlas Promotion
09.2023 - 12.2024
Marketing Specialist
Hotel Neelkamal
08.2020 - 12.2022
Trading & Investment Intern
Saral Investment
01.2020 - 04.2020
MSc - International Business Management
University of Strathclyde
BBA - International Business Management
MIT-WPU
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