Anirudh Sanyal
Bengaluru
Summary
A seasoned and self-driven professional with more than 19 years of expertise in sales and hotel operations. Demonstrating a proven history of teamwork, strategic execution, and innovative approaches to boosting revenue, enhance client satisfaction, retaining existing clients, and acquiring new business. A sharp ability to identify opportunities for process improvement and implement effective solutions that elevate client engagement and contribute positively to organizational growth.
Overview
19
19
years of professional experience
Work History
Associate Director Of Sales
Holiday Inn Express Yeshwantpur
02.2024 - Current
- Handling a team of 2 sales executive
- Increased the local business by 87% over last year
- Showed an increase of 44% In group revenue
- Revived 2 lost companies which produced a combined business of INR 28 Lacs
- Achieved 24% over the financial targets for Q1
Associate Director of Sales
Hyatt Place Hampi
02.2022 - 01.2024
- Responsible for the coverage for the entire Bangalore Market for Hyatt Place Hampi.
- Promoted to Assoc Director from Sales Manager in May 2023
- Implemented segment-wise calling to ensure proper coverage of Bangalore market.
- Closed a total of 3 wedding query during the tenure generating a total revenue of INR 48 lacs
- Closed 2 biker groups during the lean season generating a total revenue of 9 lacs
- Handled the entire contract renewal for corporates single handedly
Sales & Marketing Manager
Vijayshree Resort & Heritage Village Hampi
10.2020 - 12.2021
- Achieved a total of 550 room nights with an ARR of 4200 in Dec 2020. This is the highest room revenue achieved in last five years.
- Achieved a total of 520 room nights with an ARR of 5150 in Oct 21. This is the highest room revenue achieved in the last 5 years.
- Increased the share of direct hotel booking from 5 rpd to 8 rpd.
- Increase the YTD ARR of the hotel from 4100 to 4400
- Launched the roof top restaurant which helped in increase the F&B revenue by over 15% & also decrease guest complaints.
- Implemented sit in check in to enhance guest comfort at check in.
- Implemented google forms for e-mail guest feedback collection.
- Streamlined the data collection process & initiated database management for sales promotion.
- Handling the Facebook & Instagram page of the hotel as well as replying to social media reviews of the hotel.
- Overlooking the entire front office operations for the hotel.
Deputy Manager Sales (Corporate & MICE)
ITC Fortune Park Hotels
02.2017 - 05.2020
- Initiated a new group booking process for Alkem. This resulted in increase of group business of over 15% over last year.
- Closed group business of over 500 room nights for Madurai, Bhubaneswar & Jamshedpur. This generated a revenue of over Rs INR 17 Lac for each hotel.
- Closed long stay business of 80 room nights / month for one year with a room revenue of INR 30 Lacs.
- Closed business for over INR 5 Cr / 13000 room nights in FY 2018-19.
- Increased the number of empaneled hotels in HDFC Bank from 8 to 14.
- Effectively communicated & implemented the booking processes for HDFC & ABG which resulted in decrease of rejected booking and an increase of 10% in room bookings.
- Initiated rate audit checklist for GDS rate loading to ensure better flow of booking’s.
- Designed & circulated curated holiday packages for the top 4 corporate clients for their employees for select leisure destinations.
- Made the “BEST FIT MICE” presentation for promotion of group bookings & leisure hotels.
Asst Manager Sales
Mango Hotels
08.2016 - 01.2017
- Successful closed a business of 150 room nights (Long Stay) for Mango Navi Mumbai, generating a revenue of Rs 5 lacs.
Front Office Manager
Keys Mahabaleshwar
02.2016 - 06.2016
- Achieved an occupancy percentage of 92% in the month of May (Highest in two years)
- Successfully streamlined the group check in & check out procedure which led to enhanced guest satisfaction.
- Handling the revenue Management role in co-ordination with the G.M
- Deciding the pricing for online portal with co-ordination with the G.M
Front Office Manager
Ramada Udaipur
01.2015 - 02.2016
- Achieved & exceeded the room revenue budget for FY 2015-16.
- Implemented the new check in procedures in order to enhance the level of guest satisfaction.
- Introduced WhatsApp alerts for VIP Guest movements
- Implemented weekly meeting between second in command for better co-ordination and enhanced team work.
- Implemented new night audit check list to streamline & enhance audit processes.
- Deciding the pricing for online portal with co-ordination with the G.M
Duty Manager
TAJ Hotels
06.2006 - 01.2015
- Received certificate in guest satisfaction in TAJ Mahal Palace & Towers Mumbai
- Implemented new process in Front Office for Front Office in TAJ Savoy Ooty aimed at improving guest experiences.
- Implemented weekly coordination meet with regional sales in order to boost sales and improve revenue.
- Deciding and keeping the pricing for online portal in TAJ Savoy Ooty in consultation with the G.M
- Handling the social media replies at TAJ Savoy Ooty in consultation with the G.M
- Initiated new night audit procedures to improve the audit scores for at TAJ Gateway Vijayawada
- Implemented new format of welcome letters to enhance the guest check in experience at TAJ Gateway Vijayawada.
- Designed the Front Offices counters at TAJ Gateway Vijayawada.
- Part of the front office team (TAJ Vijayawada) which won the TABE awards for Front Office for 2013-14.
- Part of the hotel team which won the Best Business Hotel of A.P in 2012-13 from the Govt of A.P
Education
PGDM - Sales & Marketing
Narsee Moonje Distance University
06.2025
B.Sc. - Hospitality & Hotel Administration
IHMCT&AN Bangalore, IGNOU
01.2006
H.S.C -
Thakur College of Arts & Science
Kandivali, Maharashtra01.2003
S.S.C -
Children’s Academy
Kandivali, Maharashtra01.2001
Skills
- Customer Relation Management
- Sales Management
- Hotel Operations
- Budgeting / Forecasting
- Group Management
- Key Account Management
Hobbies and Interests
- Graffiti
- Driving
- Reading Books
- Cooking
- Collecting Hot Wheels
Trainings Undergone
- Completed two online courses in Digital Marketing from Allision University & Udemy.
- Completed AHLEI course in 2012.
- Completed Two Internal Training S.P.E.E.D (1ST BATCH) & S.P.E.E.D PLUS in 2009 and 2012 respectively.
- Received the Certified Departmental Trainer in 2009.
Personal Information
- Spouse's Name: Mrs. Pranati B Sanyal
- Date of Birth: 08/12/85
Timeline
Associate Director Of Sales
Holiday Inn Express Yeshwantpur
02.2024 - Current
Associate Director of Sales
Hyatt Place Hampi
02.2022 - 01.2024
Sales & Marketing Manager
Vijayshree Resort & Heritage Village Hampi
10.2020 - 12.2021
Deputy Manager Sales (Corporate & MICE)
ITC Fortune Park Hotels
02.2017 - 05.2020
Asst Manager Sales
Mango Hotels
08.2016 - 01.2017
Front Office Manager
Keys Mahabaleshwar
02.2016 - 06.2016
Front Office Manager
Ramada Udaipur
01.2015 - 02.2016
Duty Manager
TAJ Hotels
06.2006 - 01.2015
PGDM - Sales & Marketing
Narsee Moonje Distance University
B.Sc. - Hospitality & Hotel Administration
IHMCT&AN Bangalore, IGNOU
H.S.C -
Thakur College of Arts & Science
S.S.C -
Children’s Academy
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