Zeel Dharod
Influencer Marketer
Thane,MH
Summary
Results-driven e-commerce professional with 8+ years of experience across visual merchandising, dropshipping, and influencer marketing. Skilled in trend-led product curation, optimizing digital storefronts, and driving customer engagement through data-backed and creative strategies.
Overview
6
6
years of professional experience
Work History
Lead Visual Merchandiser
Glance - Roposo (Inmobi group)
06.2020 - Current
- Led YouTube influencer campaigns by collaborating with regional creators.
- Built and managed a strong creator roster across categories.
- Identified and onboarded high-potential influencers aligned with brand goals.
- Developed campaign briefs and content direction for effective storytelling.
- Negotiated deliverables, timelines, and commercials for collaborations.
- Monitored KPIs, like reach, engagement, and conversions, to optimize performance.
- Collaborated with content and performance teams to amplify campaign impact.
- Ensured brand consistency across all influencer-generated content.
- Managed end-to-end campaign execution from ideation to reporting.
- Integrated influencer content with platform merchandising to drive engagement and growth.
Education
T.Y.B.A. -
Institute of Distance & Open learning, Mumbai University
05-2018
S.Y.B.A. - undefined
Institute of Distance & Open learning, Mumbai University
05-2017
Diploma - Fashion Design & Technology
B.D.Somani Institute of & Fashion Technology
06-2015
Skills
Influencer Marketing
Dropshipping Expert
Visual Merchandising
Leadership
Team Player
Supply-Chain Management
Decision Maker
ECO Conscious
Timeline
Lead Visual Merchandiser
Glance - Roposo (Inmobi group)
06.2020 - Current
S.Y.B.A. - undefined
Institute of Distance & Open learning, Mumbai University
Diploma - Fashion Design & Technology
B.D.Somani Institute of & Fashion Technology
T.Y.B.A. -
Institute of Distance & Open learning, Mumbai University
Section name
Tools - Canva | Shopify | Google Spreadsheets | Excel | MoEngage | BigCommerce | Meta Ads | Google Analytics | CleverTap