Zachary Snider
Westfield
Summary
Dynamic media coordinator with expertise in community engagement and strategic planning at GR Brands. Enhanced brand visibility by increasing social media presence 30% through innovative content strategies. Collaborated with cross-functional teams to drive successful campaigns, leveraging analytics for continuous improvement. Proven track record in multimedia editing and creative direction, contributing to company growth and expansion.
Overview
4
4
years of professional experience
Work History
Content & Media Coordinator
GR Brands
Zionsville, IN
06.2022 - Current
- Coordinated media content schedules to ensure timely delivery across multiple platforms
- Assisted in developing marketing strategies for product launches and promotions
- Managed social media accounts, enhancing brand visibility and engagement
- Collaborated with cross-functional teams to execute integrated marketing campaigns
- Monitored industry trends and competitor activities to inform strategic decisions
- Utilized analytics tools to track campaign performance and optimize future initiatives
- Trained new team members on media coordination processes and best practices
- Contributed to company growth by identifying new media opportunities and expanding into emerging channels.
- Participated in weekly meetings with cross-functional teams to discuss campaign progress, challenges, and opportunities for improvement.
- Stayed current on industry trends and best practices, implementing innovative ideas to keep campaigns fresh and engaging for audiences.
- Maintained a consistent brand voice throughout all communications materials, ensuring cohesive messaging across various channels.
- Collaborated with creative teams to develop compelling content that resonated with target audiences.
- Coordinated event logistics, securing sponsorships, organizing promotional materials, and managing attendee lists for successful events participation or hosting.
- Increased social media presence through strategic content planning, scheduling, and community engagement initiatives.
- Supported sales efforts by collaborating with the marketing team on integrated campaigns that aligned messaging across multiple platforms.
Education
High School Diploma -
Sheridan High School
Sheridan08.2020
Skills
- Community engagement
- CRM management
- Online advertising
- Advertising strategy
- Multimedia editing
- Campaign management
- Press release writing
- Analytics reporting
- Strategic planning
- Continuous improvement
- Content development
- Creative direction
Timeline
Content & Media Coordinator
GR Brands
06.2022 - Current
High School Diploma -
Sheridan High School